Migrating your customer’s workloads to your VMware Cloud Foundation (VCF) cloud doesn’t need to be complex or disruptive. Migration as a Service with a VMware Cloud Service Provider (VCSP) offers a tailored, cloud-based solution to make moving your applications and workloads to a VCF powered environment smooth, secure, and efficient. 

Broadcom is pleased to introduce the new Migration as a Service Go-To-Market, a GTM kit for partners to capitalize on this unique opportunity to help customers move workloads to a partner’s VCF cloud and benefit from the partner’s managed services and unique value propositions.

By partnering with a VCSP that provides Migration as a Service, customers gain access to expert guidance and proven tools to:

• Reduce Migration Complexity realizing value: VCSP delivers a simplified, unified process ensuring a seamless transition to a partner’s VMware Cloud, minimizing operational disruption.
• Accelerate Time-to-Value: With faster migration timelines and optimized partner resources, customers can quickly realize the benefits of their cloud investments.
• Enhance Performance and Security: Customers can confidently operate in a scalable, ubiquitous VMware cloud environment that delivers consistent performance, security, and compliance.

With Migration as a Service to a VCF partner cloud, customers can embrace a hybrid cloud strategy that aligns with their growth goals like reducing migration risk, lowering operational overheads, and unlocking the full potential of VMware’s powerful cloud infrastructure, mitigating traditional risks and problems associated with moving to a different cloud: 

Customer Workload Migration Challenges

Customers top challenges when migrating workloads to the cloud.

“Application Dependencies” is a top challenge for both Enterprise and SMB.

• This suggests that regardless of company size, understanding interdependencies between applications remains a primary migration hurdle.
• Enterprises may face this issue on a larger scale due to more complex systems, vs SMBs who struggle with visibility in smaller, yet often less-documented environments.

Enterprises rank “Cost Assessment” 2nd, while for SMBs, it is 3rd.

• Enterprises are more focused on evaluating cloud ROI given their larger investments and higher scale of cloud adoption.
• SMBs, while cost-conscious, seem to prioritize immediate feasibility over cost comparisons as they often operate on leaner budgets.

“Assessing Technical Feasibility” For Enterprises, this challenge is ranked 3rd whereas for SMBs, it moves up to 2nd.

• SMBs appear to emphasize technical feasibility more than cost because they may lack in-house expertise or resources to support migration.
• Enterprises, with more robust IT teams, likely feel more confident about technical aspects, though it still remains a notable challenge.

This insight shows the importance of tailored solutions to meet your customer’s market. Whether you are addressing enterprise customers, focusing on cost optimization strategies and dependency mapping tools is key or SMBs, and providing technical guidance, support, and simplified processes will ease their migration journey. We’ve allowed for all scenarios in the GTM kit, so you can tune it to your specific markets and customer types. 

Responding to Key Events: Triggers for Moving Workloads to a VMware Cloud Foundation Partner Cloud

Customers are increasingly driven to adopt a partner VCF cloud to address critical, time-sensitive needs while unlocking long-term benefits such as greater flexibility, resilience, and operational efficiency. Our GTM kit helps partners communicate these key triggers and addresses how migrating to a partner VCF cloud can solve many of these customer challenges. Key triggers include:

1. Budget Constraints: IT departments face ongoing pressure to do more with less, balancing reduced budgets against rising demands, increasing complexity, and growing data volumes. Cloud adoption helps optimize costs while maintaining performance.
   
2. Data Center Consolidation: Whether driven by the need to reduce physical footprint and capital expenses or expiring contracts, consolidating or evacuating data centers presents an ideal opportunity to transition workloads to a partner cloud.
   
3. Ageing Infrastructure: Managing ageing on-premises infrastructure often competes directly with upgrade costs—both straining budgets. Moving to a partner cloud eliminates these challenges while ensuring modern, scalable VCF infrastructure.
   
4. Mergers and Acquisitions: Integrating new systems, users, and data from multiple goes often demands a scalable, unified cloud platform to ensure seamless operations and accelerate post-merger integration.
   
5. Downtime and Disruption: Whether caused by natural disasters, technical failures, or cyber threats, unplanned downtime highlights the need for resilient cloud infrastructure that ensures business continuity, rapid recovery, and minimized risk.
   

By leveraging a VCF partner cloud, businesses can turn these triggers into opportunities—addressing immediate challenges while building a foundation for future growth, innovation, and resilience.

Why VMware Cloud Service Providers Are Ideal for Hosting Customer Workloads

What is Migration-as-a-Service from a VMware Cloud Service Provider (VCSP)?

Migration-as-a-Service, part of the VCSP Managed Solutions portfolio, enables customers to transition their workloads seamlessly and efficiently to a partner’s VMware Cloud Foundation (VCF) powered cloud. This service ensures businesses can migrate without compromising performance, security, or compliance.

VCSPs deliver private cloud as a managed service using VCF, a fully integrated and unified platform, offering customers a modern and scalable cloud environment tailored to their needs.

With VCF, VCSPs can deploy and manage hybrid cloud environments that extend across customers’ on-premises data centers and partner-managed clouds. This standardized architecture guarantees compatibility, smooth workload integration, and unified operations. Customers benefit from improved flexibility, scalability, and performance as they extend and manage their resources seamlessly across hybrid cloud platforms.

Get access to the Go-To-Market kit: 

Broadcom Advantage Pinnacle and Premier partners are encouraged to leverage the resources afforded to them by Broadcom to brand and refine their services for a competitive edge. As a Pinnacle or Premier partner in the Broadcom Advantage Partner Program, you can request access to our VCF Migration Services Go-To-Market kit to differentiate and monetize your solution. The GTM kit is only available to Pinnacle and Premier partners, find out what’s in the kit guide here. 

The post Workload Transition to VMware Cloud Foundation: A VMware Cloud Service Provider’s Guide appeared first on VMware Cloud Provider Blog.

