Management Control in Multinational Companies: A Systematic Literature Review
Management Control in Multinational Companies: A Systematic Literature Review
Management Control in Multinational Companies: A Systematic Literature Review
https://doi.org/10.1007/s11846-018-0276-1
REVIEW PAPER
Martina Sageder1,2 · Birgit Feldbauer‑Durstmüller2
Received: 22 December 2016 / Accepted: 8 January 2018 / Published online: 22 January 2018
© The Author(s) 2018. This article is an open access publication
* Martina Sageder
martina.sageder@fh‑salzburg.ac.at
Birgit Feldbauer‑Durstmüller
birgit.feldbauer‑[email protected]
1
Salzburg University of Applied Sciences, Urstein Süd 1, 5412 Puch, Austria
2
Institute of Management Control and Consulting, Johannes Kepler University, Altenberger
Straße 69, 4040 Linz, Austria
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876 M. Sageder, B. Feldbauer‑Durstmüller
1 Introduction
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Management control in multinational companies: a systematic… 877
2 Theoretical framework
2.1 Multinational companies
A broad variety of definitions exists for MC and MCS which are partly inconsistent
(Chenhall 2003; Malmi and Brown 2008; Merchant and Otley 2007) and compli-
cate the interpretation of research findings (Malmi and Brown 2008). Some concepts
cover as wide a spectrum that almost all organizational practices are included in
MCSs (Merchant and Otley 2007). For this literature review MC is defined accord-
ing to Malmi and Brown (2008, p. 290) as “systems, rules, practices, values and
other activities management put in place in order to direct employee behavior”.
MCSs consist of a range of such MCs and are “means of gathering and using infor-
mation to aid and coordinate the planning and control decisions throughout an
organization” (Horngren et al. 2012, p. 775). While strategic control focuses on the
external environment and potentials compared to competitors, MC predominantly
concentrates on internal activities that influence employee behavior according to
predefined targets (Merchant and Van der Stede 2017).
MNCs employ various control mechanisms to coordinate units worldwide in
order to meet global organizational objectives (Harzing and Sorge 2003). Despite
the considerable number of definitions (Chow et al. 1999; Malmi and Brown 2008;
Martinez and Jarillo 1991) a broad consensus exists on the meaning of output con-
trol in terms of achieving goals and results and comprising planning and report-
ing (Harzing 1999; Martinez and Jarillo 1991). Process controls specify desirable
employee behavior and include centralization and standardization, as well as writ-
ten manuals, to ensure that employees adhere to specified processes (Brenner and
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878 M. Sageder, B. Feldbauer‑Durstmüller
Ambos 2013). The last category encompasses a broad spectrum of mechanisms such
as socialization, communication and training (Harzing 1999). According to Brenner
and Ambos (2013) these formal and informal mechanisms are labeled social control
and serve to spread corporate culture and values in order to build acceptance for
other control mechanisms. The extent of control indicates the tightness of control
an organization exerts to achieve its objectives, e.g., in terms of frequency, accuracy
and combination of various MCs (Merchant and Van der Stede 2017).
3 Methodology
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Management control in multinational companies: a systematic… 879
Language English
Time-frame 1991–2015
Quality Included in CABS 2015 (ranking ≥ 2)
or VHB-Jourqual 3 (ranking ≥ C)
Content Empirical research article Qualitative or quantitative data analysis: sur-
vey, archival data, case studies, interviews;
published full papers and research notes
MNC: Exclusion:
Headquarters and subsidiaries located Management accounting education, banks,
in different countries joint ventures, franchise partners, services
for MNCs, comparative management
accounting studies without MNC context
MC: Exclusion:
MCS, budgeting, management external reporting, tax policy, internationali-
accounting, performance measure- zation strategy, financing, capital markets,
ment, control mechanisms, centrali- control of specific business functions only:
zation, control of foreign subsidiaries R&D, supply chain, HR, marketing
Fig. 1 Selection process
and categorized according to recurring themes within the articles (Bouncken et al.
2015).
4 Article characteristics
The majority of studies (36) investigate MNCs that originate from several different
countries. Half of the studies (39) cover MNCs from Western countries like Europe
and the US. 15 compare East-Asian and Western MNCs and eight examine East
Asian MNCs. In 17 studies the headquarters’ country of origin remain unspecified.
In terms of subsidiaries the most thoroughly investigated regions are Europe (31),
US (12), and China (9). 18 studies explore subsidiaries solely in emerging countries
(including China); seven examine developed as well as emerging countries. Subsidi-
aries in emerging countries have been a research focus since the end of the 1990s
with strong attention paid to East Asian countries (12), as well as occasional studies
covering the Middle East (3), former Eastern Bloc countries (4), and Mexico (3). No
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880 M. Sageder, B. Feldbauer‑Durstmüller
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Management control in multinational companies: a systematic… 881
single case, investigate control mechanisms and influencing factors in detail and
allow profound insights into internal processes and developments.
The 35 quantitative surveys confirm various variables like headquarters
nationality or cultural distance. Six studies combine quantitative and qualitative
methods. Eight studies are longitudinal and document the development of MC
over time. An overview over the research design of all included articles can be
found in the “Appendix”. Studies that cover the manufacturing sector (40 arti-
cles) dominate the research field. Only two articles investigate service firms; two
more studies compare services with other sectors. No contribution from the retail
industry was available. The remaining 33 contributions explore MC in cross-sec-
tional samples without analyzing industry differences; two do not disclose the
industry.
All 79 papers examine at least one control mechanism; 60 papers explore
the combination of two or more control mechanisms. As shown in Table 4,
between 1991 and 1995 the included studies focused on output controls inves-
tigating predominantly performance measurement systems (PMS) and related
incentives. Since the second half of the 1990s, process and social control have
gained in importance—process control representing 74% and social control 58%
of all included studies between 1996 and 2015. Between 2006 and 2010, one-
third of all articles were published. Since 2011—perhaps triggered by the per-
sisting financial crisis—the focus on output control has increased considerably.
However, also the importance of process (72%) and social controls (61%) has
remained stable.
In the last 25 years, a wide range of influencing factors on MC has been explored.
Most of the included articles (77 out of 79) examine at least one influencing factor,
65 articles include 2 or more factors. The subsidiary’s environment (43), the rela-
tionship between headquarters and subsidiaries (41) and MNC characteristics (40)
are investigated most frequently. During the 1990s headquarters nationality (7) and
cultural distance between headquarters and subsidiaries (6) were the predominantly
researched influencing factors. Since the end of the 1990s, MNC characteristics, in
particular the degree of internationalization (12), strategy (11) and corporate culture
(10) have complemented headquarters nationality as most researched influencing
factors. Moreover, the subsidiary environment, in particular culture (13) and envi-
ronmental uncertainty (13), has increasingly gained research attention. We describe
the development over time of mechanisms and influencing factors, subsequent to the
respective chapters.
Output control 6 13 7 21 17 64
Process control 2 13 8 20 13 56
Social control 1 9 7 15 11 43
Extent of control 3 4 0 6 6 19
Total studies 6 17 12 26 18 79
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882 M. Sageder, B. Feldbauer‑Durstmüller
5 Control in MNCs
5.1 Mechanisms of control
5.1.1 Output control
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Management control in multinational companies: a systematic… 883
2002; Seal 2001). Reliable and timely reporting from subsidiaries requires detailed
process descriptions (Schaaper et al. 2011; Seal 2001) and some MNCs rely
on expatriates to ensure direct reporting lines (Chang et al. 2009; Jaussaud and
Schaaper 2006; Schaaper et al. 2011). MNCs frequently use integrated systems to
achieve consistency in reporting (Al Chen et al. 1997; Hyvönen et al. 2008; Moil-
anen 2008). Hence, efficient reporting requires a coordinated approach of different
control mechanisms.
Budgeting and budgeting controls are highly relevant for controlling foreign sub-
sidiaries (Hassel and Cunningham 1996; Moilanen 2008; Van der Stede 2003) and
often represent the basis for PMS (Busco et al. 2008; Frow et al. 2005; Moilanen
2008) and incentives (Van der Stede 2003). Budgeting processes draw on commu-
nication and information flows between headquarters and subsidiaries. Such com-
plex budgeting processes raise the question whether a subsidiary’s accountabilities
should be aligned with budget-based performance measures. (Busco et al. 2008;
Frow et al. 2005). Unlike the previously mentioned output controls, budgeting seems
to be strongly affected by the background of the respective country, in particular
regarding the importance of budgeting and the level of detail (e.g., Hoffjan et al.
