Market Leader Elementary

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The document appears to be about teaching English as a foreign language, covering topics like introductions, work, leisure, culture, jobs, etc. It provides exercises and activities for students.

The main topics covered include introductions, work, leisure, culture, jobs, internet, etc. Vocabulary, language skills, reading, listening, case studies are also discussed.

Some exercises mentioned are conversations, debates, role plays, filling in gaps, reading texts and answering questions, writing emails/letters.

Market Leader

Elementary
Programme

_____________________________

Area of Foreign Languages

English

MARKET LEADER

Teaching Programme - Market Leader Elementary


UNIT 1: INTRODUCTIONS

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market

 To know the most important ways to introduce someone. P. 6 . Starting up.


Page 12, Skills.
 To know the most important ways to introduce oneself. P. 12. Skills.
 To listen to a listening about introducing oneself and others, and to fill in
the gaps of the given exercises for a better comprehension. P. 12, Skills.
 To learn the necessary skills , as web as the main expressions that may
help the student to take part in a formal meeting. P. 11. Skills

1.2 Functional aspects.


 In pairs, prepare a sham of the meeting of a great brand . P. 12. Skills
 To learn more vocabulary related to the field of professions and to talk
about them in pairs. P. 7, 8, Vocabulary.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read an article and do the given exercises. P. 9. Reading.

2.2 Specific Terms.


 About Nationalities. P. 7, 8. Vocabulary
2.3 Functional aspects.
 To complete a chart about different conversations of different people talking
about their jobs. P. 11. Listening.

2.4 Morphological and syntactic elements.


 To know the form and use of the verb To Be. P. 10, Language Focus 1.
 To know the form and use of a/an with jobs. P. 11. Language Focus 2.
 To know the form and use of the Wh- questions. P. 11. Language Focus 2.

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To identify and use in a proper way the most used expressions in any given
formal introduction P. 12. Skills.

3.2 Professional practice.

Teaching Programme - Market Leader Elementary


 According to the established steps in the given section, to write an e-mail
following the instructions given to the main chief of any enterprise,
dealing with the introduction of two possible workers. P. 13. Case Study.

UNIT 2: WORK AND LEISURE

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To listen to several persons speaking about what they want from work. P.
14. Starting Up.
 To speak about what they want from work. P. 14. Starting Up.
 To have a conversation about work and leisure- p. 15. Vocabulary.
 To listen to an interview to different people of different nationalities
talking about their typical day .P. 19. Language Focus 2.
 To tell the partner about one’s day. P. 16. Reading.
 To listen to a conversation and to do fill in the gaps. P. 20. Skills.
 To make questions and the corresponding answers in the form of a
conversation with the class mate about what you both do in your free time.
P. 20. Skills.

1.2 Specific Terms.


 Vocabulary related to leisure activities. P. 18. Vocabulary.

1.3 Functional aspects.


 To listen to an interview to people from different countries about their
normal days.. P. 19. Language focus.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text the working day of a chairman. P. 16. Reading.

2.2 Specific Terms.


 About jobs and leisure.p.14 Starting Up.
 About days months and dates. P. 15. Vocabulary.
 About telling the date, main prepositions. P. 15. Vocabulary.

2.4 Morphological and syntactic elements.


 To know the form and use of the prepositions used with dates P. 15
Vocabulary

Teaching Programme - Market Leader Elementary


 To know the form and use of the present simple of the verbs. P. 17.
Language Focus 1

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the main vocabulary, as web as the normal proceedings in a hotel
or the organization of holidays or any travel. P. 15 and 20. Skills. Case
Study.

3.2 Professional practice.


 According to the established steps in the given section, to make different
interviews to the employees of a given company to make changes in that
given . P. 20. Case Study.
 According to the established steps in the given section, to write a list of the
improvements to be made in a given company . P. 20. Case Study.

UNIT 3: PROBLEMS

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To listen to different phone calls dealing with different problemsiu76 P. 22.
Starting up.
 To make a role play about a conversation between a sales representative
and a costumer. P. 27 Skills
 To listen to a phone call and to do the corresponding exercises. P. 26- 27
Skills
 To listen to a voice mail and make notes . P. 29. Case study.
 To make a phone call to the representative of a given enterprise and to tell
him about some given problems . P. 29. Case study.