The Clock is Ticking: SAP End-of-Support Dates Are Looming For Customers

SAP ECC and SAP S/4HANA customers face critical deadlines for upgrading their software versions or moving to SAP S/4HANA. SAP’s future innovations, such as AI and ESG tools, are tied to the RISE with SAP ecosystem. Customers planning to modernize their SAP workloads must work with RISE-ready service providers like our VMware Cloud Service Providers.  With over 70% of SAP customers set to lose mainstream support by 2025, organizations must act now to avoid operational and financial risks.

As a VMware Cloud Service Provider, you’re uniquely positioned to capitalize on this massive market shift. The SAP S/4HANA on VMware Cloud Foundation GTM Kit is your blueprint for success, fast tracking your marketing and sales to advertize your SAP services and grow your cloud business.

Why SAP S/4HANA on VMware Cloud Foundation?

Customers running SAP workloads on VMware’s on-premises infrastructure already trust the VMware ecosystem. By leveraging VMware Cloud Foundation (VCF), VMware Cloud Service Providers deliver seamless migration and modernization paths for customers SAP workloads without the need for costly refactoring.

Key benefits of SAP S/4HANA on VMware Cloud Foundation include:

• Consistent infrastructure that simplifies migration to a supported RISE provider.
• Integrated VCF software stack for private and hybrid cloud environments.
• VMware Cloud Service Providers can be certified for VMware Cloud Foundation license portability, offering flexible deployment/migration options for customers.

Unlock New Revenue Streams with the SAP S/4HANA GTM Kit

This comprehensive kit equips our VMware Cloud Service Providers with the assets to market SAP modernization services effectively, including:

• Marketing digital and social kit to attract and convert customers.
• Customer eBook forYour VCSP SAP S/4HANA on VCF service and related offerings, such as firewall services, advanced load balancers, migration, and monitoring services.
• Video mp4 to help advertise the service online.
• One Pager campaign asset or sales leave behind.
• Infographic campaign asset or sales leave behind.

By promoting your VMware Cloud SAP services, you can position yourself as the partner of choice for SAP transformations.

How to use the kit

Our GTM kits are non-branded, ready for your own customization. The source Adobe files are included in the download, so you can customize the kit as much as you wish. We have taken the approach to include as many possible services as our VMware Cloud Foundation portfolio permits into the kit and there is a lot you may or may not offer, or choose to market, please remove what you do not offer, or do not wish to market, remember to add your own positioning and services to make it yours.

Actionable Next Steps:

Don’t miss this opportunity to lead SAP modernization efforts. Download the SAP S/4HANA on VMware Cloud Foundation GTM Kit today and:

1. Customize your kit! Condition the kit to your services and your value add.
2. Launch your marketing campaign to attract SAP customers facing end-of-support deadlines.
3. Educate customers on the benefits of transitioning to SAP S/4HANA on VMware Cloud Foundation for SAP workloads.
4. Position your VMware Cloud services as the foundation for their long-term modernization journey. 

With the right tools and a proven strategy, you can unlock new opportunities and drive growth. The time to act is now—the clock is ticking!

Download the SAP S/4HANA on VMware Cloud Foundation GTM Kit and start accelerating your SAP business today.

The post Drive SAP Modernization with the new SAP S/4HANA on VMware Cloud Foundation Go-To-Market Kit! appeared first on VMware Cloud Provider Blog.

In an increasingly competitive cloud landscape, staying ahead requires leveraging advanced technologies and architectures that deliver both operational efficiency and business growth. A recent study by IDC highlights the significant benefits for VMware Cloud Service Providers (VCSPs) offering Kubernetes as a Service (KaaS) on VMware Cloud Foundation (VCF). Here’s a look at the compelling statistics from this study and why they matter to cloud providers.

Key Statistics Revealed by IDC

1. Revenue Growth for providers offering KaaS on VCF

• 4.4% Higher Revenue Growth: VCSPs offering KaaS experience nearly three-quarters higher revenue growth over five years compared to those who do not.
• 9.5% Organizational Revenue Share: KaaS contributes almost 10% to the overall organizational revenue.
• 31.9% Compound Revenue Growth Over Five Years: An impressive compound annual growth rate for providers embracing KaaS.

2. Operational Efficiency & Customer Engagement gains

• 38% More Efficient Infrastructure & Monitoring Teams: Enhanced efficiency in internal operations leads to reduced costs and improved service delivery.
• 10% Increase in Self-Service Functionality Usage by Customers: Empowering customers with self-service options enhances their experience and reduces support overhead.

3. Service Delivery & Customer Retention improvements

• 15% Greater Share of Services Delivered via Containerization: Increased adoption of container services aligns with modern application development trends.
• 40% Increase in Customer Deal Size: Larger deal sizes indicate greater customer investment in services offered through an enhanced architecture capable of handling significant user loads.

Why These Statistics Matter for VMware Cloud Service Providers

• Enhanced Competitive Edge – The ability to offer Kubernetes as a Service places VCSPs in direct competition with hyperscale Platform as a Service (PaaS) offerings, enabling you to retain clients who might otherwise migrate away from your platform due to limited service capabilities.
  
• Increased Revenue Streams – With substantial revenue growth metrics, including a 74.4% increase over five years, integrating KaaS into your service portfolios is not just beneficial but essential for future-proofing business models against market volatility.
  
• Operational Excellence – Achieving 38% more efficient internal infrastructure and monitoring teams means that your resources can be reallocated towards innovation rather than maintenance, driving further improvements in service quality and customer satisfaction.
  
• Customer-Centric Innovations – 10% increase in self-service functionality usage indicates that customers value autonomy and ease-of-use, these are critical factors for retention and satisfaction in today’s cloud environments.
  
• Scalability & Performance – The ability to manage significantly higher user loads without compromising performance allows you to scale efficiently while maintaining high-quality service delivery standards—directly impacting customer loyalty and lifetime value.

Partner Testimonials

Real-world examples underscore these findings:

One partner saw their deal size double as they scaled from managing 280,000 sessions per second to handling 700,000 sessions per second after adopting VMware Cloud Director Container Service Extension (CSE – a core technology with Cloud Director to leverage Tanzu KaaS).

Another partner retained 20% of clients who would have moved to hyperscalers by offering container services alongside virtual machines on a unified platform—a clear testament to the stickiness provided by diverse yet integrated offerings.

