The Space Bar: Ecommerce Podcast by Space 48

The Space Bar: Ecommerce Podcast by Space 48

By Space 48

The Space Bar podcast is an ecommerce podcast from Space 48, a remote-first ecommerce agency who designs high performing, technologically superior ecommerce stores for global brands.

We have teamed up with our ecommerce network of clients and tech partners to produce a focused podcast for people working in our industry. Our aim is to share the latest news, tips and advice for growing your brand online and provide as much value as possible to the ecommerce community.

We hope you enjoy it and make sure you subscribe for the latest episodes and leave a review to let us know what you think.
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#70 Search Party: Discovering the Future of eCommerce with Klevu

The Space Bar: Ecommerce Podcast by Space 48Nov 27, 2024

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42:46
#70 Search Party: Discovering the Future of eCommerce with Klevu

#70 Search Party: Discovering the Future of eCommerce with Klevu

In this episode of The Space Bar Podcast, Peter Robertshaw sits down with Mairaid Hart, Head of EMEA Partnerships at Klevu, to explore the evolution of product discovery in eCommerce.


Together, they explore the latest advancements in AI-driven personalisation, from automating merchandising to deploying tailored recommendations that increase click-throughs and conversions. Mairaid explains why seamless search experiences have become essential for brands to engage shoppers, and why people are more likely to convert when their site search queries are specific. 


As they look to the future, Peter and Mairaid discuss the next wave of innovation, including conversational discovery and hybrid search capabilities.


Topics Covered in This Episode:


Meet Our Guest: Mairaid from Klevu shares her background and passion for eCommerce search technology.

The Rise of Product Discovery: How site search has evolved, and why it’s central to shopper engagement today.

AI-Driven Personalisation: The data-backed benefits of personalised search and merchandising.

Optimising Search Placement: Tips on making search visible and user-friendly for higher engagement.

Future Innovations: A look at conversational search, AI advancements, and the potential of hybrid search.


Hosted by Peter Robertshaw, Head of Commerce Consulting at Space 48.

Nov 27, 202442:46
#69 Navigating the Future of Unified Commerce.

#69 Navigating the Future of Unified Commerce.

In this episode of The Space Bar Podcast, Peter Robertshaw sits down with Jim Herbert, CEO of Patchworks, and Lee Farmer, Operations Director at Ellisons, to tackle the complexities of integrating legacy systems with modern technology.


Jim shares how Patchworks simplifies these challenges with innovative middleware solutions and new features like database shapes. Meanwhile, Lee gives us an inside look at Ellison's journey from outdated, manual processes to streamlined automation, revealing how continuous improvement is essential for any business to thrive.


Together, they explore the role of APIs, the impact of AI on integration, and the vital importance of partnerships in executing successful projects, whether you're wrestling with legacy systems or looking to future-proof your operations.


Topics covered in this episode:

Meet the Experts: Jim Herbert (CEO of Patchworks) and Lee (Operations Director at Ellison's).

From Legacy to Modern: Ellison's transformation from manual, legacy systems to modern API-driven solutions.

Patchworks’ Innovation: Jim explains how Patchworks bridges the gap between legacy systems and modern platforms using cutting-edge middleware.

The Role of APIs: How modern integration technologies shape Unified Commerce.

Security & Compliance: Jim and Lee discuss the importance of data security.

AI's Impact on Integration: A forward-thinking discussion on how AI reshapes automation, operational efficiency, and the future of integrations.

Power of Partnerships: Solid partnerships are crucial in navigating complex integrations.

Looking Ahead: Future trends in Unified Commerce, the integration landscape, and the exciting potential of AI to streamline processes even further.


Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48.

Oct 24, 202401:00:53
#68 Open Rates & AI Fates: The Future of Email Marketing
Oct 16, 202449:33
#67 Omnichannel Magic in eCommerce & Retail

#67 Omnichannel Magic in eCommerce & Retail

In this exciting episode of The Space Bar Podcast, we're joined by Jonny Webb from Active Matter and Chris Brooks from One Iota, two industry leaders transforming the omnichannel landscape.


Jonny dives into his journey from Noble to Active Matter, sharing how loyalty programs and seamless customer experiences are reshaping the future of eCommerce. Chris sheds light on One Iota’s work with iconic brands like Hugo Boss and Pro Direct, emphasising the importance of integrated strategies that unite the online and physical retail worlds.