2012; Keplinger et al. 2012; Moilanen 2007). The participation of subsidiaries in the
budgeting process seems to enhance the commitment of a subsidiary’s management
to budgets (Frucot and Shearon 1991; Hassel and Cunningham 2004).
The research focus on output controls has changed over time. In the 1990s studies
on PMS and incentives concentrated on financial performance indicators (Borkowski
1999; Coates et al. 1992; Hassel 1991). Studies conducted after 2000 focus on the
effects of PMS and incentives on subsidiary decisions (Dossi and Patelli 2010;
Mahlendorf et al. 2012), knowledge transfer (Busco et al. 2008; Chang et al. 2009),
strategy implementation (Busco et al. 2008; Dossi and Patelli 2010; Hoque and Chia
2012) and the relationships between subsidiaries and headquarters (Dossi and Patelli
2008; Masquefa 2008). Similarly to PMS, budgeting has been a research focus over
the whole period. In the beginning, effects of budgeting on financial performance
were a key issue (Al Chen et al. 1997; Frucot and Shearon 1991; Hassel and Cun-
ningham 1996). Later studies cover the controllability of budget-relevant condi-
tions (Busco et al. 2008; Fernandez-Revuelta Perez and Robson 1999; Frow et al.
2005) and the influence of culture (e.g., Hoffjan et al. 2012; Keplinger et al. 2012;
O’Connor et al. 2011). In the 1990s, aspects like headquarters nationality (e.g., Al
Chen et al. 1997; Coates et al. 1992), cultural distance (e.g., Frucot and Shearon
1991; Hassel and Cunningham 1996) or environmental uncertainty (e.g., Borkowski
1999; Hassel 1991) were identified as determining factor. Newer studies confirm
these factors (e.g., Dossi and Patelli 2010; O’Connor et al. 2011) and complement
internal contingencies like strategy (Busco et al. 2008; Cools et al. 2008; Seal 2001)
or degree of internationalization (Dong et al. 2008; Mongiello and Harris 2006;
O’Connor et al. 2011). Findings on output control are based on quantitative as well
as qualitative studies. Cultural effects on budgeting practices, however, are reported
predominantly from qualitative studies.
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884 M. Sageder, B. Feldbauer‑Durstmüller
5.1.2 Process control
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Management control in multinational companies: a systematic… 885
Process controls were given little importance in early studies, but have constantly
been investigated since the late 1990s in qualitative as well as quantitative studies.
Articles on centralization and decision rights were published predominantly between
1999 and 2009. Since 2002 the introduction of management information systems
has been in the focus of interest, contributing eleven articles. This research field has
been explored only with qualitative research designs. Early papers discuss imple-
mentation problems that occur due to diverse cultures, languages or skills (Avison
and Malaurent 2007; Moilanen 2007; Sheu et al. 2004). These issues seem to have
lost their relevance after 2007 and disappeared from research once management
information systems were routinely implemented in MNCs. The introduction of such
systems shows two main effects: On the one hand, it facilitates control of worldwide
activities and reduces information asymmetries between headquarters and subsidiar-
ies through monitoring and standardization. On the other hand, it limits decision
rights of subsidiary managements and strengthens centralization tendencies (e.g.,
Finnegan and Ni Longaigh 2002; Quattrone and Hopper 2005). For process control,
again, headquarters nationality (e.g., Chow et al. 1999; Van der Stede 2003) and
environmental uncertainty (e.g., Gencturk and Aulakh 1995; Mongiello and Harris
2006) have been in the focus of research. Cultural distance (e.g., Crespo et al. 2014;
Richards 2000) and interdependence between business units (e.g., Du et al. 2013;
Martinez and Jarillo 1991) seem equally important for explaining process control.
By the end of the 1990s, the legal and political environment gained increasing atten-
tion in qualitative studies. Contributions discuss the legal and political influences in
emerging countries (Beard and Al-Rai 1999; Moilanen 2007; Taylor 1999); other
studies focus on tax compliance requirements in the US and Europe leading to cor-
porate transfer pricing policies (Cools et al. 2008; Cools and Slagmulder 2009; Ple-
sner Rossing 2013).
5.1.3 Social control
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Management control in multinational companies: a systematic… 887
5.2 Extent of control
The extent of control influences the ability of MNCs to pursue global strategies
(Chang et al. 2009; Dong et al. 2008). MNCs combine several mechanisms to con-
trol the activities of their units and complement output and process control mecha-
nisms with social controls to meet coordination requirements (Brenner and Ambos
2013; Gencturk and Aulakh 1995; Martinez and Jarillo 1991). A high emphasis on
various control mechanisms is associated with superior performance (Kihn 2010;
Lin 2014), particularly, when pooling process controls with output controls (Kihn
2007, 2010). Complementing output controls with process controls helps to reduce
negative effects of geographical or cultural distance (Chang et al. 2009; Gencturk
and Aulakh 1995; Moilanen 2008). The tightness of control depends on the degree
of internationalization as well as on the necessity of local adaptation (Lin 2014;
Martinez and Jarillo 1991). In general, MC is tighter when the importance of a sub-
sidiary in terms of size or investment is high (Chang and Taylor 1999; Dong et al.
2008; Moilanen 2007; Taylor 1999), subsidiary performance is perceived as unsat-
isfying (Lovett et al. 2009; Richards 2000) or it is threatened by the competition in
the market (Al-Husan and James 2003; O’Connor et al. 2011). In a nutshell, MNCs
apply tighter control when a big deal is at stake.
6.1 MNC characteristics
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888 M. Sageder, B. Feldbauer‑Durstmüller
Table 5 MNC characteristics
Factor No. Sources
Degree of 12 Dong et al. (2008), Epstein and Roy (2007), Fee et al. (2011), Gencturk
internationalization and Aulakh (1995), Hyvönen et al. (2008), Kihn (2008, 2010), Mong‑
iello and Harris (2006), Neves and Bugalho (2008), O’Connor et al.
(2011), Sheu et al. (2004) and Yu et al. (2006)
Strategy 11 Al Chen et al. (1997), Al-Husan and James (2003), Busco et al. (2008),
Carr and Tomkins (1996), Chang et al. (2009), Cools et al. (2008),
Cools and Slagmulder (2009), Cooper and Ezzamel (2013), Hoque and
Chia (2012), Lin (2014) and Seal (2001)
Corporate culture 10 Avison and Malaurent (2007), Chung et al. (2000), Dossi and Patelli
(2010), Fernandez-Revuelta Perez and Robson (1999), Hoque and Chia
(2012), Kihn (2010), Lin (2014), Seal (2001), Sheu et al. (2004) and
Van der Stede (2003)
Organizational 9 Borkowski (1999), Brenner and Ambos (2013), Carr and Tomkins (1996),
complexity (size, Cooper and Ezzamel (2013), Epstein and Roy (2007), Harzing and
diversification) Sorge (2003), Kihn (2008, 2010) and Neves and Bugalho (2008)
Industry 6 Al-Husan and James (2003), Harzing and Sorge (2003), Mongiello and
Harris (2006), Richards (2000), Taylor (1999) and Williams and van
Triest (2009)
Knowledge and skills 5 Giacobbe et al. (2016), Masquefa (2008), Moilanen (2007), Paik and
Sohn (2004) and Seal (2001)
while Gencturk and Aulakh (1995) studied activities of US MNCs in the early
1990s, Kihn (2010) and Yu et al. (2006) published their studies more than 10 years
later. Moreover, Yu et al. (2006) included emerging countries, where establishing
rules and procedures provides the basis for MC. This is supported by the argument
that, at an early internationalization stage, detailed rules and procedures serve to
establish control systems from the home country at subsidiaries (Neves and Bugalho
2008). The strong focus on output controls associated with high internationalization
is reported by quantitative studies throughout the whole period. Findings on non-
financial and process controls originate mainly from the second half of the 2000s.