IDC’s study makes it evident that adopting Kubernetes-as-a-Service on VMware Cloud Foundation is not merely an operational upgrade but a strategic imperative for cloud providers aiming at sustainable growth, competitive differentiation, and superior customer engagement.

Next Steps

Find out more about these real world numbers and experiences from your industry peers, read the white paper

Already have a Kubernetes Offering?

We’ve designed a Go-To-Market kit – a comprehensive suite of assets and resources designed to support your sales and marketing at every stage—from enabling customers, through the pipeline of sales to expression of intent, to transitioning them into a successful partnership and secured sale with you that unlock the full potential of your modern application cloud services. Download the Modern Applications Go-To-Market kit and position your business at the forefront of the modern application revolution, delivering unparalleled value to your customers and staying ahead of industry trends.

The post Unlocking Cloud Potential: The Business Value of VMware Kubernetes as a Service on VMware Cloud Foundation appeared first on VMware Cloud Provider Blog.

European VMware Cloud Service Providers (VCSP) face increasing pressure to deliver innovative, scalable, and secure cloud solutions. Enter Dynamo—a groundbreaking cloud exchange platform designed to unify and empower Europe’s cloud ecosystem. Backed by the Gaia-X initiative, Dynamo is set to redefine how cloud providers operate, collaborate, and grow in an increasingly competitive market.

Watch the video with Dynamo

A key problem that cloud providers face in building and maintaining an EU-based cloud solution is managing EU requirements while competing with global hyperscalers both on the technology capabilities and financial fronts. The solution that Dynamo proposes is for VCSP to align under a federated marketplace, rapidly enabling scale and innovation in a manner that will enable them to compete with hyperscalers. This solution will establish an EU federated cloud based on a common set of sovereign cloud principles which in turn will drive increased consumption, sales and a healthy ecosystem of services for EU customers.

What is Dynamo?

Dynamo is more than just another cloud platform—it’s a virtual federation of European cloud operators and their services. By bringing together VMware Cloud Service Providers under one umbrella, Dynamo offers a comprehensive business marketplace for cloud and data services, including Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Software as a Service (SaaS), and APIs.

What makes Dynamo unique is its integration with Gaia-X, Europe’s flagship project for digital sovereignty and data security. By adhering to Gaia-X standards, Dynamo ensures that all services meet stringent European regulations, building trust and transparency within the ecosystem.

Why Should EU VCSP Partners Care?

For our VCSP partners, Dynamo represents a transformative opportunity. For a long time now Broadcom has been supporting the Sovereign Cloud initiative, fostering an ecosystem of almost 50 partners who attested to having sovereign clouds in the EU alone. Dynamo is an opportunity that builds on that for further growth with a EU sovereign cloud marketplace. Here’s why it matters:

The Road Ahead

Dynamo is not just about creating a competitive edge—it’s about fostering a cohesive and sustainable future for Europe’s cloud industry. For VCSPs, Dynamo presents a chance to evolve beyond standalone services and become key players in a federated, innovative, and secure cloud ecosystem.

Are you ready to harness the potential of Dynamo and shape the future of your business? Start exploring today—the future of Europe’s cloud is here.

Want to Learn More?
Check out our video with Dynamo to dive deeper into how this platform can transform your VCSP business. Don’t miss this opportunity to lead the charge in Europe’s cloud revolution!

The post Dynamo: A Game-Changer for EU VMware Cloud Service Providers appeared first on VMware Cloud Provider Blog.

In today’s competitive cloud landscape, connecting effectively with customers and showcasing capabilities is essential for growth. Broadcom’s Partner Insights page is a powerful tool that allows partners to manage their profiles, demonstrate expertise, and establish credibility. This guide will explore the capabilities of the Partner Insights page and provide a step-by-step approach for VMware Cloud Service Providers being approved for Broadcom’s Sovereign Cloud solution 

1. Enhancing Customer Connections with Partner Insights

The Partner Insights page bridges the gap between VMware partners and their customers, offering a central platform to showcase services and expertise. By optimizing this page, partners can:

• Highlight services and customer success stories: Include case studies, testimonials, and other success narratives that attract potential customers and establish credibility.
• Gain visibility in customer searches: Regularly updating your page with new offerings and certifications helps maintain relevance and boosts visibility in searches, making it easier for customers to find the solutions they need.

2. Tools and Features for Partners

The Partner Insights Page includes a suite of tools designed to empower VMware partners. Key features include:

• Analytics for customer engagement: Partners can view data insights to understand customer interaction, preferences, and trends, helping refine offerings to better meet market needs.
• Certification tracking: Partners can easily update certifications and track managed services, ensuring customers have access to top-tier expertise aligned with industry standards.
• Marketing resources: Leverage various marketing materials to promote services and stay competitive in the marketplace.

3. Customizing Your Partner Insights page

Keeping the Partner Insights page engaging and up-to-date is crucial. With the customization options available, partners can easily:

1. Update service offerings and add new certifications.
2. Showcase areas of expertise for specific verticals or market niches.
3. Access and edit content within the dashboard to keep the page relevant.

Regular updates keep your page optimized for search and make it easier for customers to find your latest capabilities.  For more details and a step-by-step walk-through for accessing and editing your Partner Insights page, click here.

4. Steps to Become a Broadcom Sovereign Cloud Partner

As customer demand for secure, compliant, and locally governed data storage grows, becoming a Broadcom Sovereign Cloud provider offers a valuable opportunity to differentiate your services. This designation shows a commitment to data sovereignty and compliance with regional regulations, catering to customers who prioritize data security and privacy.  Broadcom has kept an industry-leading criteria in sovereignty, previously with a 20pt criteria, now simplified down to a 10pt criteria.  Applying to become a Sovereign Cloud Partner is simple and here’s how to apply for the Sovereign Cloud designation:

1. Log in to the Partner Insights dashboard at expert.broadcom.com.
2. Select the “Cloud Service Provider” tab and choose the “Edit” option.
3. Either…a) Choose the Data Center tab where you want to self-attest for sovereign cloud status -or- b) Create a new Data Center by selecting the location and clicking save.
4. Open the data center and add a new Sovereign Cloud entry.
5. Complete the required fields and follow the prompts.
6. Use the toggle to indicate whether the criteria are met. If selecting “No,” provide a justification.
7. Submit the application: Once all information is complete, click “Apply” to submit for admin review.