1.2 Specific Terms.


 To learn vocabulary related to the field of adjectives. P. 23. Vocabulary.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects


 To read four short texts about different problems in some given companies
and to do the given exercises . P. 24. Reading.

Teaching Programme - Market Leader Elementary


2.2 Specific Terms.
 To know the vocabulary related to the field of adjectives. P. 23.
Vocabulary.
 To learn words about problems.

2.3 Functional aspects.

 To write a telephone message to a manager telling him about some


given problems P. 28. 29. case Study.

2.4 Morphological and syntactic elements.


 To know the form and use of the present simple in positive and
negative. P. 25. language Focus 1.

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the necessary expressions to write formal texts dealing with
the explanation of some given problems. P. 29. case Study.
 To know the necessary expressions to have a phone call dealing with
the explanation of some given problems. P. 29. case Study.

3.2 Professional practice


 According to the established steps in the given section, to write a
report to the manager of an enterprise, where giving solutions to a
given problem as well as recommendations, as well as its explanation.
P. 28.29. Case Study.

UNIT 4: TRAVEL

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To debate about the travels students make and their positive and
negative aspects. P. 34. Starting up.
 To listen and check some flight delays. P. 35. Vocabulary
 To make a listening for information. P. 36. Listening.
 To make a role play about a formal travel P. 37, Language Focus 1.
 To make a role play about demanding information of a foreign city. P.
39, Language Focus 2
 To listen to a dialogue about making bookings and checking
arrangements . P. 40, Skills

Teaching Programme - Market Leader Elementary


 To make a role play making bookings and checking arrangements. P.
40, Skills

1.2 Specific Terms.


 To increase the number of expressions learnt about making bookings and
checking arrangements. P. 40 Skills
1.3 Functional aspects.
 To make a listening for information. P. 36. Listening
 To listen to a dialogue about making bookings and checking
arrangements . P. 40, Skills

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text from Narita International Airport and to do the exercises.
P. 38. Reading.

2.2 Specific Terms.


 About travel details P. 35. Vocabulary.

2.4 Morphological and syntactic elements.


 Use of can/can’t. P. 36-37.. Language Focus 1..

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know how to book a room, from both points of view: the
receptionist and the costumer. P.41 . Case Study.

3.2 Professional practice


 According to the given planning of the corresponding section, to book
a room and check the necessary information. P. 41. Case Study.

Teaching Programme - Market Leader Elementary


UNIT 5: FOOD AND ENTERTEINMENT

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market

 To listen to a conversation with a waiter and do the corresponding


exercises. P. 47. Skills.
 To debate about the activities businesspeople tend to do in your
country. P. 42. Starting up.

1.2 Specific Terms.


 Eating out. P. 43. Vocabulary.
1.3 Functional aspects.
 To listen to the listening about ordering a meal. .P. 45. Listening.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text from The Financial Times and to do the exercises
P. 43-44. Reading.

2.2 Specific Terms.


 About food. P. 42. Starting up

2.3 Functional aspects.


 Proper use and form of some and any. P. 45. Language Focus 1.
 Proper use and form of countable and uncountable nouns. P. 46. Language
Focus 2

2.4 Morphological and syntactic elements.


 Proper use and form of some and any. P. 45. Language Focus 1.
 Proper use and form of countable and uncountable nouns. P. 46. Language
Focus 2

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.

Teaching Programme - Market Leader Elementary


 To know three different important restaurants in San Francisco and its
menus. P. 48-49. Case Study.

3.2 Professional practice.


 To write an email to a costumer inviting him or her to dinner, giving
details about the restaurants. P. 48-49. case Study.