MC serves to align business goals (Cooper and Ezzamel 2013) and a subsidi-
ary’s investment decisions (Al Chen et al. 1997; Carr and Tomkins 1996) with
global strategy. Management accounting supports the translation of strategy into
specific local performance targets and secures conformity with global rules and pro-
cedures (Chang et al. 2009; Cooper and Ezzamel 2013). Local requirements need to
be aligned with global strategy, otherwise conflicts between local and global goals
with potential negative effects on performance are predetermined (Busco et al. 2008;
Cools and Slagmulder 2009; Lin 2014). A new strategic focus impacts the MCS
of a firm (Al-Husan and James 2003; Cooper and Ezzamel 2013; Hoque and Chia
2012; Seal 2001) and requires adapting the PMS, as well as reforming the corporate
culture through training and communication (Al-Husan and James 2003; Hoque and
Chia 2012). The influence of strategy has predominantly been reported in qualita-
tive papers. In the 1990s the influence of corporate strategy on investment decisions
was investigated (Al Chen et al. 1997; Carr and Tomkins 1996). Mainly since 2008,
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Management control in multinational companies: a systematic… 889
effects of strategy and strategic changes on PMS and corporate rules often accom-
panied by extensive communication have been in the focus (e.g., Cools et al. 2008;
Cooper and Ezzamel 2013; Hoque and Chia 2012).
The corporate culture of the parent company shapes the design of MC (Van der
Stede 2003). A parent’s corporate management pattern may induce close monitoring
or a decentralized management style, which allows for a certain degree of autonomy
to achieve objectives (Lin 2014). Corporate culture influences an MNC’s emphasis
on performance measures (Chung et al. 2000; Dossi and Patelli 2010; Kihn 2010) or
on strategy implementation to control subsidiaries (Chung et al. 2000; Hoque and
Chia 2012; Seal 2001). Organizational culture encourages or hinders the involve-
ment of management and staff in control processes (Fernandez-Revuelta Perez
and Robson 1999; Seal 2001) and the implementation of management information
systems (Avison and Malaurent 2007; Sheu et al. 2004). Articles investigating the
effects of corporate culture on MC appeared after 1999. Recent quantitative studies
confirm findings for effects on PMS and on centralization tendencies.
Complexity of MNCs is defined by the size of the organization, its product and
geographical diversification (Epstein and Roy 2007). Large MNCs place more
emphasis on financial output controls to evaluate performance than small MNCs,
which also rely on non-financial controls (Borkowski 1999; Kihn 2008, 2010).
Social control is affected by size as well: larger MNCs send more expatriate man-
agers to foreign subsidiaries (Harzing and Sorge 2003). Large and highly diversi-
fied MNCs are more likely to implement global environmental standards and cen-
tral evaluation of environmental performance (Epstein and Roy 2007). Small MNCs
rather base control activities on financial planning and on personal control through
the owners (Neves and Bugalho 2008). High diversification is suggested to relate to
formalized planning processes as a means of communication between headquarters
and divisions (Carr and Tomkins 1996) as documented in case studies. Although
many studies use size as control variable, remarkably little insights exist on effects
of an MNC’s size on MC. It seems safe to say, that large MNCs rely on tight output
control to coordinate their subsidiaries. Findings on small MNCs are scarce and can,
therefore, not be generalized.
Although most studies in this review focus on manufacturing firms or study
mixed samples, some industry-specific manifestations of control can be identified.
The services industry seems to opt for decentralization, as opposed to manufacturing
firms, in order to better react to market-specific requirements (Al-Husan and James
2003; Mongiello and Harris 2006; Williams and van Triest 2009). The automotive
industry is more likely to establish a managing director that originates from the par-
ent country, which indicates tight control; local adaptations are few (Harzing and
Sorge 2003). Manufacturers of consumer goods enjoy a higher degree of autonomy
(Richards 2000; Taylor 1999), are more likely to be run by host country managers
and show more local adaptations (Harzing and Sorge 2003). Industry-specific find-
ings are scarce, but consumer-oriented industries like consumer-goods and services
seem to be controlled less centralized in order to adapt to local markets. In addition,
the protection of knowledge might be less important there.
Cultural and local knowledge as well as managerial and technological skills
are critical resources to establish control of foreign activities. Understanding a
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890 M. Sageder, B. Feldbauer‑Durstmüller
The control mechanisms of an MNC are influenced by the environment at the coun-
try of origin as documented by 27 studies (see details in Table 6). 20 studies exam-
ine the nationality of the headquarters, which, to a certain extent, serves as a proxy
variable for culture. The nationality of an MNC’s headquarters affects the type of
control that is exerted which is confirmed by the findings of both, qualitative as well
as quantitative studies. For output control, country-of-origin effects are relatively
low, as financial measures, in particular profitability, are important for all MNCs
regardless of their national background (Chang and Taylor 1999; Chung et al. 2006;
Coates et al. 1995).
MC in the UK and US contains certain parallels: A particularly strong emphasis
on profit (Coates et al. 1992) and financial short-term measures are used to evaluate
the performance of managers (Borkowski 1999; Coates et al. 1995). The financial
orientation shown in early studies is confirmed by the more recent results of Chung
et al. (2006). Besides culture, the short-term focus could be supported by strong cap-
ital market orientation in Anglo-Saxon countries. Pudelko and Tenzer (2013) found
that US MNCs focus on finance and production to control subsidiaries whereby mar-
keting aspects frequently complement the financial dimension (Coates et al. 1995;
Nationality and culture 20 Al Chen et al. (1997), Al-Husan and James (2003), Borkowski
(1999), Carr and Tomkins (1996), Chang and Taylor (1999),
Chang et al. (2009), Chow et al. (1999), Chung et al. (2006),
Coates et al. (1992, 1995), Dossi and Patelli (2008, 2010), Du
et al. (2013), Harzing and Sorge (2003), Hoffjan et al. (2012),
Jaussaud and Schaaper (2006), O’Connor et al. (2011), Pudelko
and Tenzer (2013), Schaaper et al. (2011) and Williams and van
Triest (2009)
Capital market orientation 4 Carr and Tomkins (1996), Coates et al. (1992), Kraus and Lind (2010)
and Seal (2001)
Information and commu- 3 Finnegan and Ni Longaigh (2002), Hyvönen et al. (2008) and Wil‑
nication technology liams and van Triest (2009)
Legal framework 3 Cools et al. (2008), Cools and Slagmulder (2009) and Plesner Rossing
(2013)
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Management control in multinational companies: a systematic… 891
Pudelko and Tenzer 2013). While social control of expatriates is of minor relevance
(Chang and Taylor 1999; Pudelko and Tenzer 2013), US MNCs stress process con-
trol by imposing strict rules and procedures (Chow et al. 1999; Sheu et al. 2004). In
addition, US MNCs seem prone to centralization, although they are willing to con-
cede decision rights to their subsidiaries if required (Williams and van Triest 2009).
Of 25 articles on MNCs headquartered in the US, nine explicitly describe national-
ity or national culture as influencing factor. The financial orientation is reflected in a
relatively high number of contributions on PMS and incentives (10, 40% of all stud-
ies). Eight articles (32%) deal with centralization. The emphasis on social control
(8, 32%) is relatively low compared to other regions. Short-term orientation, strong
financial focus and lower relevance of social control as reported in early studies is
also found in current research. Ten studies investigate MNCs originating from UK,
of which five explore the influence of headquarters nationality in comparison to the
US, Germany or Japan, and find that UK MNCs place their emphasis also on short-
term performance and financial metrics (Borkowski 1999; Carr and Tomkins 1996;
Chung et al. 2006; Coates et al. 1992, 1995). Cost reduction is an important target,
although innovation is also a priority (Borkowski 1999).
The focus and relative weight of non-financial measures vary between countries.
German MNCs rather focus on internal business and customer measures than US
and UK companies (Chung et al. 2006). This might indicate the long-term orienta-
tion of the former as suggested by Carr and Tomkins (1996), who found that Ger-
man MNCs stress long-term orientation in investment decisions. German MNCs,
moreover, include marketing aspects (Coates et al. 1995) as well as product and
technological innovation measures when evaluating the performance of their subsid-
iaries (Borkowski 1999). Although still important, the weight attributed to financial
measures is lower than in other regions (Borkowski 1999; Chung et al. 2006). Expa-
triates play a minor role for controlling foreign subsidiaries compared to Japanese
MNCs (Pudelko and Tenzer 2013). Eleven studies investigate MNCs headquartered
in Germany, six with explicit focus on nationality or culture. Basic characteristics of
German MNCs appear stable over time.
