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The Keyword

Chrome’s new AI feature can help you write on the web

Zoomed in image of the “Help me write” text window in Chrome with three sample text prompts. 1) “selling my used air fryer for 50 bucks” 2) “ask to check in early at a hotel” and 3) “request returning a defective bike helmet”

Last month, we announced new generative AI features coming to Chrome to make browsing the web easier and more personalized — including a tab organizer, theme generator and an experimental tool to help you confidently write content online.

With this week’s launch of Chrome M122, you can try out “Help me write” on Mac and Windows PCs starting in the U.S in English. Using Gemini models, the new feature will help you start writing or refine something you’ve already written — whether you’re selling a piece of furniture, submitting a restaurant review or inquiring about a hotel reservation. The tool will understand the context of the webpage you’re on to suggest relevant content. For example, as an avid gardener, if I’m writing a review for garden shears, Chrome will pull out relevant details about the item from the page to support my recommendation so it’s more valuable to other hobbyists.

A text field with the prompt “plane lands at 9 - ask to check in early.” The Help me write feature window includes the proposed refined text, “My flight is scheduled to arrive at 9am, and I would like to check in as soon as possible. Is there any way I can check in early? If not, when is the earliest time I can check in?”

Use "Help me write" for everyday writing tasks, like inquiring about a hotel reservation.

To turn on this feature, sign into Chrome, select “Settings” from the three-dot menu and navigate to the “Experimental AI” page. There, you’ll see the option to enable “Help me write” (you can disable it at any time). Once you enable it, you’re all set: Just right-click on an open text field within Chrome and select "Help me write" to get started.