Together, they explore how community engagement, personalisation, and AI elevate customer interactions and why TikTok’s eCommerce potential is skyrocketing. Plus, they unpack the growing influence of micro-influencers in the ever-changing retail space.


 Topics covered in this episode:

  • Introduction: Meet our hosts and special guests, Jonny Webb from Active Matter and Chris Brooks from One Iota.
  • Jonny Webb's Career Journey: Jonny shares his transition from NoBull to Active Matter and the game-changing role of loyalty programs.
  • Chris Brooks on Omnichannel Strategies: Chris discusses how One iota is helping brands like Hugo Boss thrive with cutting-edge omnichannel solutions.
  • Defining Omnichannel: What exactly is omnichannel, and why does it matter for today's eCommerce and retail spaces?
  • Loyalty Programs & Customer Retention: Discover how loyalty programs are the key to keeping customers engaged and coming back.
  • Building Connected Communities: Jonny and Chris explore how brands can foster genuine online and in-store community engagement.
  • Success Stories: Real-world examples of omnichannel strategies driving growth and customer satisfaction.
  • The Future of Omnichannel & Advocacy Programs: A forward look at how micro-influencers and advocacy programs are shaping the next era of retail.
  • Conclusion: Key takeaways from Jonny and Chris on what brands should focus on moving forward.


Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48.


If you’re ready to level up your omnichannel strategy and learn how the best in the business do it, you won’t want to miss this episode!

Sep 26, 202459:49
#66 Managing Growth: How Sarah Raven Blooms in a Digital Garden

#66 Managing Growth: How Sarah Raven Blooms in a Digital Garden


Welcome to the latest Space Bar podcast episode! This time, we spoke with Ash Pallett, Senior Digital and eCommerce Manager at gardening retailer Sarah Raven.


In this episode, we discuss Sarah Raven’s journey since completing a platform migration in 2021 to BigCommerce. Ash shares her experiences and expertise in all things eCommerce. Ash and Pete delve into the current trends and changes in the eCommerce industry. Ash highlights the importance of personalisation and usability testing to Sarah Raven’s growth strategy, built around enhancing customer experience at every opportunity. She also explains how other eCommerce brands can empower themselves through data-driven decision-making.


Topics covered in this episode:

Challenges and opportunities in the gardening industry, including weather impact and sustainability goals.

Improving the ecommerce checkout experience.

Personalisation and merchandising to enhance the customer experience.

Usability testing and data-driven decision-making.

Advanced attribution modelling & understanding your customer.

Adapting to be successful agency-client partnerships.

Future trends.


Topics covered in this episode: Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48.

Aug 13, 202452:02
#65: Are Apps a Blindspot for eCommerce Businesses Right Now?
Jul 25, 202445:56
Demystifying Payments in eCommerce and Omni-Channel Retail

Demystifying Payments in eCommerce and Omni-Channel Retail

In this episode, we explore the complex world of payments in-depth, demystifying it and exploring how businesses can make informed decisions to enhance customer experience and boost revenue. Our host, Pete Robertshaw, is joined by Nicole Olbe, Managing Director at Adyen, and Alexander Speke, Commercial Partnerships Manager at Adyen—both renowned experts in the fields of payments and eCommerce solutions.

Throughout the discussion, Nicole and Alexander provide valuable insights on several key areas, including:

  • Leveraging financial and payment services to gain a deeper understanding of customer behaviours and preferences

  • Utilising real-time data and analytics to drive revenue growth and operational efficiency

  • Strategically navigating the ever-evolving landscape of payments and financial services to stay ahead of industry trends and regulatory changes

With their extensive experience and expertise in eCommerce and financial services, Nicole and Alexander share practical advice and innovative strategies that can help retailers and merchants optimise their payment processes, reduce friction, and improve overall business performance. They also discuss the latest technological advancements and how businesses can adapt to remain competitive in a rapidly changing marketplace.

This episode is packed with actionable insights and is a must-listen for retailers, merchants, and anyone involved in the payments industry who is looking to refine their payment strategies and enhance their business outcomes.

Jun 18, 202456:07
#63: Transforming B2B Commerce: A Deep Dive with Alex Weston

#63: Transforming B2B Commerce: A Deep Dive with Alex Weston

Welcome back to the Space Bar podcast! In this episode of the Space Bar Podcast, we discuss B2B commerce, its complexities, niche buying journeys, and some of the trends we’re seeing with B2B businesses and their digital propositions. To help dive into this topic, our host, Pete Robertshaw, is joined by Alex Weston, the Sales Director at SparkLayer and an expert in all things B2B digital commerce and ecommerce.