Eleven studies deal with Finnish MNCs; none of them with focus on nationality
of headquarters, though. There seems to be considerable interest in the application
of financial and non-financial measures (7 studies) in this region. Control priorities
in MNCs compared to other countries of origin are missing. French MNCs were
subject of seven studies, of which only two explicitly address headquarters national-
ity. French MNCs tend to be centralized and rely on process controls (Schaaper et al.
2011). Al-Husan and James (2003) found diverse manifestations of centralization in
Jordanian subsidiaries of two French MNCs, indicating a strong influence of corpo-
rate culture or other context factors. Budgets seem less important than in German
corporations (Hoffjan et al. 2012). While former case studies indicate, that French
MNCs use expatriates to control their foreign operations (Al-Husan and James 2003;
Avison and Malaurent 2007), Schaaper et al. (2011) found that in recent years, the
employment of expatriate managers has been replaced by training local staff mainly
for cost reasons. Despite the common economic space and geographical proximity,
MC in European MNCs is not homogenous (Harzing and Sorge 2003). So common
insights are rare: European MNCs, tend to focus on innovation measures (Borkowski
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892 M. Sageder, B. Feldbauer‑Durstmüller
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Management control in multinational companies: a systematic… 893
lacking confirmation in actual studies, like the importance of fairness in PMS and
adaptation to host country cultures.
MNCs from countries with high capital market orientation, e.g., the US and UK
emphasize short-term financial indicators such as earnings per share to measure
performance (Carr and Tomkins 1996; Coates et al. 1992). Capital market pressure
prompts a focus on shareholder value and on financial indicators, which may conflict
with other (non-financial) goals of the MNC (Kraus and Lind 2010; Seal 2001). Few
studies from the US and Europe investigate the influence of capital market pressure
on MC. Some of these findings date back to the 1990s. The importance of capital
markets in Europe has changed considerably over the past 20 years (Kraus and Lind
2010), so findings might not be consistent over time. Moreover, quantitative evi-
dence is lacking for this factor.
New developments in information and communication technologies enable sub-
sidiaries to access data worldwide and headquarters to monitor operations and per-
formance in real-time (Finnegan and Ni Longaigh 2002; Williams and van Triest
2009). This virtual integration allows for MC centralization, as headquarters can
implement coordination (Finnegan and Ni Longaigh 2002; Hyvönen et al. 2008). In
addition, social control reduces as IT systems can monitor compliance with global
strategies and rules (Williams and van Triest 2009). Only case studies on the intro-
duction of information systems between 2002 and 2009 report effects of new tech-
nologies on MC.
Legal frameworks, and above all accounting and tax regulations, influence cor-
porate control systems. Tax authorities increasingly restrict flexibility of transfer
prices to limit tax-minimizing behavior of MNCs. In the past decade, tax compli-
ance has been reported as dominating criterion for setting transfer pricing within
MNCs thereby undermining business aspects (Cools et al. 2008; Cools and Slag-
mulder 2009; Plesner Rossing 2013). Tax legislation and tax-optimizing policies on
the group level entail far-reaching implications for MC. Above all, PMSs have to
be adapted (Cools et al. 2008; Cools and Slagmulder 2009). Otherwise, restricted
accountability may limit the motivation for innovative behavior at subsidiaries
(Cools et al. 2008) and lead to suboptimal economic decisions (Cools and Slag-
mulder 2009) Standardized transfer prices are proposed to enhance the use of exter-
nal benchmarks, increase internal transparency and promote non-financial perfor-
mance indicators to adjust performance evaluation (Cools et al. 2008). Moreover,
corporate transfer pricing fosters centralization and formalization at the expense of
flexibility (Cools et al. 2008; Cools and Slagmulder 2009; Plesner Rossing 2013).
Tax compliance issues have been researched in case studies since 2008, indicating
considerable impacts on centralization and PMS.
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894 M. Sageder, B. Feldbauer‑Durstmüller
Cultural and geo- 22 Al-Husan and James (2003), Avison and Malaurent (2007), Beard and
graphical distance Al-Rai (1999), Coates et al. (1995), Crespo et al. (2014), Frucot
and Shearon (1991), Giacobbe et al. (2016), Hassel (1991), Has‑
sel and Cunningham (1996, 2004), Hoffjan et al. (2012), Jaussaud
and Schaaper (2006), Keplinger et al. (2012), Lin (2014), Moilanen
(2007, 2008), Neves and Bugalho (2008), Richards (2000), Roth
and O’Donnell (1996), Schaaper et al. (2011), Sheu et al. (2004) and
Wilkinson et al. (2008)
Interdependence 15 Andersson and Forsgren (1996), Busco et al. (2008), Chung et al.
within MNC (2000), Dong et al. (2008), Dossi and Patelli (2010), Du et al. (2013),
Frow et al. (2005), Gencturk and Aulakh (1995), Harzing (2001),
Harzing and Sorge (2003), Jaussaud and Schaaper (2006), Lin
(2014), Martinez and Jarillo (1991), O’Donnell (2000) and Taylor
(1999)
Social relationships 7 Brenner and Ambos (2013), Dossi and Patelli (2008), Fernandez-Revuelta
Perez and Robson (1999), Hyvönen et al. (2008), Masquefa (2008) and
Moilanen (2007, 2008)
Importance of 3 Chang and Taylor (1999), Dossi and Patelli (2010) and Moilanen (2007)
subsidiary
1991) and affect various mechanisms of MC. Cultural distance leads to a diverging
understanding of control mechanisms which may cause resistance to control sys-
tems (Hoffjan et al. 2012; Keplinger et al. 2012; Moilanen 2007, 2008). In addi-
tion, increased cultural distance is associated with lower performance (Lin 2014).
Lacking familiarity with the local culture limits the ability to exert control over for-
eign activities (Giacobbe et al. 2016; Paik and Sohn 2004) and impedes the imple-
mentation of management information systems (Avison and Malaurent 2007; Sheu
et al. 2004). Low cultural distance enhances trust in a subsidiary’s management,
while high cultural distance intensifies controls (Moilanen 2008; Richards 2000).
To incorporate the respective culture in the evaluation of foreign managers, MNCs
use different incentive schemes for foreign and home operations (Coates et al. 1995;
Roth and O’Donnell 1996) whereby the incentive proportion increases with cultural
distance (Roth and O’Donnell 1996). Geographically dispersed units are predomi-
nantly controlled with financial performance measures—even in dynamic envi-
ronments—as the use of alternative measures would be inefficient for distant sub-
sidiaries (Hassel 1991). In countries with small cultural distance to headquarters,
budgetary control seems effective as common culture motivates subsidiaries to meet
budgets. For more distant units, it takes extensive communication and participation
in the budget process to align these subsidiaries with corporate goals (Hassel and
Cunningham 2004). Training serves as a means to narrow the gap between head-
quarters and foreign units (Al-Husan and James 2003; Moilanen 2007; Schaaper
et al. 2011). Cultural distance is positively related to the delegation of expatriates,
whereby the importance of expatriates is higher for younger subsidiaries and dimin-
ishes over time as the MNC (Moilanen 2008; Wilkinson et al. 2008). In contrast
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896 M. Sageder, B. Feldbauer‑Durstmüller
control by expatriate managers (Chung et al. 2000; Jaussaud and Schaaper 2006)
and an emphasis on financial and marketing output control (Chung et al. 2000).
Research findings on interdependence are broad, and cover various control mech-
anisms. MNCs with high interdependence appear to apply relatively tight process
control (e.g., Chung et al. 2000; Martinez and Jarillo 1991). Social control mecha-
nisms facilitate coordination between units in those MNCs (e.g., Frow et al. 2005;
Martinez and Jarillo 1991). Interdependence has been studied throughout the whole
observation period with qualitative as well as quantitative methods. Early studies
investigate process and output control on an aggregated level, while later studies,
in particular since 2005 focus on specific mechanisms like budgeting and PMS and
accompanying formal and informal communication. Controllability issues caused by
high interdependencies are reported in two case studies.