After submission, your application will be reviewed by an administrator. Upon approval, the Sovereign Cloud logo will be displayed on your Partner Insights page, allowing you to promote this designation as a trusted service for protected and compliant data.  For more details and a step-by-step walkthrough in becoming a Sovereign Cloud partner, click here 

Conclusion

The Partner Insights Page is a crucial resource for Broadcom partners, offering tools and features that enhance visibility and foster connections with customers. By actively engaging with the platform, partners can optimize their offerings and stay ahead in a rapidly changing market. We encourage all partners to explore the Partner Insights Page, become Sovereign Cloud approved, and make the most of its capabilities to drive business success.

Additional Resources

Blog | Broadcom’s Approach to Sovereign Cloud: Enabling Innovation and Control for Customers | Hock Tan, President and CEO Broadcom

Blog | Why Sovereign Cloud is Essential for Today’s Businesses | Stan Kwong, Sr Product Line Marketing Manager – Sovereign Cloud

Web | VMware’s Sovereign Cloud and 10-pt criteria on the Sovereign Cloud web page

The post Leverage Partner Insights to Maximize Reach and Become Broadcom Sovereign Cloud Approved appeared first on VMware Cloud Provider Blog.

Businesses recognize that their applications need to be scalable and highly available with zero user downtime. This increases the priority for VMware Cloud Service Providers (VCSPs) to provide scalable, reliable networking and load-balancing capabilities that can respond on demand. The VCF Advanced Load Balancing Services Go-To-Market kit can help you capture this opportunity. 

Scalability and High Availability Challenges

Enterprises manage a diverse range of applications across their environments, requiring higher levels of availability and resilience to meet the demands of digital services and deliver a seamless end-user experience. Traditional hardware or appliance-based load balancers (LBs) struggle to keep pace with cloud environments and modern applications’ scalability and performance needs.

All of this leads to disrupted application availability and a slower time to launch new digital services.

Networking and Load Balancing Services Available

As a VMware Cloud Service Provider (VCSP), deploying VMware Cloud Foundation equips you with a range of built-in networking and load-balancing capabilities that fulfil many standard customer needs. However, in today’s evolving cloud landscape, customers are increasingly requesting advanced load-balancing services that go beyond the foundational capabilities—often driven by specific application performance requirements, complex traffic management needs, or scalability demands.

This growing demand for sophisticated load balancing is a strategic opportunity for VCSPs to expand their service portfolio and increase revenue. By incorporating the VMware Avi Load Balancer Add-On to VCF as an advanced service, you can meet these needs with powerful, enterprise-grade load balancing features such as:

• Advanced traffic routing,
• Local server load balancing,
• Global server load balancing (GSLB), 
• Kubernetes Ingress,
• Web Application Firewall and 
• Application Analytics

Not only does this approach satisfy a key customer request, but it also allows you to differentiate your offerings from competitors by delivering added value. This move creates a revenue-generating avenue, as customers are often willing to invest in premium solutions that enhance their application performance and resilience. By packaging VMware Avi Load Balancer as an advanced service, you can establish it as an essential upgrade option for customers looking to scale effectively in a hybrid cloud environment, thereby capturing additional market share and driving growth for your business.

Why Avi Load Balancer Add-On  for VCF Matters

As a VCSP, you’re already familiar with the importance of keeping up with the demands of modern, cloud-based applications. Enterprises today require solutions that can ensure high availability, superior performance, and rapid scalability. However, not every VCSP has the tools or resources to craft the messaging and marketing needed to showcase these capabilities to potential customers. That’s where the Networking and Load-balancing GTM kit comes in handy.

This new GTM kit is specifically designed to:

• Equip VCSPs with deep technical insights into VCF Networking and the Avi Load Balancer, ensuring that you have the knowledge to position these offerings as mission-critical to your customers.
• Provide ready-to-use marketing collateral so you can easily promote these services to your target audience.
• Accelerate time to market by giving you the information you need in one place, helping you shorten the sales cycle and close deals faster.

How the GTM Kit Can Drive Incremental Revenue?

This GTM kit is more than just a collection of resources, it’s a launchpad for VCSPs to expand their service offerings, attract new customers, and grow revenue streams. Here’s how you can leverage the kit to your advantage:

Some Statistics

Total Average Time Required to Scale Load Balancing Capacity (Number of days)

Three-Year Cost of Operations (Cost per organization for three years)

Start Marketing Your Services with Confidence

The Go-to-Market Kit empowers VMware Cloud Service Providers with the tools they need to promote and sell these essential solutions confidently. By using the GTM kit, you’ll be better positioned to engage customers, showcase the benefits of VMware’s advanced and critical networking capabilities, and ultimately grow your business.

If you’re ready to take your marketing efforts to the next level and drive greater customer value, dive into the VCF Advanced Load Balancing Services Go-to-Market Kit today. It’s time to accelerate your go-to-market strategy and transform how you deliver services in the digital era.

Get access to the Go-To-Market kit: 

Broadcom Advantage Pinnacle and Premier partners are encouraged to leverage the resources afforded to them by Broadcom to brand and refine their services for a competitive edge. The GTM kit is only available to Pinnacle and Premier partners, find out what’s in the kit guide here. As a Pinnacle or Premier partner in the Broadcom Advantage Partner Program, you can request access to our VCF Advanced Load Balancing Services Go-To-Market kit to differentiate and monetize your solution.

The post Building Scalable and Highly Available Cloud Infrastructure with VMware Avi Load Balancer Add-on to VMware Cloud Foundation  appeared first on VMware Cloud Provider Blog.

