Empathy Map!

CACHUELA|FUENTES|HIDALGO|JACOB|RECAMADAS

GOAL
GEE16|BSN2A OCTOBER 14, 2020

1. Who are we empathizing with? 2. What do they need to do?

1. The mobile food bank empathizes with serving families, children, seniors, and 1. People must decide to support the goal of the mobile food bank movement to aid in
individuals at risk of malnutrition or hunger. the mitigation of malnourishment in the community.
2. The mobile food bank also aims to nurture sensitivity towards the needless 2. People must participate in donating excess nonperishable/perishable
waste and profit loss of excess nonperishable/perishable food products that are food products from their household/stores to maximize the potential of these
not used to their full potential. edible consumer goods and prevent unnecessary food loss.
3. The mobile food bank aims to establish awareness in the 3. People will succeed in this endeavor by raising awareness and
Filipino community of the importance of improving the diet and nutrition practices in the
community.
maintaining a properly nourished body
for optimal functioning.

7. What do you FEEL and THINK?

PAINS GAINS
What are their fears, What are their wants,
needs, hopes and
Frustrations, and anxieties?
dreams? 3. What do they SEE?
1. How do you feel about the 1. What have you observed about malnutrition in your community?
prevalence of malnutrition in 1. If you can think of a 2. What do you notice when people prepare excess food?
your community? solution to the needless 3. What type of people have you observed that are vulnerable to
2. What are your doubts disposal of excess malnutrition and hunger in your community?
6. What do they HEAR? about donating excess nonperishable/perishab
nonperishable/perishable food le food products, how
products? will you address this?
1. What do you hear about food loss in 2. How would you help
3. What do you feel about
your community? discarding excess minimize
2. What do you hear about malnourishment nonperishable/perishable food malnourishment in your
in your community? products? community?
3. What problems do you hear that are 3. How much are you
related to hunger and malnourishment? willing to donate 4. What do they SAY?
excess food products? 1. What is your opinion about proper nutrition?
2. What is your opinion about donating excess food products in
What other thoughts and feelings might motivate their behavior? your community?
1. Feelings of responsibility as a great way to reinforce personal values
3. What can you say about food loss or wastage in your
and feel like living in a way that is true to one's ethical beliefs to
helping others. community?
2. Great sense of fulfillment towards a cause to minimize
solid waste problem from food wastes in the environment.
3. Improved awareness and sensibility towards
the prevalence of malnutrition in
the community.

5. What do they DO?

1. What do you do with excess nonperishable/perishable food products in your household/store?
2. What is your attitude towards donating excess nonperishable/perishable food products from your household/store?
3. What do you do when you see malnourished or hungry people?