Social relationships enable the implementation of control mechanisms; in par-
ticular, the success of a group-wide launch of a new PMS depends on social net-
works that are built on trust (Dossi and Patelli 2008; Masquefa 2008). Networks,
that are in some cases supported by expatriates, facilitate a smooth introduction of
process control mechanisms (Brenner and Ambos 2013) as these ties help to reduce
resistance to new systems and prevent conflicts (Dossi and Patelli 2008; Masquefa
2008). Special importance is attached to the partnering role of management account-
ants for the launch of such systems (Masquefa 2008; Moilanen 2007, 2008). Find-
ings for this factor are based predominantly on qualitative studies in European sub-
sidiaries and are therefore transferable to a limited extent only.
The strategic importance of a subsidiary affects output control, which is tighter
for subsidiaries with higher relevance within the MNC (Chang and Taylor 1999;
Moilanen 2007). For more important subsidiaries, non-financial indicators are
included in PMS (Dossi and Patelli 2010). Insights on MC related to strategic
importance, however, are isolated.
6.4 Subsidiary characteristics
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Management control in multinational companies: a systematic… 897
Table 8 Subsidiary characteristics
Factor No. Sources
Size 10 Chang and Taylor (1999), Dossi and Patelli (2008, 2010), Du et al. (2015),
Gencturk and Aulakh (1995), Harzing and Sorge (2003), Jaussaud and
Schaaper (2006), Mahlendorf et al. (2012), Richards (2000) and Taylor
(1999)
Age 9 Brenner and Ambos (2013), Dossi and Patelli (2008), Harzing (2001), Har‑
zing and Sorge (2003), Kranias (2000), Moilanen (2007, 2008), Wilkinson
et al. (2008) and Yu et al. (2006)
Form of estab- 8 Al-Husan and James (2003), Andersson and Forsgren (1996), Aulakh
lishment and Gencturk (2000), Du et al. (2015), Harzing (2001), Jaussaud and
Schaaper (2006), Moilanen (2007) and Yu et al. (2006)
Management 7 Du et al. (2015), Lovett et al. (2009), Lowe et al. (2000), Moilanen (2008),
Mongiello and Harris (2006), Richards (2000) and Roth and O’Donnell
(1996)
Objectives 4 Cools and Slagmulder (2009), Lovett et al. (2009), Taylor (1999) and Wil‑
liams and van Triest (2009)
Business func- 4 Jaussaud and Schaaper (2006), Lin (2014), Pudelko and Tenzer (2013) and
tion Yu et al. (2006)
Performance 3 Dossi and Patelli (2010), Lovett et al. (2009) and Richards (2000)
This might be due to the research design. Other studies focused on specific mecha-
nisms of control, while Richards (2000) investigated the extent of perceived overall
control. Early studies focus on output control and expatriates, since 2008 the impact
on PMS has been explored. No results for process controls have been reported.
The age of a subsidiary influences the control that is exerted by the headquarters.
As the experience of subsidiaries grows, the autonomy of the local management
increases (Kranias 2000; Moilanen 2007; Yu et al. 2006) while process controls
decrease (Yu et al. 2006) and means of control adapt to host country requirements
(Dossi and Patelli 2008; Kranias 2000). Social control mechanisms like trainings or
networks support the introduction of process and output control in early stages by
creating trust and building legitimacy (Brenner and Ambos 2013; Moilanen 2007).
In particular, the presence of expatriates is important for setting-up new subsidiar-
ies in culturally distant regions and reduces with increasing age (Harzing and Sorge
2003; Moilanen 2008; Wilkinson et al. 2008). The role of expatriates seems to
change over time to a more informal control via networks, particularly in relatively
independent subsidiaries (Harzing 2001). At mature subsidiaries, management
information systems ensure standard reporting lines (Brenner and Ambos 2013;
Moilanen 2007). However, the PMS of the headquarters is more likely to compete
with a local PMS that is in line with local needs (Dossi and Patelli 2008). Insights
on the effects of a subsidiary’s age have been reported since the early 2000s with an
emphasis on extent and combination of control mechanisms. As the establishment of
a subsidiary’s control structures and local networks takes time, control mechanisms
are adjusted to the development stage with intense monitoring at the beginning and
looser process and output control to allow mature subsidiaries higher autonomy and
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898 M. Sageder, B. Feldbauer‑Durstmüller
localization (e.g., Brenner and Ambos 2013; Yu et al. 2006). Insights from qualita-
tive studies are largely supported by quantitative surveys for emerging as well as
industrialized countries. Qualitative studies report on social control mechanisms as
trailblazers for other control mechanisms.
The form of establishment describes whether the MNC builds its foreign opera-
tions from scratch as a green-field investment, acquires a company, or forms a joint
venture together with a foreign partner. At wholly-owned foreign subsidiaries,
MNCs apply control by staffing key management positions and expatriates, while
training, formal regulations, and knowledge transfer appear common at joint ven-
tures, particularly when the capital share is low (Jaussaud and Schaaper 2006). The
influence of headquarters on subsidiary decisions is higher in case of wholly-owned
subsidiaries than of joint ventures (Yu et al. 2006). In partly-owned subsidiaries,
the board of directors is deeply involved in strategy development to safeguard cor-
porate goals (Du et al. 2015). With green-field operations, reporting structures can
be implemented from scratch according to their respective requirements (Moilanen
2007), whereas with acquisitions a higher effort is needed to integrate the subsidiary
into the MNC (Andersson and Forsgren 1996; Moilanen 2007). In addition, the role
of expatriates building formal and informal communication and networks is impor-
tant to spread corporate values (Al-Husan and James 2003; Harzing 2001). Aul-
akh and Gencturk (2000) found different effects of control mechanisms on wholly-
owned subsidiaries and autonomous external distributors: Output controls induce
negative effects on perceived compliance and performance of external agents. Social
controls, on the other hand, have a positive effect on flexibility and performance of
external partners as well as subsidiaries, although stronger in case of the latter. Pro-
cess controls do not affect the economic performance of both, but lead to perception
of higher compliance. Main findings on the form of establishment have been derived
from a limited pool of quantitative studies since 2000. From an MC perspective,
establishing a wholly-owned foreign subsidiary from scratch seems to facilitate con-
trol, as joint venture partners or an acquisitions’ history add complexity.
Characteristics of a subsidiary’s management like experience or cultural back-
ground influence the level of control that is applied by headquarters. Unsurprisingly,
MNCs concede more autonomy to experienced managers (Du et al. 2015; Moilanen
2008; Mongiello and Harris 2006). CEOs with longer tenure are controlled less by
the subsidiary’s board of directors (Du et al. 2015). Managerial commitment seems
to facilitate the implementation of corporate culture (Lowe et al. 2000). Incentives
of senior managers increase with higher commitment, but corporate performance
gains weight with lower commitment (Roth and O’Donnell 1996). The cultural
background of managers appears to influence MC. Local managers in emerging
countries are rather subject to tighter control than managers of Western countries
(Lovett et al. 2009; Richards 2000), although sending expatriates to foreign coun-
tries seems to even tighten control (Richards 2000). Findings on this factor have
been derived from qualitative as well as from quantitative studies since 2000. A rela-
tionship of autonomy level and the manager’s experience has been reported from
European subsidiaries only.
Besides the overall strategy of the MNC, the objective of a specific subsidiary
affects the extent and focus, as well as the mechanisms of control. Subsidiaries serve
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Management control in multinational companies: a systematic… 899
different purposes within an MNC which is reflected in MC. MNCs seem to concede
more autonomy to innovative subsidiaries to allow for the use of local resources
(Cools and Slagmulder 2009; Williams and van Triest 2009); however, such subsidi-
aries tend to be subjected to high social control (Lovett et al. 2009). MNCs that aim
to enter new markets accept lower levels of subsidiary control in order to gain access
to new opportunities (Taylor 1999). Findings on this factor are isolated, which
makes it difficult to deduce general statements.
Although control of specific business functions is not the primary focus of this
review, some articles contain such findings. Research activity at the subsidiary is
related negatively to process control given that these activities are complex and
other forms of control might be more suitable (Yu et al. 2006). Manufacturing sub-
sidiaries can enhance performance if tightly controlled, as local responsiveness are
not necessarily required (Lin 2014). Transferring expatriates (Pudelko and Tenzer
2013) and knowledge to subsidiaries complements other control mechanisms in pro-
duction and technology (Jaussaud and Schaaper 2006; Pudelko and Tenzer 2013). In
addition, Pudelko and Tenzer (2013) found that control for finance and accounting
as well as sales, marketing and human resource management is comprehensive. It
seems that functions that are critical to success are controlled more tightly unless
flexibility is required.