Monitoring-as-a-Service is a cloud-based offering provided by VMware Cloud Service Providers (VCSP), that enables organizations to take advantage of a service that monitors their IT cloud infrastructure, applications, and services proactively, without having to manage the underlying monitoring tools themselves. This VCSP solution allows businesses to gain insights into the performance, availability, and the health of their systems, while leveraging the scale and expertise of the VCSP.

Challenges Faced by Customers

For organizations not leveraging Monitoring-as-a-Service, the implications can be extensive, ranging from operational inefficiencies and increased costs to reputational harm and diminished customer satisfaction. It becomes imperative to gain visibility to maintain and optimize resources to run applications better. Embracing monitoring solutions can be a crucial step toward a more resilient and efficient IT environment. In the absence of which, organizations may find themselves vulnerable to unexpected failures and security breaches that could have been mitigated with proactive monitoring. As per the Flexera State of the Cloud report 2024, managing cloud spend, security and lack of expertise are the top cloud challenges faced by organizations. Monitoring solutions help minimize costs from reduced downtime by pre-empting bottlenecks, proactively monitor logs for security events or policy violations and reduce the need for manual updates and compensate for inevitable skill gaps.

Companies often use disparate tools for monitoring the health of their infrastructure. Additionally, the ever increasing volume of data generated can overwhelm traditional monitoring tools. Without the ability for capacity planning, organizations often overspend on hardware purchases based on inaccurate historical estimates. Visibility gaps make it harder for teams to identify performance issues and their root causes as services touch many parts of the infrastructure. As per the Forrester Total Economic Impact of VMware Cloud Foundation Operations 2024 report, organizations can reduce relative downtime by 5x and improve operational efficiency by more than 75% (Benefits over 3 years). 

The Critical Importance of Monitoring-as-a-Service

By embracing comprehensive monitoring solutions from VCSPs, businesses can leverage predictive analytics for continuous operations management, compliance and intent-driven placement that helps optimize performance and costs. Without these safeguards in place, organizations could be vulnerable to unexpected failures and security breaches—issues that proactive monitoring could easily help mitigate.

The IDC Spotlight paper on IT Ops Modernization 2024, cited that the main factors that drive customers’ decisions when picking an observability tool, were superior application of AI, ease of use and the ability to customize. VMware Cloud Foundation’s cloud monitoring capabilities offer a single pane of glass view for monitoring across different ecosystems, along with AI based anomaly detection, and include the ability to create custom alerts relevant to an organization’s service. This can lead to a 75% improvement in operational efficiency, 20% reduction in time to resolve issues and 50% efficiency gain in team coordination, as per the Forrester Total Economic Impact of VMware Cloud Foundation Operations 2024 report.

Why Monitoring-as-a-Service is a Game Changer?

It empowers organizations to gain crucial insights into the performance, availability, and overall health of their systems, allowing for proactive management and swift responses to any emerging issues.

• Real-Time Insights at Your Fingertips: Monitoring-as-a-Service delivers continuous tracking and instant visibility into an organization’s cloud and IT environment, enabling them to detect and address potential problems before they escalate into major disruptions. They can get custom alerts to manage the health of their resources and services.
• Leverage Scalable Expertise: By partnering with you, a VCSP, businesses can gain access to a wealth of expertise and state-of-the-art technology without the overhead costs of maintaining these resources in-house. This not only saves them time but also allows their team to focus on strategic initiatives that drive business growth.
• Cost-Effective Monitoring Solutions: Monitoring-as-a-Service can operate on a flexible pay-as-you-go pricing model that aligns with business needs and budget, and many VCSPs will include this option as default for customer cloud services. Hence, customers can avoid hefty upfront investments in monitoring infrastructure and can scale effortlessly as their enterprise evolves.
• Enhanced Performance and Reliability: With powerful analytics and monitoring capabilities, organizations can ensure that their applications are running smoothly and efficiently. They can visualize ongoing health and trends with ready-to-go dashboards, reports, heat maps and charts. Improved performance translates directly to enhanced customer experiences and satisfaction.
• Seamless Integration: Monitoring-as-a-Service integrates effortlessly with existing workflows and tools, offering a cohesive technological ecosystem that boosts productivity and operational effectiveness.

How VMware Cloud Service Providers Can Leverage Monitoring-as-a-Service?

As a component of VMware Cloud Foundation, VCSPs gain access to our comprehensive monitoring solutions, which include VMware Cloud Foundation Operations that offers visibility across compute, storage, and network. Components of this service include VMware Cloud Foundation Operations (previously known as Aria Operations), VMware Cloud Foundation Operations for Logs (formerly Aria Operations for Logs), VMware Cloud Foundation Operations for Networks (formerly Aria Operations for Networks). As a VCSP, you can offer Monitoring as a self-service or a managed service.

VMware Cloud Foundation Operations

VMware Cloud Foundation (VCF) Operations helps businesses achieve a more streamlined and cost-effective IT operation by maximizing VCF resource efficiency and proactively addressing potential problems by:

• Proactive Performance Management: AI-powered anomaly detection and predictive analytics prevent issues, reducing downtime and firefighting.
• Intelligent Resource Optimization: Rightsizing, reclamation, and placement recommendations optimize resource utilization and lower costs.
• Automated Remediation: Policy-driven automation streamlines troubleshooting and fixes, saving time and effort.
• Manage Cost Visibility: Track costs in the environment for better budget control and as a cloud service provider, help customers manage their cloud spend, which is the top most challenge faced today by any end customer.

Learn more here.

VMware Cloud Foundation Operations for Logs

Enables log management and analysis. By collecting logs from across the VCF infrastructure including servers, virtual machines, network devices, applications and operating systems, the solution helps turn massive amounts of unstructured log data into actionable insights for monitoring. Solving issues by utilizing predictive analytics, machine learning, and root-cause analysis tools across physical and virtual environments for faster problem resolution for your services. This makes it easier to search, retain, and analyze logs and identify compliance related incidents, anomalies, and security lags. It can proactively monitor logs for security events or policy violations. Learn more here.

