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kfitz

On Rereading. Again.

I’ve been intermittently concerned, over the last weeks, with questions of repetition, particularly surrounding the scholarly impetus to reread and rewrite. Now I’m replaying those concerns, as I find myself teaching Adorno & Horkheimer’s “The Culture Industry” and Benjamin’s “The Work of Art in the Age of Mechanical Reproduction” for what must be the eighty-fifth time.

There’s not much getting around it — the two essays are sufficiently key to almost any culturalist or materialist approach to media theory that they are a necessary starting point for half of my classes. The catch is that media studies majors here, who generally take more than one class from me, get Frankfurt-schooled in multiple fashion. I don’t think that’s a bad thing — in fact, I exhort my students who have read these essays before to re-read them carefully, with new eyes (figuratively, that is) each time — but there comes a point in my (re-)teaching when I could use a little shot in the arm, a little refresher of my own.

I’m planning to re-read, yes. But I’m afraid I’ve been through the essays so many times that I can’t step back from them enough to see them afresh. So here’s my call for help, for those of you who work with these essays: what’s the most important thing in them that you feel too often gets overlooked? What have I, lo these eighty-four previous sessions, missed?

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