Latest Paris Summer Olympics

Tom Cruise leaves the Paris Summer Olympics closing ceremony with the Olympic flag

NBCU Says Olympics Delivered 36.6 Million Viewers in Primetime

By Jon Lafayette published

Peacock streams 23.5 billion minutes, up 40%

Broadcasting & Cable
Steph Curry Olympics Gold Medal Game

Dream Team’s Win Brings Ratings Gold for NBC, Peacock

By Jon Lafayette published

Audience for men’s basketball Olympic gold medal game peaked at 22.7 million viewers

Broadcasting & Cable
Stephen Curry of the United States takes a three-point shot during the Men's Semifinal Game between United States and Serbia on day thirteen of the Olympic Games Paris 2024 at Arena Bercy on August 8, 2024

Paris Summer Olympics Close; NFL Preseason Begins: What’s on This Weekend in TV Sports (Aug. 10-11)

By R. Thomas Umstead published

A look at the weekend’s top TV sports events on broadcast, cable and streaming services

Multichannel News
Silver medal winner Rebeca Andrade of Brazil, gold medal winner Simone Biles of the United States and bronze medal winner Sunisa Lee of the United States on the podium with their medals after the Artistic Gymnastics Individual All-Around Final for Women at the Bercy Arena during the Paris 2024 Summer Olympic Games on August 1st, 2024

Paris Olympics Continue; ESPN Laces Up for Crawford-Madrimov Fight: What’s On This Weekend in TV Sports (Aug. 3-4)

By R. Thomas Umstead published

A look at the weekend’s top TV sports events on broadcast, cable and streaming services

Multichannel News
U.S. Olympic soccer team after scoring a goal against Australia

NBCU Gets Pleasant Surprise With Daytime Olympic Viewing

By Jon Lafayette published

Office productivity declines while Games are on

Broadcasting & Cable
The gold medal-winning U.S. gymnastics team

NBCU Claims Ad Revenue Gold Medal for Paris Olympics

By Jon Lafayette published

$500 million generated from first-time sponsors

Broadcasting & Cable
Paris Olympic Opening Ceermony

NBCU’s Olympic Opening Ceremony Audience Jumps 60% To 28.6 Million

By Jon Lafayette published

Peacock gets 2.5 million viewers

Broadcasting & Cable
Zambia's defender #04 Esther Siamfuko (L) and US' forward #11 Sophia Smith vie for the ball in the women's group A football match between the USA and Zambia during the Paris 2024 Olympic Games at the Nice Stadium in Nice, on July 25, 2024.

The Paris Olympic Games Begin; Yankees-Red Sox on ‘Sunday Night Baseball’: What’s On This Weekend in TV Sports (July 27-28)

By R. Thomas Umstead published

A look at the weekend's top TV sports events on broadcast, cable and streaming services

Multichannel News
Matt Iseman at Paris Summer Olympics "What to Watch" event in New York.

Matt Iseman Brings ‘Gold’ to Paris Olympic Games

By Michael Malone published

‘American Ninja Warrior’ host is on ‘Gold Zone’, which brings viewers most compelling Olympic stuff

Broadcasting & Cable
Olympic Opening Ceremony Ad Free

NBCU Plans Commercial-Free Hour During Olympic Opening Ceremonies

By Jon Lafayette published

Coca-Cola, Delta, Eli Lilly, Toyota, Visa, Xfinity get ‘brought to you by’ mentions

Broadcasting & Cable

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