VMware Cloud Foundation Operations for Networks

Networks are the backbone of any cloud and an essential tool for monitoring VCF-based clouds. Network Operations helps discover, optimize, verify, and troubleshoot application security and network connectivity issues. Providing network visibility, analytics to accelerated, policy driven (avoiding human error) network segmentation security, minimizes application migration risk, troubleshooting, and optimizes network performance and confidently manages and scales environments. Learn more here.

Get Access to the Go-To-Market Kit: 

To support your efforts to drive awareness for your offerings as a VCSP, Broadcom has created a Monitoring-as-a-Service go-to-market kit that provides you a set of assets that you can customize with your own messaging, branding and the details of your solution offering. This kit will help you refine your outgoing messaging and tailor it for specific target audiences to support your marketing efforts with out-of-the-box assets for campaigns relevant to every stage of your customer’s journey. With these ready-to-use resources, you can launch your services quickly and effectively.

These assets include a messaging document, customer ebook, internal sales training whiteboard, a one pager, an infographic, a complete digital and social kit, an email nurture sequence, and a solution video. They describe the value proposition which will resonate with your customers, explain the value of the offer, what’s included, why customers need it, as well as a walk-through for an initial sales conversation  and an overview video. As a Pinnacle or Premier partner in the Broadcom Advantage Partner Program, you can request access to our monitoring go-to-market kit to differentiate and monetize your solution.

The post Cloud Monitoring with VMware Cloud Foundation: Access the Go-To-Market Kit appeared first on VMware Cloud Provider Blog.

Terraform VMware Cloud Director (VCD) Provider v3.14.0 is available now, and it supports VCD versions from 10.4.0 to 10.6.0. This release delivers features and improvements actively requested by the users. It contains 5 new resources and 7 new data sources, 11 improvements and 9 bugfixes.

API Filters and External Endpoints

API Filters allow to extend VCD API with customised URLs that can be redirected to an External Endpoint. These two concepts have now their respective resources in the Terraform provider:

• vcd_api_filter
• vcd_external_endpoint

Here’s an example that shows how to use them:

resource “vcd_external_endpoint” “ep1” {
vendor = “broadcom”
name = “my-endpoint”
version = “1.0.0”
enabled = true
description = “A simple external endpoint example”
root_url = “https://10.1.1.1/my-service”
}

resource “vcd_api_filter” “af” {
external_endpoint_id = vcd_external_endpoint.ep1.id
url_matcher_pattern = “/my-service/.*”
url_matcher_scope = “EXT_API”
}

When this configuration is applied, all requests that are made to <vcd-url>/ext-api/my-service/... will be redirected to https://10.1.1.1/my-service with all the request contents and query parameters coming from VCD.

ALB Virtual Service Policies

Three new resources and data sources for managing ALB Virtual Service HTTP Policies. These resources can become quite big due to the amount of match criteria and action configuration, but one can find examples in each of their own documentation pages:

• vcd_nsxt_alb_virtual_service_http_req_rules for managing HTTP Request Rules
• vcd_nsxt_alb_virtual_service_http_resp_rules for managing HTTP Response Rules
• vcd_nsxt_alb_virtual_service_http_sec_rules for managing HTTP Security Rules

Improvements

Improved user experience with RDE Behaviors

The resources and data sources vcd_rde_interface_behavior and vcd_rde_type_behavior had the execution argument, which only supported key-value mappings to define behavior executions. This release adds a new argument, execution_json, that allows to define more complex behavior executions by providing a complex JSON string with the specification:

resource “vcd_rde_interface_behavior” “behavior” {
rde_interface_id = vcd_rde_interface.my_interface.id
name = “MyBehavior”

# ‘execution_json’ allows to use complex structures that are not possible with a regular
# ‘execution’ map, like a nested “execution_properties” in a webhook behavior:
execution_json = jsonencode({
“type” : “WebHook”,
“id” : “testWebHook”,
“href” : “https://hooks.slack.com:443/services/T07UZFN0N/B01EW5NC42D/rfjhHCGIwzuzQFrpPZiuLkIX”,
“_internal_key” : “secretKey”,
“execution_properties” : {
“template” : {
“content” : “<template_content_string>”
},
“_secure_token” : “secureToken”,
“invocation_timeout” : 7
}
})
}

Note that the argument execution can still be used for simpler definitions. Also, the vcd_rde_behavior_invocation data source allows to use JSON arguments as well:

data “vcd_rde_behavior_invocation” “invoke” {
rde_id = vcd_rde.rde.id
behavior_id = vcd_rde_interface_behavior.behavior.id
invoke_on_refresh = true
arguments_json = jsonencode({
“template” : {
“content” : “hello world”
},
“_secure_token” : “secureToken”,
“invocation_timeout” : 7
})
}

New data source for Catalog access controls

With the new vcd_catalog_access_control data source, one can read Catalog access controls, and all the information it provides in its attributes (like the Organisations which the Catalog is shared with).

Other notable improvements

• Resources and data sources vcd_vapp_vm and vcd_vm support IPv6 via secondary_ip_allocation_mode and secondary_ip fields
• Resources vcd_nsxt_edgegateway and vcd_network_routed_v2 support NSX-T Non-distributed Org VDC networks via flags non_distributed_routing_enabled and interface_type=non_distributed
• Provider configuration adds option to inject saml_adfs_cookie that can help lookup of ADFS server in some cases
• Resource vcd_nsxt_edgegateway adds support for Distributed-only deployment_mode
• Resource vcd_ip_space_uplink adds support for managing IP Space Uplink Associated Interfaces via associated_interface_ids and new data source vcd_nsxt_tier0_interface

Bug fixes

Not everything is listed here, but there is a list of user requested bug fixes that were addressed and can be reviewed in changelog.

Go SDK v2.26.0 Released

Last but not least, there is a new version v2.26.0 of Go SDK for VMware Cloud Director.

The post Terraform VMware Cloud Director Provider v3.14.0 appeared first on VMware Cloud Provider Blog.

Businesses are increasingly seeking robust, scalable, and flexible cloud solutions to maintain a competitive edge and VMware Cloud Foundation (VCF) has emerged as a pivotal technology for enterprises aiming to build a reliable private cloud. When combined with the expertise and services of VMware Cloud Service Providers (VCSPs), VCF enables organizations to achieve a cloud operating model with enhanced security, agility, and operational efficiency, particularly addressing the three C challenges Hock Tan identified in his VMware Explore keynote.