UNIT 6: SALES

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To speak about the products they buy and when they buy them P. 50. Starting
Up.
 To speak about the reasons for and against applying for a given job.P. 52.
Reading.
 To make a role play where one is the buyer and the other one is the seller P-
56. Skills

1.2 Specific Terms.


 Related to buying and selling P- 51. Vocabulary

1.3 Functional aspects.


 To make a listening about different people talking about the product they
buy. P.50. Listening.
 To make a listening about a conversation between a buyer and a seller P.
51. Vocabulary
 To make a listening about selling Coca Cola. P. 54. Listening
 To make a listening about the presentation of a product and its selling. P.
56. Skills

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text about success and do the corresponding exercises. P. 52.
Reading.
 To write an article about someone’s profile. P. 55. language Focus 2

2.2 Specific Terms.


 About buying and selling P.54. Vocabulary

Teaching Programme - Market Leader Elementary


2.3 Morphological and syntactic elements.
 Use and form of the past simple of verbs . P. 53. Language Focus 1.
 Form and use of the past time references. P. 55. language Focus 2.

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the main steps to be followed when selling a mobile phone .
P. 57. Case Study

3.2 Professional practice.


 To write an e-mail trying to sell an mobile phone. P. 57.Case Study

UNIT 7: PEOPLE

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To debate about the main features of the ideal partner. P. 63. Vocabulary.
 To have a conversation dealing with past studies and jobs. P. 64. Language
Focus 1.
 To discuss the type of business they would like to start. P. 65. Reading
 To make a role play between an employee and a manager of a computer
company. P. 68. Skills
1.2 Specific Terms.
 To describe people . P.63 Vocabulary
1.3 Functional aspects.
 To make a listening about a difficult colleague . P. 63. Listening.
 To make a listening about business training solutions. P. 67. Language
Focus 2.
 To make a listening about dealing with problems. P. 68. Skills

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a texts from the Financial Times. P. 65. Reading.
 To try to guess what kind of person they are by choosing answers. P. 62.
Starting up.

Teaching Programme - Market Leader Elementary


2.2 Specific Terms.
 To describe people . P.63 Vocabulary

2.3 Functional aspects.


 To simulate problem situations at work

2.4 Morphological and syntactic elements.


 To know the forms and use of the past simple of verbs in negative and
interrogative. P. 64. Language Focus 1.
 To know to make questions in English. P. 66. Language Focus 2.



3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the main features of a given problem. P. 69. case Study.

3.2 Professional practice.


 To make a role play trying to solve that problem. Case Study

UNIT 8: MARKETS

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To debate about a given chart dealing with markets. P. 70. Starting Up.
 To make a role play, about asking and giving opinions, agreeing and
disagreeing on any topic on markets. P. 76. Skills

1.2 Specific Terms.


 Dealing with markets. p.71. Vocabulary

1.3 Functional aspects.


 To make a listening dealing with numbers and markets. P. 71.
Vocabulary.
 To make a listening dealing with markets in Russia. P. 74. Listening.
 To make a listening of a discussion. P. 76. Skils.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.

Teaching Programme - Market Leader Elementary


 To read a text from The Times and to do the given exercises. P. 72.
Reading.

2.4 Morphological and syntactic elements.


 To know the form and use of the comparatives and superlatives of
adjectives P. 73. language Focus. 1
  To know the form and use of much/ little / a lot / a bit. P. 75. language
Focus. 2

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know some aspects and figures of Cara Cosmetics. P. 77 case Study.

3.2 Professional practice.


 To write a short description of one of its products. p. 77. case Study.

UNIT 9: COMPANIES

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To talk about famous companies. P. 78. starting Up.
 To perform a role play about two different companies. P. 83. Language
Focus 2.
 To make a presentation of a given company. P. 84. Skills.

1.2 Specific Terms.


 To describe companies. .p. 80. Vocabulary
1.3 Functional aspects.
 To listen to an interview of “the mini Range”. P. 79. Listening
 To make a listening about the presentation of companies. P. 84. Skills.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text from The Financial Times. P. 81. Reading.
 To complete a quiz about companies. P, 78. Starting up

Teaching Programme - Market Leader Elementary


2.2 Specific Terms.
 To describe companies. .p. 80. Vocabulary

2.4 Morphological and syntactic elements.


 To know the form and use of the present continuous of verbs. P. 79.
Language Focus 1.
 To know the form, use and differences of the present simple and
continuous of verbs. P. 79. Language Focus 2.

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the main steps to make a proper presentation. P. 83. Case Study.