The performance of a subsidiary is associated particularly with the extent and
focus of control. Two studies on US MNCs found, that subsidiaries with relatively
poor performance are subject to tighter control (Lovett et al. 2009; Richards 2000)
and closer monitoring by expatriate managers (Richards 2000). While for profitable
subsidiaries non-financial measures like personnel indicators are included in PMS,
for low-performing subsidiaries the control focus lies on financial performance
alone (Dossi and Patelli 2010). There are only occasional findings that suggest per-
formance as influencing factor; however, the relevant quantitative studies provide
consistent results—at least for Western MNCs.
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900 M. Sageder, B. Feldbauer‑Durstmüller
Culture, traditions 13 Avison and Malaurent (2007), Beard and Al-Rai (1999), Carr and Tom-
kins (1996), Chow et al. (1999), Dossi and Patelli (2008), Hoffjan et al.
(2012), Keplinger et al. (2012), Lovett et al. (2009), Moilanen (2007),
O’Connor et al. (2011), Sheu et al. (2004), Van der Stede (2003) and
Williams and van Triest (2009)
Environmental 13 Abdallah and Alnamri (2015), Borkowski (1999), Chang et al. (2009),
uncertainty Dossi and Patelli (2010), Gencturk and Aulakh (1995), Giacobbe
et al. (2016), Hassel (1991), Hassel and Cunningham (1996), Kihn
(2007, 2008), Mahlendorf et al. (2012), Moilanen (2007) and Mong‑
iello and Harris (2006)
Market requirements 12 Al Chen et al. (1997), Al-Husan and James (2003), Busco et al. (2008),
Carr and Tomkins (1996), Dossi and Patelli (2008), Gencturk and
Aulakh (1995), Hoque and Chia (2012), Kihn (2008), Lowe et al.
(2000), Lin (2014), Mongiello and Harris (2006) and O’Connor et al.
(2011)
Legal and political 10 Avison and Malaurent (2007), Beard and Al-Rai (1999), Fernandez-
conditions Revuelta Perez and Robson (1999), Lowe et al. (2000), Masquefa
(2008), Moilanen (2007, 2008), Schaaper et al. (2011), Sheu et al.
(2004) and Taylor (1999)
Local embeddedness 7 Andersson and Forsgren (1996), Harzing (2001), Lin (2014), Mahlen‑
dorf et al. (2012), Martinez and Jarillo (1991), Schaeffer et al. (2014)
and Yu et al. (2006)
Labor market and 5 Carr and Tomkins (1996), Chang et al. (2009), Lowe et al. (2000), Moil-
education anen (2007) and Sheu et al. (2004)
Economy 5 Lowe et al. (2000), Moilanen (2007, 2008), Schaaper et al. (2011) and Yu
et al. (2006)
Language 3 Avison and Malaurent (2007), Björkman and Piekkari (2009) and Sheu
et al. (2004)
implement a local PMS that competes with the headquarters’ PMS for influencing
subsidiary decisions (Dossi and Patelli 2008). In some emerging countries, West-
ern MC tools like BSC, despite being implemented for reporting matters, are not
used for decision making by the subsidiary management (Moilanen 2007; O’Connor
et al. 2011). Similarly, management information systems that are inconsistent with
local business traditions lack acceptance in the host country (Avison and Malaurent
2007; Sheu et al. 2004). Managers in countries with uncertainty-avoiding culture
prefer clear regulations and accept the centralization of decision making (Lovett
et al. 2009; Williams and van Triest 2009). In Middle Eastern cultures social ties
and trust outweigh written contracts in importance (Beard and Al-Rai 1999). Simi-
larly, in Eastern Europe and Russia personal relationships are valued and personal
communication supports formal reporting (Keplinger et al. 2012; Moilanen 2007).
For the implementation of MC, a basic understanding of a subsidiary’s national
culture is key. While Western cultures show a low tendency to avoid conflicts and
generally accept criticism, Russian employees are more conflict averse (Keplinger
et al. 2012) and for Chinese employees public criticism even means to lose their face
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Management control in multinational companies: a systematic… 901
(Avison and Malaurent 2007). These facts need to be taken into account when con-
flicts arise. Observations on culture and tradition derive from qualitative and quan-
titative studies including emerging countries like Mexico, China and Russia as well
as Western countries. Insights on the importance of budgeting in specific countries
(Hoffjan et al. 2012; Keplinger et al. 2012) as well as on communication and conflict
aversion originate from qualitative studies (Avison and Malaurent 2007; Keplinger
et al. 2012). Recent studies still report on the effects of host country culture and tra-
ditions, so this issue seems not to have disappeared with time. Main results relate to
output control and the introduction of management information systems. Some con-
trol mechanisms appear to lack legitimacy in host countries and, therefore, may not
lead to the desired results. Communication and social relationships between head-
quarters and subsidiaries could partly compensate for this shortfall.
With growing environmental uncertainty the emphasis on financial measures
(Giacobbe et al. 2016; Hassel 1991; Kihn 2007), as well as the importance of non-
financial indicators, increases (Abdallah and Alnamri 2015; Dossi and Patelli 2010;
Kihn 2007). The dynamic environment of a subsidiary requires adapting non-finan-
cial controls (Borkowski 1999; Kihn 2007) and asks for intensified communication
between subsidiary and headquarters to ensure stable performance at the subsidi-
ary (Hassel and Cunningham 1996; Moilanen 2007). Increasing complexity of PMS
due to high dynamism lowers the acceptance of such measures (Hassel 1991; Mahl-
endorf et al. 2012) and diminishes their influence on subsidiary decisions (Mahl-
endorf et al. 2012). In a dynamic environment, output control is more difficult to
apply as precise goals are hard to define (Gencturk and Aulakh 1995; Hassel and
Cunningham 1996; Mongiello and Harris 2006). MNCs complement output control
with process controls in response to environmental uncertainty (Brenner and Ambos
2013; Gencturk and Aulakh 1995; Kihn 2008). Currency fluctuations and inflation
seem not to affect MNC controls on a large scale, as they are only mentioned in one
case study (Moilanen 2007). Findings on environmental uncertainty are reported
predominantly by quantitative studies over the whole investigation period. Although
predictability of financial goals is limited, these measures are widely used to control
subsidiaries in dynamic environments, however, frequently complemented with non-
financial measures, process and social control. These findings appear to be consist-
ent and stable over time.
Competitive markets require sophisticated MC mechanisms. In such environ-
ments, monitoring activities seem more effective than controlling output to achieve
higher performance (Gencturk and Aulakh 1995). High competition increases the
importance of MC, as well as the pressure on cost efficiency (Al Chen et al. 1997;
Al-Husan and James 2003; O’Connor et al. 2011). At subsidiaries in competitive
markets, PMS has higher influence on subsidiary decisions (Dossi and Patelli 2008)
and diverse measurement perspectives including non-financial indicators become
increasingly important (Dossi and Patelli 2008; Hoque and Chia 2012; Kihn 2008).
Markets that necessitate high product diversity challenge production as well as
supervisory systems and increase the complexity of MC (Lowe et al. 2000). Adapt-
ing products and services to local market requirements demands a certain auton-
omy and seems incompatible with tight control and culture transfer from headquar-
ters (Lin 2014). Requirements of local markets may contradict global strategy and
13
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902 M. Sageder, B. Feldbauer‑Durstmüller
profitability necessities, thus causing goal conflicts (Busco et al. 2008). This affects
the PMS of subsidiaries and either leads to local adaptation of global MC systems
e.g., by including indicators that match local requirements (Dossi and Patelli 2008;
Mongiello and Harris 2006) or to subsidiaries that manage their local business while
relying on their own measures and systems, which maintains goal conflicts (Busco
et al. 2008; Dossi and Patelli 2008) and lowers the influence of headquarters on sub-
sidiaries (Dossi and Patelli 2008). Since 2006 the influence of market requirements
on PMS has been a major research interest, indicating that PMS needs to serve both,
headquarters and subsidiary needs to be of use for decision making. Findings from
qualitative studies match those from quantitative studies.