In this blog, we will explore the aspects of delivering private cloud as a service with VMware Cloud Foundation, explore how VCSPs add value, and discuss best practices for leveraging this powerful combination to meet your organization’s unique cloud objectives.

Understanding Private Cloud vs. Public Cloud

Before we dive into the details, let’s quickly define the key differences:

• Public Cloud: A shared infrastructure where multiple organizations share resources managed by the cloud provider. And best used for elastic demand and bursting your workload. 
• Private Cloud: a model of cloud computing where the infrastructure is dedicated to a single-user organization. A private cloud can be hosted either at an organization’s own data center, at a third-party colocation facility, or via a private cloud provider that offers private cloud hosting services and may or may not also offer traditional public shared multi-tenant cloud infrastructure.
• Managed Private Cloud: A fully managed solution where the provider takes care of the infrastructure, allowing businesses to enjoy the benefits of private cloud without the management overhead.

VMware Cloud Foundation: The Backbone of Private Cloud Platform

VMware Cloud Foundation is an integrated private cloud platform that combines VMware’s industry-leading compute, storage, networking, automation and cloud management technologies. VCF simplifies the deployment and operation of a private cloud by providing a unified and full-stack infrastructure platform that is consistent across on-premises data centers and public cloud environments.

VMware Cloud Foundation delivers a robust and cost-effective solution for your enterprise, offering unparalleled resilience, security, and scalability with proven TCO value.

By leveraging VMware Cloud Foundation Advanced Services, VCSPs can enhance traditional private cloud environments with features that closely resemble public cloud capabilities. This comprehensive service catalog includes Private AI for secure data analysis, Data Services for efficient management and storage, and Container Operations for agile application deployment. 

In addition, Disaster Recovery solutions ensure quick recovery from disruptions, while Advanced Security measures protect against evolving threats. Load Balancing optimizes resource allocation, Edge Orchestration extends capabilities to the network edge for real-time processing, and Workload Automation streamlines operations. 

Together, these Advanced Services elevate the functionality of private clouds, enabling organizations to excel in today’s digital landscape.

The Future of the Enterprise is Private

The future of the enterprise is private, where your cloud is fully isolated and secure, your data is safeguarded and under your control, and you have the flexibility to harness the power of Private AI, tailored to your unique environment and needs.

Source: VMware Explore 2024 Key Notes

A recent study conducted by a prominent global bank in collaboration with numerous Chief Information Officers (CIOs) revealed a striking trend. The survey revealed that a staggering 80% of CIOs are opting to repatriate workloads back to their on-premise environments, indicating a significant shift in their cloud strategy (see keynote).

This finding highlights that many CIOs are reassessing their cloud adoption and migration strategies, citing concerns with hyperscale clouds about data security, control, and compliance. The survey results imply that the magic of the hyperscale public cloud has lost its luster, and CIOs are now seeking greater control and flexibility in their infrastructure choices.

This trend on changing investment into public clouds will have significant implications for the cloud computing industry, as it highlights the need for more flexible and adaptable cloud solutions that cater to organizations’ evolving needs.

Figure 1: Private Cloud Services Market Size, 2024-2032 (USD Billion)
Source: Marketresearchfuture

Figure 1, explains that the private cloud services market is expected to expand significantly, with a projected value of USD 28.7 billion by 2032, up from USD 7.6 billion in 2024 and USD 6.9 billion in 2023. This growth is attributed to a compound annual growth rate (CAGR) of 18.60% during the forecast period of 2024-2032. The key factor driving the market’s growth is the rising demand for these services year-over-year.

Figure 2: Barclays CIO Survey – Percentage of Respondents Planning to Move Workloads Back on to Private Cloud / On-Premise from Public.

Source: Barclays CIO Survey Program

Private Cloud Platform on a Hyperscale Public Cloud

VCF for Hyperscalers enables organizations to leverage the benefits of both private and public clouds without the challenges associated with native hyperscale public clouds. They can use the hyperscaler’s infrastructure to support their workload requirements while still maintaining control over their data and services.

VMware Cloud Foundation is a Private Cloud Platform

VMware Cloud Foundation enables organizations to build and operate a secure, scalable, and high-performance private cloud platform. By leveraging VCF, businesses can achieve the following benefits:

• Consistent Operations: VCF provides a unified management plane that delivers consistent operations across on-premises and cloud environments. This consistency simplifies management, reduces operational complexity, and accelerates time-to-value.
• Security: With built-in security features such as encryption and identity management, VCF helps ensure applications and data are protected across the entire cloud environment. This comprehensive security approach reduces the attack surface and enhances compliance with industry regulations.
• Automated Operations: VCF automates the deployment, configuration, and management of cloud infrastructure, reducing the need for manual intervention and minimizing the risk of human error. This automation accelerates the provisioning of new services, improves operational efficiency, and allows IT teams to focus on strategic initiatives.
• Scalability and Flexibility: VCF’s software-defined architecture enables organizations to scale their private cloud environment seamlessly. Whether scaling up to meet increased demand or scaling out to accommodate new workloads, VCF provides the flexibility needed to adapt to changing business requirements.

VMware Cloud Service Providers: Extending the Value of VMware Cloud Foundation

VMware Cloud Service Providers (VCSPs) play a crucial role in helping organizations maximize the value of VMware Cloud Foundation. These providers offer a wide range of services, including managed private cloud on-premises or in the VCSP data center, disaster recovery, and hybrid cloud solutions, all built on VMware technologies. By partnering with a VMware Cloud Service Provider, organizations can take advantage of the following benefits:

Accelerate your Cloud Expertise

VMware Cloud Service Providers possess deep expertise in deploying, managing, and optimizing VMware Cloud Foundation environments. They provide organizations with access to a team of certified professionals who can design and implement a private cloud solution tailored to their specific needs. Additionally, CSPs offer ongoing support and maintenance services, ensuring that the private cloud environment remains secure, reliable, and up-to-date.

