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Mini Case Study

Mrs. Balmadres, CEO of Scentimental Inc., wants to partner with a foundation to support relief efforts for victims of the 2020 Taal Volcano eruption in the Philippines. She has researched potential partners, including working directly with beneficiaries, an established foundation, or an intermediary. Following her consultant's advice, she has chosen a foundation and scheduled an initial meeting to clarify questions. Some questions for the foundation include what their mission/goals are, how they ensure accountability for donations, and how they monitor the effectiveness of CSR initiatives. She is also considering requiring her employees to engage in foundation activities to strengthen the partnership.

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Jenelyn Jabagat
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782 views2 pages

Mini Case Study

Mrs. Balmadres, CEO of Scentimental Inc., wants to partner with a foundation to support relief efforts for victims of the 2020 Taal Volcano eruption in the Philippines. She has researched potential partners, including working directly with beneficiaries, an established foundation, or an intermediary. Following her consultant's advice, she has chosen a foundation and scheduled an initial meeting to clarify questions. Some questions for the foundation include what their mission/goals are, how they ensure accountability for donations, and how they monitor the effectiveness of CSR initiatives. She is also considering requiring her employees to engage in foundation activities to strengthen the partnership.

Uploaded by

Jenelyn Jabagat
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Jenelyn V.

Jabagat

Mini Case Study

"The Ideal Partner"

Scentimental Inc., a Filipino SME owned by Mrs. Jin Balmadres, has been in operations for
over 20 years. She takes pride in supporting local manufacturing industry with her design
creativity. Given their success in the retail and wholesale of decor products with retail giants
SM and All Home, as CEO, Mrs. Balmadres has intermittently supported certain charities over
the years. But she felt that the efforts of her company in this area were wanting. Moved by the
much-needed relief for the residents affected by the Taal Volcano explosion in early 2020, she
was advised by her management consultant to work with a foundation. She did some research
on her own on various potential partners. She found that she can go directly to her desired
beneficiaries, work with an established foundation, or through an intermediary. She decided to
follow her consultant's advice and work with a foundation. She had her secretary set up an
appointment with her chosen foundation the following week.

Reflection

1. What are some of the questions that the CEO needs to clarify with her chosen partner in
their initial meeting?

Answer:

The following are the questions that the CEO needs to clarify with her chosen partner in
their initial meeting:

a. What are the strengths of your company?

b. What are the challenges of your company and how did you overcome it?

c. What are the mission, vision, and goals of your business?

d. How do you listen to your employees?

e. How do you motivate people in order to work hard for the success of your business?
2. How can the CEO be assured that her contribution/donation will be put to fair use? Clarify
how she can demand accountability from the foundation.

-Mrs. Balmadres as CEO, can ask a report of where the money has been used and follow up the
moves of the foundation from time to time. She can demand accountability by asking the
foundation to inform her, Mrs. Balmadres for an updates about the progress of their
operations.

3. Explain some ways on how she can monitor and/or ensure the effectiveness of her CSR
initiatives.

-In order to monitor the effectiveness of her CSR initiatives, Mrs. Balmadres should visit her
beneficiaries to know their situation to be able to give the needs of the people to provide
expenses or funds to the victims. She should require the foundation to update her with the
activities they've made to assure the effectiveness of CSR initiatives.

4. Should she require her employees to engage in the activities spearheaded by the foundation?

-Yes, of course. Requiring her employees to engage in the activities is a better plan for them to
build a collaboration with Mrs. Balmadres partnership because what are partners are for?
right?. It will help to create good relationship between them in a way of communication.

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