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Understanding Data Quality and Quantity

The document discusses how the quantity and quality of information can impact decision making. It notes that having more information through larger samples or representative data can enable more sound decisions. However, information overload can negatively impact the quality of decisions by decision makers. To address this, information system designers use IT to help filter and condense information for decision makers. The document also discusses structured versus unstructured data, and how the 3 V's of data (volume, velocity, and variety) are important aspects to consider related to data analysis.

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kris m
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75 views2 pages

Understanding Data Quality and Quantity

The document discusses how the quantity and quality of information can impact decision making. It notes that having more information through larger samples or representative data can enable more sound decisions. However, information overload can negatively impact the quality of decisions by decision makers. To address this, information system designers use IT to help filter and condense information for decision makers. The document also discusses structured versus unstructured data, and how the 3 V's of data (volume, velocity, and variety) are important aspects to consider related to data analysis.

Uploaded by

kris m
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

The quality and the qty of information are directly affected by the amount or the quality of information

Quantity - gano ba kadami yung info. Yung mga sws surveys, kapag gumagawa ang census kase
magpaplano tayo next yr sa ating govt spending, national basis ang survey nila

What’s the quantity? Madami kase kapag gumamit lang ako ng sample or the representative of entire
Population. The sample taken may be incorrect. Ganon din dito, we could actually create sound
decisions if the quantity and quality of information increases.

Yung quality - GIGO, garbage in, garbage out. If your input is garbage - erroneous, incorrect, fallacy so
kathang isip lamang. So ilalabas nyang output which is your report may be a garbage. You formulate
your decision based on facts or based on information

The information that u use as the basis for your decision is also garbage so ano mangyayare? Wala.

Our brain is not designed to store this information. We could only process so much. The brain does not
process information or retrieve information, in short your brain is not a computer. This occurs when you
have reached your limit - info overload.

Information overload affects the quality of decision. It will tend to decline the quality of decision making.
That’s why we have this information system designer who use the IT to help decision makers filter and
condense the information, dito papasok yung ating AIS. Lahat ng mga data na to, habang dumadami, it is
being processed to become information. Sabi nila mawawalan na ng trabaho ang mga accountant in the
future kase gagawin na ng computer yung manual process,

San papasok yung accountant? Sa analysis part, we are to analyze the effect of a transaction by giving
informative decisions. How exactly big data is, from forbes--pinanood lang to:
https://youtu.be/jGhRiwGHh30

Every movement that you do, if you check, if you browse the internet, all of your activities are being
documented. So your information about your interests is being shared in the web.

Why do we exchange data?

Because they want us to have a better customer experience. Diba sabi nila, if you type anything on the
browser that is documented. Napansin nyo ba minsan kunwari naghahanap kayo ng computer or laptop
sa google. Then the next day pag pasok mo sa facebook may mga advertisement ka ng nakikita sa
computer. So that is actually data sharing.

As far as data structure is concerned we have:

Structured data

has a format already, can be easily analyzed


just like your attendance sheet diba (pag may 1st log pero walang 2nd- late; may 2nd log pero walang
1st log- cutting/ umalis ng meet)

but those structured data for example you tweeted “ ang sarap ng pagkain” so how would I know that
you really have appreciated food. Tapos nakalagay naman sa geo-tagging natin na pumunta ka dito sa
restaurant na to, kumain ka ng ganito, ang sinend mo lang picture...

Unstructured data

In case of unstructured data, we use special software to decipher the information to extract the real
meaning of the information unlike structured data.

It was also discussed in the video the 3 V’s of data

Volume

Quantity, how much information do I need

Ang sabi nga diba how big is the data? Ang sabi nila only 5% of the data that we shared in the internet as
being analyzed and processed so ibig sabihin ang dami talaga

Velocity

The speed by which the information is being transferred

Variety

What kind of data ang kailangan

When we tweet something or when we post either structured or unstructured data, problema lang sa
unstructured you have to analyze pa muna/decipher para magkaroon sya ng format which will
eventually be the bases or analysis.

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