The date was February 10th, 2010. Blogs were on the rise, Pinterest was by invitation only, and Instagram wasn't even born yet. I was sitting at my desk (while working as an office assistant for a live sound company) and just hit publish on my very first blogger blog post.
It was an adrenaline rush and my creative endorphins were at 100. I was immediately hit with this huge realization.
My purpose was to make the world a more inspiring place through design. For the years to come, this little 'creative outlet quickly turned from a passion to a purpose.
the numbers
years of design experience
confident & happy clients
book & magazine features
design & lettering awards
10+
300+
5
4+
notes /
understand the value of creative design
05.
committed to the design process
04.
have a passion for your brand & business
03.
appreciate art and hand-crafted details
02.
value integrity driven to grow authentically
01.
That title didn't come from 4 years in a design school or hours of online education. I've been creating since I can remember. From teaching myself how to sketch still life at 8 to being the girl in High School to spend hours on the actual project presentation than the project itself. (my binders were always 100% ;)
Art and creativity is in my veins. My mother could paint tiny Christmas scenes on eggs, my brother did photography/videography, my dad went to school for structural drafting and my sister studied interior design.
There was never a doubt in my head that I wouldn't be an artist. I just had to figure out what exactly that looked like for me.
Oh,
hi, i'm Angela
Saffron Avenue was born back in 2011/2012 as my creative outlet (when I wanted to be a wedding planner ;). That simple little outlet soon soon evolved into my passion for patterns, colors, typography and lettering.
Becoming a graphic artist lit a fire in me that I didn't know existed. I still feel that same passion and excitement starting to sketch a new logo as I did 10 years ago. Visualizing and bringing a brand to life is my happy place.
Hello
curry
he's sassy but sweet.
he's crazy but cuddly.
he's little but loud.
HE'S OUR EVERYTHING and can't imagine
our life with out him :)
P.S. He's name after the one of the greatest, Stephen Curry (and not after the spice ;)
little mini-doxie
meet the cutest
I also started planning parties in high school ;)
Watched The Wedding Planner and decided it was my calling.
2002
Graduated H.S. and proceeded to get my Bachelors Degree in communications and psychology
2005
I would sneak into the office nights/weekends to teach myself the design programs. I fell in love with stationery!
Interned and started working with a local wedding planner
2008
Graduated college and worked part-time planning and as an office manager for a live sound company.
2009
And still planning all kinds of parties! From birthdays, showers, etc
You can peek at the revolution of that HERE. This was my first creative outlet and where I fell in love with blogs & design.
Started the 'witty and in love' blog on blogger!
2010
packed up my car, quit my job, and moved to Wilmington, NC to become a planner!
2011
+ Worked for dessert studio as the manager and Cake designer. {I designed Minkus's / Mouth's wedding bar}!
+ Started an Etsy shop selling patterns and 'calling cards' HERE
+ Also worked for a marketing company. That's when Salted Ink and I started MINT 102.
Went official with Saffron Avenue and FELL IN LOVE with logo design & taught myself calligraphy
2012
Officially went full time w/Saffron Avenue & moved back home to Wisconsin
Launched my online shop {peek at that here}
Got engaged and became one of Style Me Pretty’s first Blogger Brides
2014
got married, got our pup and bought our first home. saffron ave started to really grow!
2015
working with a former miss usa, an nba player, bloggers, and all kinds of creatives!
How well do you know Saffron Ave?
oh hey,
Thank you so much for peeking at my site! I thought it would be fun to take a quiz after browsing around! (yes, with incentives ;)