Find your ideal customers on Facebook

Get your products on the social media app with the most active users — worldwide. Attract a new audience and expand your selling with Facebook.

Easily add, promote, and sell products directly on Facebook. Ecwid gives you access to Facebook's full suite of commerce tools, ensuring a seamless selling experience from beginning to end.

Leverage the power of Facebook with an ecommerce store that seamlessly connects with Facebook business tools.

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No credit card required
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Increase revenue by expanding to Facebook

New opportunities for your business await on Facebook. Start selling on Facebook, where you can:

Upload your store's product catalog to Facebook Catalog easily

Make your posts shoppable by including links to your products

Manage your Facebook order using Ecwid

Create ads to turn browsers into shoppers

Turn your Facebook posts shoppable by tagging your products

Drive traffic to your store with shoppable posts

Amplify conversions and simplify the customer shopping experience by tagging your products in your posts. With just a tap on the photo, customers can view the product details, and then check out from your store!

Attract shoppers with Facebook ads

Go global and promote your products to Facebook's billions of users, or connect with local customers. With Facebook, you can target any audience based on their demographics, interests, past interactions with your business and more.

Automatically create ads promoting your products in a variety of styles

Convert window shoppers into buyers by retargeting ads

Reach your ideal customers with Facebook's powerful targeting tools

Find people similar to your most loyal customers with Lookalike audiences

Increase revenue with Facebook Ads

Easily connect your Ecwid catalog to Facebook to and start promoting your products to its billions of users.

Automatically create ads promoting your products in a variety of styles

Find your perfect customers with detailed targeting options, retargeting and Lookalike audiences

Connect the Facebook pixel to optimize your ads performance

Expand to Instagram

Connecting to Facebook Business is the first step to selling on Instagram, another popular social media app for businesses and consumers. Ecwid's Facebook integration makes connecting to your Instagram Business account easy.

Sell locally on Facebook Marketplace

Engage with your local community like never before by listing your product catalog directly on Facebook Marketplace.

Track your performance using Meta Pixel

Find the data you need to drive your ads with Meta Pixel.

Precisely target your ads based on behavior and create more personalized content

Measure the success of your ad campaigns by tracking conversions

Remarket to those who’ve interacted with your store but haven’t made a purchase

Expand to Instagram

Connecting to Facebook Business is the first step to selling on Instagram, another popular social media app for businesses and consumers. Facebook integration makes connecting to your Instagram Business account easy.

Expand to Instagram

Connecting to Facebook Business is the first step to advertising on Instagram, another popular social media app for businesses and consumers. Ecwid's Facebook integration makes connecting to your Instagram Business account easy.

Fuel Up Your Ecwid Store With Powerful Integrations

Sell without limits from your social media bio

Sell on Facebook without limits with Linkup

Make your content and products easily accessible to your followers with Linkup, Ecwid's link-in-bio ecommerce tool.

Add important links to a fast, mobile-optimized page accessible in your bio

Sell anything you want without long approval processes

Linkup provides detailed analytics on your company's sales, revenue, and social media channels to monitor its progress

Add important links to a fast, mobile-optimized page that can be easily found in your bio

Sell anything you want on your Linkup page using Ecwid's powerful ecommerce tools

Get detailed analytics on your sales, revenue, and social media channels to monitor your progress

The kind of support you've always wanted

Get what you need, when you need it. Our support team is amazing, and we're confident you'll see it for yourself.

24/7 support via email, chat, and phone

Compassionate support team agents

A comprehensive Help Center packed with resources

Here's what our merchants are saying

All you need to make money on Facebook and beyond

All you need to start selling on Facebook and many other platforms

Sign up for Ecwid and start selling anywhere. Create a Facebook and Instagram store, sell on any website, upload your products to marketplaces like Amazon or eBay, and connect with customers in person. This can all be done from one simple control panel.

Here's what our merchants are saying

Great feature! So easy to use especially for small businesses selling on Facebook, it makes it SO much easier for customers to go straight from a photo of a product to the actual product without going through your website.

Dani Mcrystal

DJM Jewellery

What else you may want to know

Can I add a Facebook Shop to my Facebook page?
Facebook Shops are only available in limited countries. If your business is located where Facebook Shops aren't supported, you can use Linkup to sell products on Facebook without limits.
Can I advertise my products on Facebook?
Totally! Regardless of your location, Meta's Product Catalog ads are available globally.
Where can I learn more about the Facebook Business tools that are available to me?
Check out Meta Business Help Center and  Ecwid Help Center for more information.

FAQs

How do I set up my Facebook store?
You have to get approval from Facebook to sell on the platform. Once approved, you can create a Facebook store and upload your Ecwid product catalog. Once your products are added, you can tag them in your posts — and even create ads. Learn more.
Is my Ecwid store synced with Facebook?
While you can export your products to Facebook, and you can sync your inventory and sales from Ecwid to Facebook, you can't sync them back from Facebook to Ecwid.
For example, when you make a sale through Ecwid, your Facebook store will be updated accordingly.
However, if a sale occurs on Facebook, your Ecwid store will remain unchanged.
How do customers checkout from Facebook?
When customers checkout from your products on Facebook directly, they will be using the Facebook checkout, and not your payment methods.
However, when customers click on your tagged posts, or ads, they will be redirected to your website, where they can checkout from your store and use your payment methods.
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