Achieve Cost Efficiency

Building and maintaining a private cloud platform can be a significant investment, requiring substantial capital expenditure (CapEx) and operational expenditure (OpEx). VMware Cloud Service Providers offer a more cost-effective alternative by providing private cloud services on a subscription or pay-as-you-go basis. VCF includes out of the box optimization for workloads of all types and VCSP can help you consolidate your cloud to an optimum physical and virtual footprint whilst managing increased performance and SLAs. This model allows organizations to reduce upfront costs, scale resources as needed, and align cloud spending with business needs.

Accelerate Time-to-Market

VMware Cloud Service Providers offer pre-configured and validated private cloud solutions and services that can be deployed quickly and efficiently. By leveraging these turnkey solutions, organizations can accelerate the deployment of new applications and services, reducing time-to-market and enabling faster innovation.

Enhanced Security and Compliance

VMware Cloud Service Providers implement robust security measures and adhere to industry best practices to ensure the security and compliance of their private cloud environments. These providers offer advanced security features such as data encryption, identity and access management, and regular security audits. Additionally, VCSPs can help organizations navigate complex regulatory requirements, ensuring that their private cloud environment meets all necessary compliance standards and Sovereignty needs.

Conclusion

VMware Cloud Foundation, when combined with the expertise and capabilities of VMware Cloud Service Providers, offer organizations a powerful solution for adopting private cloud as a service. By following best practices and working with a VCSP partner, customers can experience the full potential of VMware’s integrated private cloud platform to achieve their cloud objectives, drive innovation, and stay ahead in the ever-evolving digital landscape.

Whether you are just beginning your journey to the cloud or looking to optimize your existing cloud environment(s), partnering with a VMware Cloud Service Provider can provide the support, expertise, and flexibility needed to succeed. Embrace the future of cloud computing with VMware Cloud Foundation and unlock the full potential of your private cloud with a VCSP.

Find your perfect VCSP today! 

The post Delivering Private Cloud as a Service with VMware Cloud Foundation appeared first on VMware Cloud Provider Blog.

Welcome, VMware Cloud Service Provider partners! We’re thrilled to introduce a game-changing feature in the Broadcom Insights portal that will empower you to take control of your partner profile listings. This new functionality allows our Pinnacle/Premier Cloud Service Providers in the Broadcom Advantage Partner Program to create and edit their own listings, ensuring that you can effectively differentiate your business and attract the right customers.

What is the PARTNER INSIGHTS listing?

Previously VMware hosted a cloud service provider partner listing for our customers to find their perfect partner based on filters and partner services, we have now migrated this valuable resource to our new home at https://expert.broadcom.com/cloud_svcs. The PARTNER INSIGHTS listing serves as a customer-facing directory designed to help potential customers find their ideal partners. By offering detailed profiles, it enables Cloud Service Providers like you to highlight your unique strengths and services.

How do I get access?

To start editing your listing, you’ll need an OKTA account for secure authentication. Follow these steps:

Step 1 – Create an OKTA account

• Visit https://partnerportal.broadcom.com/web/partner-portal
• Complete steps 1 through 9 as outlined in the “Partner Portal Registration Guide.” (if this link has expired, please check the partner portal page for the latest)
• We recommend that at least two people from your organization complete this process for continuity.

Step 2 – Request admin access to your portal listing

• Once you’ve set up your OKTA account, submit your details using this form.
• You will be manually added as an admin for your provider’s listing within a few days – NOTE: you will not be able to login until this step is done and you have been associated with the account. Please only use your company email in this form.

Editing Your Listing

Once you have completed both steps above, you’re ready to log into Partner INSIGHTS

NOTE: if your provider is not listed, please contact [email protected] and we will create a skeleton listing for you to populate.

Login

•  Use your OKTA credentials to access the portal at https://expert.broadcom.com/cloud_svcs  

Select Your Provider

• You should see only one provider listed (your own). Click on “…” next to it and select “Edit.”

Navigate Through Tabs and edit information

Provider Profile Tab

• Contains all provider information displayed publicly. Please work through each sub-tab to ensure all your information is correct, remember to a critical information like ‘Contact info’ so customers can reach you. Also please ensure your ‘Cloud Model’ tab refers to your VMware by Broadcom VMware Cloud Foundation solutions and no other options, otherwise this will not be accepted.

Provider Contact Tab

• Allows adding more users (employees) who can also make changes—ensure they have OKTA logins. If your listing already exists, but you are unable to edit it, please contact [email protected] so we can update this for you, you will need to have your account here so you can start editing and add other accounts.

Events Tab

• Create any events you have coming up here; these will appear under “Events” on your public page listing and can be created up to 30 days prior the event.

Save Changes & Review Process

After updating any information within these tabs (ensuring all required fields are filled), click “Save Changes.” This action triggers a status change of your content requiring moderator review.

YOU MUST ENSURE ALL FIELDS IN ALL TABS THAT HAVE A * ASSIGNED TO THE FIELD ARE COMPLETE OTHERWISE THE SAVE BUTTON WILL BE GREYED OUT.

Moderator Review

Broadcom Moderators receive notifications about pending changes and will either approve them or provide feedback directly via email, your edits will not become visible on the public profile until they are approved.

Sovereign Cloud

Please follow the step by step process approach for Pinnacle and Premier VMware Cloud Service Providers to submit and be approved for Broadcom’s Sovereign Cloud solution:

Conclusion

By taking advantage of this robust editing functionality, you’ll be better positioned than ever before to showcase what makes you stand out in today’s competitive market landscape.

We encourage all marketing admins within our partner organizations not only to get familiar with these new features but also actively use them for continuous improvement of their profiles!

Thank you for being part of our VMware Cloud Service Provider partner community—we look forward seeing how each one of you leverages this new capability!

If there are any questions or concerns during setup or editing process, please don’t hesitate to reach out support team [email protected] available around clock assist needs ensure seamless transition experience possible!

The post Unlocking New Opportunities: Editing Your Pinnacle / Premier Profile on the Broadcom Insights Portal appeared first on VMware Cloud Provider Blog.