Stimulation of Highly Technological Environment: Gaming Consoles and Gaming Moods Served by Top Video Games Companies

Interactive digital entertainment in the form of video games can be enjoyed by users on consoles, PCs, and smartphones. These games are meant to be fun, relaxing, competitive, and even educational through computer use. Certain video games are made particularly to improve hand-eye coordination. Increased adoption of smartphones, a rise in internet usage, rapid innovations in this domain, including three-dimensional environments and graphics, and the availability of online games are stimulating the video games industry's progress.

As per a report by Fortune Business Insights™, the market for video games reached USD 188.73 billion in 2021 and is set to reach USD 307.19 billion in 2029 with a CAGR of 6.3% during 2022-2029. The market is also valued at USD 199.74 billion in 2022.

Fortune Business Insights™ Profiles Top 10 Key Video Games Companies/Players in the Market

1. Activision Blizzard

Activision Blizzard, Inc. is a video game and entertainment company founded in the U.S. It provides games such as Candy Crush, Call of Duty, World of Warcraft, Hearthstone, and Diablo. The company creates its games by various teams at Activision, Blizzard, and King.  In January 2022, Microsoft purchased Activision Blizzard. In November 2023, Activision Blizzard introduced Call of Duty: Modern Warfare 3, an action franchise for single and multiplayer, which is playable on Sony PlayStation, Microsoft Xbox, Battle.net, and Steam.

2. Nintendo

One of the oldest and top video games companies was founded in 1980. Nintendo is a Japan-based video game company which produces games, merchandise, and hardware products for consumers. The company has main offices in Japan and amenities in the U.S., Germany, Canada, Australia, and Hong Kong.  The business’s product offerings involve games, including Super Mario, Detective Pikachu, Hogwarts Legacy, and Prince of Persia the Lost Crown. In October 2023, Nintendo introduced two games, “Marvel’s Spiderman 2” for PlayStation 5 and “Super Mario Bros Wonder” in partnership with Sony, which is accessible only on the Nintendo Switch, a video game console.

3. Ubisoft

Ubisoft is based in France and manufactures, publishes, and delivers video games for consoles, PCs, and mobile devices. The company’s franchisees include Assassin's Creed, The Crew, Far Cry, Just Dance, and Tom Clancy’s Ghost Recon.  The business strategy comprises product improvement with rapid digitalization and expansion in new markets, including Asia.

In February 2022, Ubisoft declared the expansion of “Ubisoft La Forge,” the company’s R&D model with teams operating in Canada, China, and France to boost innovation in video game production.

4. Electronic Arts

Established in 1982, Electronic Arts Inc. is a U.S.-based company that produces and offers video games for consoles, mobile phones, and personal computers.  It emphasizes accelerating player engagement by improving customer experience and increasing partnerships with other players to boost sales.  In October 2023, Electronic Arts launched a new game called EA Sports FC Tactical for mobile devices. The sport features strategic, turn-based gameplay for individuals.

5. Sony Interactive Entertainment

Sony Interactive Entertainment is a completely owned subsidiary of Sony Group Corporation. A U.S.-based video game producer, Sony Interactive Entertainment develops a variety of PlayStation products. In May 2023, Sony Interactive Entertainment and the Women’s National Basketball Association (WNBA) declared a multi-year collaboration to make PlayStation the official console and marketing partner of WNBA.

6. 2K Games

A U.S.-based video game publisher named 2K was established in 2005. The business functions across America, Europe, Asia, and Australia. The company’s product portfolio involves games, including Lego 2K Drive, WWE 2K23, NBA 2K23, The Quarry, Marvel’s Midnight Suns, and Tales from the Borderlands. The company sells video games and merchandise on its website in diverse countries. It offers several discounts on specific products, which may differ depending on the region. In April 2020, 2K declared the introduction of the WWE 2K battlegrounds video game. The game included arcade-style actions that concentrated on user entertainment and experience.

7. Epic Games

Epic Games is a video game developer that was established in 1991 in the U.S. The company manufactures video games of different genres, including Action, Adventure, Fantasy, Horror, Racing, and Strategy. In August 2022, Epic Games entered into a partnership with Iron Galaxy, a U.S.-based video game maker, to present the wrestling-themed game Rumbleverse. The game is free to play on PlayStation, Xbox, and PC via the Epic Games store.

8. Take-Two Interactive

Founded in 1991, Take-Two Interactive is a U.S.-based video game producer. The company’s game collection contains Rockstar Games, 2K, and Zynga. The establishment has development studios in Australia, Canada, China, Finland, Germany, Hungary, India, South Korea, Spain, Turkey, the U.K. and the U.S. In August 2023, Rockstar Games, a publishing brand of Take-Two Interactive, declared that Red Dead Redemption will be accessible on the Nintendo Switch and PlayStation entertainment systems.

9. Namco Bandai Games 

Namco Bandai Games, a Japanese video game producer established in 2006. It offers video games of action, adventure, anime, fight, sports, puzzle, and survival genres for PlayStation, Xbox, PC, and Nintendo Switch. In December 2022, Namco Bandai Games was associated with Amazon Games to bring Blue Protocol, a multiplayer action role-playing game in North America, Europe, South America, and New Zealand.

10. Valve Corporation

Founded in 1996, Valve Corporation is a video game developer headquartered in the U.S. The video game range comprises Dota Underlords, Counter-Strike, Artifact, and Team Fortress. In November 2023, Valve Corporation revealed the Steam Deck OLED console, which has a strong battery life and will be accessible in the U.S. and Canadian markets.

Integration of AR and VR Technologies in Video Games to Offer Interactive Gaming Solutions

Since many people use social media to find the video game of their choice, game developers are releasing a variety of games on social media to entice players. Top video games companies are focusing on creating innovative gaming solutions to attract a large consumer base. Moreover, there is a trend toward developing more interactive games and integrating Augmented Reality (AR) and Virtual Reality (VR) technologies into games. With the help of these technologies, players can engage with virtual worlds and interact creatively with digital content.