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Content Authenticity and the Web #70

@torgo

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@torgo

Session description

Goal of the session: Understand user needs around provenance and authenticity of content on the Web and their intersections with W3C work, towards a possible W3C Workshop in 2025.

One of the major threats the Web is facing is its use as a large-scale vector or mis- and disinformation, made even more prominent by the rise of generative AI which allows the production of synthetic superficially-credible content.

To understand what role W3C might play in mitigating that threat, discussions around a possible Authentic Web workshop sometime in 2025 have emerged in the community.

This breakout offers to discuss how we can better allow end users to determine the authenticity of the information they see when they use the web, as a first step towards identifying a relevant scope for such a workshop.

The Ethical Web Principles state: “The web makes it possible to verify information”. There are technologies being developed such as C2PA or OP (Originator Profile) which allow for stronger binding of metadata to content of various kinds. What can the web do better to surface this kind of metadata to end users and ensure that this metadata is maintained across various methods of content transfer?

The breakout will focus on the user needs - specifically thinking of web users (both as content creators and consumers), informed by current best practice thinking in the relevant industries (for example, journalism, fact checking).

Session goal

Refine plan for a 2025 workshop on web authenticity.

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#authentic-web

Other sessions where we should avoid scheduling conflicts (Optional)

#90

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Format: Short presentations followed by discussion

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