Political and legal conditions influence MCSs. Entering transitional markets
such as China may come along with ownership and control restrictions (Taylor
1999) although a recent study claims that these restrictions have diminished at least
in China (Schaaper et al. 2011). Moreover, applicable laws may change unexpect-
edly in emerging countries (Beard and Al-Rai 1999; Moilanen 2008). Political influ-
ence is not a phenomenon limited to emerging countries, however; a case in Europe
illustrates that political influence in form of subsidies provided by the state and the
EU for an otherwise unprofitable subsidiary led to unrealistic budgeting processes
(Fernandez-Revuelta Perez and Robson 1999). Strong influence of trade unions in
the UK demands that MC needs to comply with agreed procedures (Lowe et al.
2000). In addition, the deregulation of industries creates the demand to implement
PMS in previously protected sectors (Masquefa 2008). Diverging legal requirements
may complicate the launch of a global management information system as it has to
meet the legal regulations of all countries involved, which is challenging even within
Europe (Moilanen 2007, 2008; Sheu et al. 2004). Different legal backgrounds may
lead to localized solutions (Avison and Malaurent 2007; Sheu et al. 2004) and, in the
worst case, to parallel systems with double entry procedures (Avison and Malaurent
2007). Contributions on legal and political frameworks derive from case studies,
which suggest that unstable legal conditions and the diverging legal frameworks of
the involved countries seem to complicate the introduction of MCSs.
Local embeddedness is characterized by the interactions of a subsidiary with its
local business network and environment. High local embeddedness diminishes the
control of headquarters as perceived by the subsidiary and may impede the influ-
ence of headquarters (Andersson and Forsgren 1996). However, locally embedded
firms operate largely autonomously and seem not to require much coordination (Lin
2014; Martinez and Jarillo 1991). However, expatriates appear to be an important
coordination mechanism in locally embedded subsidiaries (Harzing 2001). When a
subsidiary establishes links with local firms or local governments in emerging coun-
tries, headquarters reduces the extent of close monitoring and influence on subsidi-
ary decisions (Yu et al. 2006). PMS strongly influence subsidiary decisions when
their local embeddedness is high (Mahlendorf et al. 2012). However, the interactive
use of PMS at locally well-connected subsidiaries weakens performance, as it seems
to tie resources in internal discussions that could be used more effectively in local
relationships (Schaeffer et al. 2014). Observations on local interactions of foreign
subsidiaries have been reported in quantitative papers over the whole investigation
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Management control in multinational companies: a systematic… 903
7 Discussion
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904 M. Sageder, B. Feldbauer‑Durstmüller
subunit goes at the expense of another unit due to the management focusing on sub-
unit results rather than corporate ones (Anthony et al. 2014; Horngren et al. 2012).
MC in decentralized firms relies strongly on formal information through integrated
reports or budgeting processes (Chenhall 2003). These attributes are confirmed by
articles included in our review. We found, that decentralized firms if necessary con-
cede decision rights to subsidiaries to adapt to market developments (e.g., Mongiello
and Harris 2006; Williams and van Triest 2009). Moreover, we identified negative
effects of centralization hindering flexibility in local subsidiaries (e.g., Cools et al.
2008; Richards and Hu 2003) or resulting in cost increases caused by the imple-
mentation of control mechanisms as imposed by headquarters (e.g., Avison and
Malaurent 2007; Cools and Slagmulder 2009). Negative effects of decentralization
in terms of limited controllability of conditions are reported in case studies (e.g.,
Busco et al. 2008; Frow et al. 2005). A strong focus on formalized reporting and
procedures or complex budgeting processes, is suggested by various studies (e.g.,
Chung et al. 2006; Jaussaud and Schaaper 2006; Van der Stede 2003). Additionally,
we identified means to align subsidiaries with corporate goals like PMS and incen-
tives (e.g., Mahlendorf et al. 2012; Roth and O’Donnell 1996).
MNCs are often decentralized as the feasibility of headquarters control for geo-
graphically disperse units is low (Horngren et al. 2012). In addition to challenges in
decentralized domestic companies, local business environments and cultural differ-
ences add complexity in MNCs (Horngren et al. 2012; Merchant and Van der Stede
2017). Our findings confirm that culture and business traditions in the host country
may complicate the transfer of control mechanisms due to lacking acceptance (e.g.,
Avison and Malaurent 2007; Hoffjan et al. 2012). However, cultural dimensions are
not the only determinant for the design of MCS. Market requirements and legal as
well as political conditions may differ significantly from the home market and some
control mechanisms seem ineffective when improperly adapted to the locally pre-
vailing conditions (e.g., Beard and Al-Rai 1999; Lowe et al. 2000). In addition, we
find that MNC characteristics such as size, degree of internationalization and cor-
porate culture (e.g., Epstein and Roy 2007; Kihn 2010), and particularly the home
country of the MNC (e.g., Chow et al. 1999; O’Connor et al. 2011) affect MC.
Moreover, the interdependence within the MNC as well as subsidiary characteristics
shape the applied control mechanisms (e.g., Dossi and Patelli 2010; Harzing and
Sorge 2003). The implementation of an adequate PMS as well as information and
communication technologies are suggested to facilitate control in MNCs (Horngren
et al. 2012). Our review further suggests that internationalization activities correlate
with an emphasis on output control (e.g., Gencturk and Aulakh 1995; Kihn 2010)
with attention to non-financial goals to respond to the challenge of various environ-
mental factors in host countries (e.g., Dossi and Patelli 2010; Du et al. 2013). More-
over, a broad range of social control mechanisms as training, meetings or informal
communication complement MCS (e.g., Brenner and Ambos 2013; Martinez and
Jarillo 1991), as indicated only marginally in textbooks on MC. Contrary to what
MC textbooks say, currency exchange rates (Horngren et al. 2012; Merchant and
Van der Stede 2017) seem to be a non-issue for MC in today’s MNCs, as they go
largely unmentioned.
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Management control in multinational companies: a systematic… 905
MNCs that originate from emerging countries are underrepresented in our review.
Most articles deal with MNCs headquartered in industrialized countries. Only four
studies focus on MNCs from Taiwan or China, other regions are totally neglected.
18 articles investigate subsidiaries in emerging countries, predominantly in Asia,
Eastern Europe or Mexico. Although these subsidiaries are located in different
geographical and cultural areas, they have certain elements in common. While in
developed countries legal and economic stability is widespread, emerging countries
show relatively volatile legal and economic conditions, which poses a challenge
for MC (e.g., Beard and Al-Rai 1999; Moilanen 2008). Education differs between
countries and affects the availability of well-trained staff with sufficient language
command (Moilanen 2007; Sheu et al. 2004). Depending on business traditions of
the respective country, profit-orientation may be less pronounced and business prac-
tices may vary widely from those of the Western world (e.g., Al-Husan and James
2003; O’Connor et al. 2011). To implement a corporate culture that goes in line with
Western business practices, MNCs bank on socialization through intense commu-
nication, meetings, trainings, expatriate managers and process control with clearly
defined standards and procedures as well as the integration of management informa-
tion systems (e.g., Al-Husan and James 2003; Moilanen 2007).
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906 M. Sageder, B. Feldbauer‑Durstmüller
Culture Dimensions 18 6 5 11 6 11
Contingency 17 10 4 10 6 10
Agency 13 5 4 7 11 4
Other theories 25 15 10 13 6 14
Exploratory/descrip- 12 6 6 4 6 6
tive
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Management control in multinational companies: a systematic… 907
Mongiello and Harris 2006) and the use of non-financial indicators have been ana-
lyzed (e.g., Chung et al. 2000; Kihn 2007). Both, a high degree of internationali-
zation as well as environmental uncertainty encourage the focus on output control
complemented by non-financial performance measures and process controls. Cul-
ture is an essential determinant; however, characteristics of MNCs like degree of
internationalization, strategy or industry as well as external context factors such as
environmental uncertainty or capital market orientation might overlap with cultural
dimensions (e.g., Harzing and Sorge 2003; Van der Stede 2003). For coordinating
global activity, MNCs aim at transferring their MCS to different countries. The PMS
is adapted according to uncertainty and market requirements by including broader
measurement ranges (e.g., Dossi and Patelli 2010; Kihn 2007). Adaptation to host
country specifications requires a certain autonomy with decision rights for local
management (e.g., Mongiello and Harris 2006; Yu et al. 2006). MNCs rely on differ-
ent control mechanisms like training, expatriates or process control to transfer their
corporate culture and MCS to foreign subsidiaries and thereby narrowing effects of
host country characteristics (e.g., Al-Husan and James 2003; Lin 2014).
