Portrait of Trishla Ostwal

Trishla Ostwal

Trishla is Adweek's AI and tech policy reporter covering big tech through the lens of privacy and security, data protection, regulation, and antitrust. A graduate of Columbia University's Graduate School of Journalism, Trishla previously was a reporting intern for Science News.

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Under Armour Taps Estée Lauder Exec to Lead AI and Analytics

Bacelar will build Under Armour’s AI team of data scientists, engineers and AI specialists.

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Perplexity’s Next Bet? An AI-Driven Browser Called Comet

Perplexity has raised over $500 million and is valued at $9 billion.

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Meta and X Approve AI Ads Referencing Nazi War Crimes Ahead of German Elections, Research Finds

Ekō has submitted the details of this research with the European Commission.

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Google Is Giving Buyers Thousands In Ad Credits to Spend On AI-Powered Demand Gen

Two of those sources were offered ad credits recently, with one offered $20,000-worth of free ad spend in credits to test Demand Gen over two months.

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Why You May See Ads on Disney+ Live Programming, Even If You Have Ad-Free Tier

Streaming & OTT

Disney+ expands its live sports and 24/7 programming, now serving ads even to 'ad-free' subscribers.

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Elon Musk Reportedly Bid $97.4 Billion to Take Over OpenAI — and Sam Altman Just Rejected It

AI News

OpenAI's CEO jokingly offers to buy “Twitter” instead.

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Creatives React: OpenAI’s Super Bowl Ad Dumbs Down AI for Average Joes

OpenAI's Super Bowl 59 ad touts ChatGPT as the next major leap in human innovation

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Salesforce’s Super Bowl 59 Ad Sees Matthew McConaughey Turn a Travel Nightmare Into an AI Win

Matthew McConaughey navigates a chaotic travel scenario in Salesforce's Super Bowl 59 ad, showing how AI can save the day.

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Super Bowl Instant Replay: You Don’t Need Salesforce AI for the Weather, McConaughey

Salesforce's Super Bowl 59 ad pitches an AI agent that understands your preferences and aims to make life a little easier.