Diluted Spray 3:1 Concentrated 4:1 Recyclable (Brand)
Units container (Mn) 7.24 0.9 2.478
Projected Standard Units 1.81 4.525 6.195
Projected Revenues 4.34 10.45 14.12
Total Directed Cost per SU 12.67 3.077 3.717
Advertisement Cost 10.86 2.6 3.53
Total Cost 23.53 5.67 7.24
Total Profit -19.99 4.75 6.88
4:1 Recyclable (Finance) Average 4:1 Dissolvable (Brand) 4:1 Dissolvable (Finance) Average
1.239 1.858 2.478 1.23 1.858
3.097 4.646 6.195 3.097 4.646
7.06 10.59 14.12 7.063 10.59
1.85 2.78 4.08 2.04 3.066
1.756 2.646 3.53 1.765 2.646
3.62 5.45 7.6 3.81 5.75
3.45 5.16 6.5 3.25 4.89