Agency theory (Jensen and Meckling 1976) has been applied 13 times since 1996
to investigate headquarters control mechanisms in subsidiaries in developed as well
as emerging countries. Besides output control in form of PMS and incentives, for-
eign subsidiaries (agents) are coordinated by defining decision rights and other
process controls as well as communication and positioning expatriate managers to
reduce information asymmetry between headquarters and subsidiaries (e.g., Bren-
ner and Ambos 2013; Chang and Taylor 1999). Headquarters nationality, character-
istics of subsidiaries (size, age, form of establishment) as well as interdependence
between business units are determining factors for MCS within agency frameworks
(e.g., Dossi and Patelli 2010; Yu et al. 2006). Interdependence between business
units is related to intense communication and incentives as well as participation
of subsidiaries in the design of PMS (e.g., Dossi and Patelli 2010; Du et al. 2013;
O’Donnell 2000). The environment of the subsidiary seems less relevant for agency
frameworks.
Each theoretical frame deals with various sets of control mechanisms as well as
influencing factors. Nevertheless, certain tendencies are visible. Hofstede’s cultural
dimensions focus as is to be expected on the culture of the host country and cultural
distance as well as on centralization and budgeting but provide no explanation for
the presence of expatriate managers that are addressed by agency theory as well as
contingency theory. Decentralization by conceding decision rights to subsidiaries is
addressed particularly by agency theory. Culture, however, is not an issue in these
articles. Contributions applying contingency theory include a broad range of context
factors, with culture just being one among many others.
8 Conclusion
The control of foreign subsidiaries is crucial for MNCs. The high number of studies
on MC in MNCs indicates that this subject represents a research focus. The main
contribution of our paper is to provide an overview of the state of research on MC
13
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908 M. Sageder, B. Feldbauer‑Durstmüller
at MNCs over the past 25 years. We have examined a broad spectrum of control
mechanisms to provide a common knowledge base for future research, depicting and
categorizing numerous influencing factors, their interrelations and effects on several
control mechanisms. This research contribution discusses conflicting findings and
limitations of certain mechanisms and presents research designs, applied theoreti-
cal frames and a summary of the development of control mechanisms as well as of
the examined influencing factors over time. There is consensus that output controls
particularly in form of financial measures are prevalent and widely accepted. Non-
financial measures complement financial output controls with regard to complex
environments. Process controls ensure that employees at subsidiaries comply with
guidelines and act in line with the MNC’s goals. Social controls are the trailblazer
for other mechanisms of control, particularly in emerging countries, where cer-
tain standards need to be established. MNCs apply combined control mechanisms
depending on various influencing factors, such as the company environment that
affects the MCS (Granlund and Lukka 1998), as well as internal factors like size or
strategy (Otley 2016). Some of these, such as corporate strategy, are associated with
headquarters; others are attributed to the subsidiary or to the relationship between
headquarters and subsidiaries. Most studies investigate more than one influencing
factor and identify interactions between these factors. Hence it is safe to say that a
combination of factors shape MC at MNCs.
The findings of this paper are of high practical relevance for MNCs. Output
controls, especially financial figures, are widely understood and accepted across
countries and sectors, which enables benchmarking. Non-financial measures allow
adjustment to local requirements and increase the significance of PMS under envi-
ronmental uncertainty. A broad measurement focus, comprising financial and
non-financial indicators can prevent a loss of control over a subsidiary. Neverthe-
less, PMS that are too complex lose influence due to their incomprehensibility. MC
should be adapted to the environment of a subsidiary; especially market require-
ments, culture, legal frameworks, and languages should be taken into account when
implementing MCS. Otherwise, MNCs risk that control mechanisms are ineffective
or even cause additional costs. Social controls tend to be neglected, although they
smooth the way for process and output controls. Training serves to transfer both
knowledge and corporate culture to subsidiaries and ensures that MCSs are, on the
one hand, applied correctly and, on the other hand, accepted by subsidiaries—both
requirements for effective control. Frequent communication between subsidiaries
helps to develop social relationships, which support introducing MC and resolving
conflict situations. Expatriates provide control over subsidiaries, which is particu-
larly important when setting-up new subsidiaries if expatriates are familiar with host
country conditions. Process controls are useful mechanisms to control the behavior
of employees and align it with company objectives. However, the extensive use of
such controls limits flexibility and adaptions to local requirements. Culture is a criti-
cal factor for the effective control of subsidiaries. The nationality of the headquar-
ters shapes the control exerted over subsidiaries. Managers at headquarters should
realize that these control mechanisms might not be fully understood or accepted in
other countries and their respective cultural backgrounds or business traditions.
13
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Management control in multinational companies: a systematic… 909
13
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910 M. Sageder, B. Feldbauer‑Durstmüller
in the environment of an MNC that influence MC: Some are suggested by case stud-
ies or qualitative interviews with small sample sizes, for example, effects of strategy
implementation and limited controllability of environmental conditions as well as
the legitimacy of control mechanisms in different regions. The same applies also to
technology, capital market orientation as well as legal, political and economic con-
ditions. These factors could be examined by quantitative research designs to confirm
their validity.
We identified contradictory findings which could be subject to further research:
The usefulness of incentives based on PMS is unclear and the effects of interna-
tionalization on process controls as well as the relationship of shared values and
decentralization remain so far unsolved. Moreover, it appears that the explanatory
power of cultural dimensions for control mechanisms in MNCs lacks clarity. While
cultural distance was investigated mainly under the theoretical lens of Hofstede’s
cultural dimensions, other cultural studies (e.g., Trompenaars and Hampden-Turner
2012) could enhance the understanding of cultural effects. Contributions comparing
cultural differences within Europe date back to the early 2000s. Developments like
the European Single Market encourages harmonization of legal and economic con-
ditions and could support a more converging business culture within Europe, which
represents an interesting avenue for further research. Many factors shape the envi-
ronment of foreign subsidiaries. Qualitative case studies suggest effects of education
and language on MCS. These factors could be investigated by broad-based quanti-
tative research designs. Moreover, compliance with legal requirements is essential
for MNCs. So far, this factor has been investigated solely for tax compliance. Legal
compliance issues like the Sarbanes–Oxley Act in the US, other corporate govern-
ance standards or corporate codes of conduct and fraud prevention could be inves-
tigated related to MC. As reported in case studies, tax regulations shape transfer
prices, thereby replacing managerial requirements. Influencing factors for determin-
ing transfer prices in MNCs also represent an interesting research field.
We have observed a shift in the focus of articles following the financial crisis
since 2007. Although economic crises are considered to influence MCSs (Asel et al.
2011), only one article examines the effects of an economic crisis on MC of MNCs.
This calls for further, longitudinal, research on this topic. Recent protectionist ten-
dencies indicate increasing skepticism towards globalization and MNCs. This could
lead to trade restrictions in some countries and, in turn, foreign subsidiaries could
become even more relevant. In addition, the pressure for the legitimacy of a firm and
for the MC it applies could increase. MC of MNCs is a significant issue for manage-
ment and accounting education. It could be interesting to systematically investigate
the dissemination of knowledge in relevant textbooks, similarly to the analysis of
strategic management accounting literature conducted by Hoffjan and Wömpener
(2006).
As every literature review, this paper has limitations. Articles were searched in
seven scientific databases with thoroughly selected keywords, complemented by a
search for core contributions referenced in the identified articles. Nevertheless, the
search may not have captured all articles that address the subject of this review. The
focus of this review is on scientific journals and excludes monographs, conference
papers and journals for practitioners. Articles in languages other than English were
13
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Management control in multinational companies: a systematic… 911
ignored. The papers have been analyzed according to replicable criteria using stand-
ardized review protocols. Nevertheless, the interpretation of results in this review
are contingent on the authors, with the limitation that other researchers might have
clustered factors differently.
Conflict of interest The authors declare that they have no conflict of interest.
Open Access This article is distributed under the terms of the Creative Commons Attribution 4.0 Inter-
national License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribu-
tion, and reproduction in any medium, provided you give appropriate credit to the original author(s) and
the source, provide a link to the Creative Commons license, and indicate if changes were made.
13
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912 M. Sageder, B. Feldbauer‑Durstmüller
13
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Management control in multinational companies: a systematic… 913
13
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914 M. Sageder, B. Feldbauer‑Durstmüller
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