Bezalel âBezâ Stern has an established record of success representing clients in state and federal courts on the district and appellate levels, at the Federal Trade Commission (FTC), and before the National Advertising Division (NAD) and National Advertising Review Board (NARB). Bez is a regular practitioner at the NAD, where he has successfully advocated on behalf of leading telecommunications, digital media, food and beverage, and retail companies. He defends leading brands in false advertising and class action litigation, including those involving automatic renewal laws and the Telephone Consumer Protection Act. In addition to his advocacy, Bez assists clients in substantiating their advertising and marketing claims. Bez is consistently able to analyze, identify and empathize with each clientâs position. He is dedicated to balancing costs against results when it comes to dispute resolution, and he has a keen understanding of the business implications of the legal process. An outstanding written and oral advocate who is valued for his clear and concise arguments, Bez is most appreciated by clients and colleagues for his resolute work ethic and unwavering optimism.