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 **Substantiation:This claim is based on Zillow data analyzed during the year prior to an agent subscribing to Zillow Showcase and the sixty day period after an agent subscribes to Zillow Showcase (“Showcase Period”).  These Showcase Agents were compared to all Zillow agent profiles not subscribed to Zillow Showcase (“Non-Showcase Agents”) and matched based on the following attributes: (i) same team role; (ii) operate within the same market area; (iii) have similar average listing prices; (iv) similar listing count prior to Showcase Agents subscribing to Zillow Showcase; and (vi) similar listing trends prior to Showcase Agents subscribing to Zillow Showcase.  During the Showcase Period, Showcase Agent listings were then compared to Non-Showcase agent listings at the time the listings went live in the MLS. *The data is from October 20, 2024 and includes analysis on all Showcase agent subscribers that have been subscribers for 60 days. The data excludes Showcase and Non-Showcase agents with significant change in market share.