ABOUT THE CLIENT
GROOTS Kenya Association
GROOTS Kenya is a national movement of grassroots, women-led, community-based organizations and self-help groups in Kenya. They were founded in 1995, after the fourth UN Conference on Women in Beijing, China. Their aim is to address the lack of visibility of grassroots women in development processes and decision-making forums that affect them and their communities
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SERVICES
The challenge
Improve Brand Visibility
On the 12th August 2024 in Nakuru, GROOTS Kenya celebrated International Youth Day 2024 with over 1800 Youth MSMEs, market leads, partners, financial service providers, and government stakeholders under the theme “Digital Innovation for Sustainable Development.”
GROOTS Kenya our renowned client, contracted us to brand the event's IEC Materials to help enhance visibility. We designed and printed rollup banners, teardrop Banners, media banners, podium stickers and selfie photobooths.
RESULTS & REALIZATIONS