3.2 Professional practice


 To write a short profile of a company P. 85. Case Study

UNIT 10: THE WEB

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To talk about the reasons they use internet for. P.90. starting Up.
 To make a listening about the use of internet. P. 91. starting Up
 To make a listening about someone’s plans for next year. P. 93. Language
Focus 1.
 To make a listening about making arrangements. P. 96. Language Focus 2.
 To role play the making of an arrangement. P. 96. Skills

1.2 Specific Terms.


 Internet terms. P. 91, Vocabulary.
 Time expressions. P. 95. Vocabulary.
1.3 Functional aspects.
 To listen to people talking about the internet. P. 91. Starting up
 To make a listening about an interview dealing with website design. P.
Listening
 To make a listening about making arrangements. P. 96. Skills.

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text from the Financial Times . P. 94. Reading.

Teaching Programme - Market Leader Elementary


2.2 Specific Terms.
 Internet terms. P. 91, Vocabulary.
 Time expressions. P. 95. Vocabulary.

2.3 Functional aspects.


 To know the main internet services.
2.4 Morphological and syntactic elements.
 To know the different ways of talking about future plans P. 93. Language
Focus 1.
 To know the form and use of the future with will. P. 95. Language Focus 2

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the services of several hotels given in the internet .P. 97. Case
Study

3.2 Professional practice


 To write an e-mail to one of those hotels to book and confirm appointment
P. 97. Case Study

UNIT 11: CULTURES

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To give advice to people who is coming to the country for the first time. P.
98. Starting Up
 To debate about mistakes in other cultures P. 100. Listening
 To role play any problem and the finding of the possible solutions. P. 104.
Skills

1.2 Specific Terms.


 About cultures . P. 99. Vocabulary

1.3 Functional aspects.


 To make a listening about culture mistakes. P. 100. Listening.
 To make a listening about identifying problems and agreeing action. P.
104. Skills.

Teaching Programme - Market Leader Elementary


2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text from The Times and do the exercises P. 102. Reading.
 To make exercises of filling in the gaps. P. 98. Starting Up

2.2 Specific Terms.


 About cultures . P. 99. Vocabulary

2.3 Functional aspects.


 To know the problem and solutions to a given problem had in a work field.

2.4 Morphological and syntactic elements.


 To know the form and use of should/ shouldn’t. P. 101. language Focus 1.
 To know the form and use of could/would. P. 103. language Focus 2.


3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know a real situation and new changes f a given branch. P. 105. Case
Study.

3.2 Professional practice


 To write some action minutes of the meeting. P. 105. Case Study.

UNIT 12: JOBS

CONTENTS

1 USE OF THE SPOKEN LANGUAGE

1.1 Conversations, debates and expositions about the professional life situations
and about situations derived from different kind of activities in the market
 To debate about the importance of a high salary or enjoying a job. P. 106.
Starting Up.
 To speak about skills and abilities needed in any job.. P. 107. Vocabulary
 To role play an interview done by the manager to a possible candidate to
receptionist in a hotel. P. 111. Skills

1.2 Specific Terms.


 About skills and abilities P. 107. Vocabulary
 About jobs. P. 106. Starting up.

Teaching Programme - Market Leader Elementary


1.3 Functional aspects.
 To listen to an interview for a job.. P. 110. Listening.
 To listen to an interview and do the corresponding exercises. P. 111. Skills

2 USE OF THE WRITTEN LANGUAGE

2.1 Visual, oral and written documents about professional aspects.


 To read a text of a curriculum vitae and to do the given exercises. P. 109.
reading.

2.2 Specific Terms.


 About skills and abilities P. 107. Vocabulary
 About jobs. P. 106. Starting up.

2.4 Morphological and syntactic elements.


 To know the form and use of the present perfect tense. P. 108. Language
Focus 1.
 To know the form, use and contrast of the present perfect tense and the
past simple. P. 110. Language Focus 2

3 SOCIAL AND PROFESSIONAL ASPECTS

3.1 Formal and functional means to put the profession into practice.
 To know the skills required to work in an sport agency P. 112. Case Study.
3.2 Professional practice.
 To write a letter to the succesful manager. P. 113. Case Study

Teaching Programme - Market Leader Elementary

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