Alex shares his insights and experience in B2B ecommerce, focusing on the current landscape and the changes we are seeing. We will also dissect how a digital transformation can impact merchants and the importance of knowing your customers. Along with how to create a successful B2B ecommerce platform, we will discuss the current trends, features, and customisations we are seeing in B2B ecommerce and their impact.

Pete and Alex have a wealth of experience in ecommerce and B2B landscape, making this episode a must listen for any merchants in the B2B sector.

 

Topics include:

  • Who is SparkLayer, and what does it do?
  • What are the limitations of ecommerce B2B functionality?
  • The rise of B2B digital transformation and its impacts on ecommerce.
  • What is the generational shift in B2B buying preferences?
  • Factors in investing in digital automation.
  • Is it essential to prioritise customer needs in digital transformation?
  • How to create a successful B2B ecommerce platform.
  • What are the trends, features, and customisations in the B2B ecommerce landscape?

  • What market is doing well in the world of B2B ecommerce?

Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48. Guest: Alex Weston, Sales Director at SparkLayer.

May 15, 202445:26
#62: Operational Excellence in eCommerce: Unveiling the Engine Behind Online Success

#62: Operational Excellence in eCommerce: Unveiling the Engine Behind Online Success

In this episode of the Space Bar Podcast, we venture behind the scenes of the digital storefront to uncover the critical yet often overlooked facets of operational eCommerce. Join us as Jon Woodall, CEO of Dark Matter Commerce and the founder of Space 48, engages in a thought-provoking conversation with Pete Robertshaw, Head of Consultancy at Space 48.

Diving deep into the operational backbone of eCommerce, we unravel the complexities of fulfilment, inventory management, order processing, customer service, and streamlined payment solutions. With a keen emphasis on how these operational aspects are not just part of the machinery but are vital for sustaining customer loyalty and driving the engine of business growth, this episode is a must-listen for any eCom professional.

Our experts tackle the challenges businesses face in operational eCommerce. From navigating the intricacies of delivery costs to the seamless integration of order management and ERP systems, every topic is addressed with actionable advice and real-world examples. The conversation also covers organisations' critical roles and responsibilities for making technology decisions that significantly impact operations.

Obstacles such as scaling customer service, managing product data, and excelling in omnichannel retailing are brought to light. To wrap up, Pete stresses the monumental impact of identifying and addressing operational gaps in today's competitive eCommerce landscape. He also teases the highly anticipated Commerce Fusion event, which aims to address these challenges.

This episode promises valuable perspectives on enhancing operational efficacy and ensuring business success in the digital age.

Listen to the podcast now and attend Commerce Fusion for an even deeper dive into operational eCommerce excellence.

Apr 24, 202451:22
#61: Unlocking Markets: The Power of Accessible and Localised Video Content

#61: Unlocking Markets: The Power of Accessible and Localised Video Content

In this episode of the Space Bar Podcast, we discuss the topic of Making Video Content Accessible to All Audiences. Understanding the importance of this can transform how businesses reach out to their global audience and ensure no one is left behind in the digital age. To help dig into this topic, our host, Molly Smith, is joined by Sophie Young, Localisation Services Director, who set up the localisation department at Bring Digital, and Jonny Taylor, Head of Marketing at Bring, brings a wealth of experience across content and SEO.


Sophie and Jonny share remarkable insights into how localisation bridges the gap between content and audiences worldwide by adapting video materials not just through language but also by considering cultural nuances, ensuring accessibility, and overcoming barriers for people with visual or hearing impairments. We're about to explore how localisation is not just a tool for global expansion but an essential component of inclusive marketing strategies that respect and acknowledge diverse audience needs.


In our discussion, we touch upon personal journeys, the evolution and strategic importance of localisation in content creation, and the innovative measures Bring Digital undertakes to make videos accessible to all. From subtitles to voice-overs and the significant role of human translators in the era of AI, this episode unpacks the layers of localisation work and its impact on global markets.


Prepare to deep-dive into how video content, when properly localised, can unlock untapped market potentials, foster inclusivity, and drive global growth, all while maintaining the core essence of the brand's message. 

Topics include:

  • The strategic importance and benefits of making video content accessible and localised for global audiences.
  • The various forms of localisation, including subtitling and voice-over, enhance accessibility and market reach.
  • Incorporating both global and local approaches in marketing efforts to achieve effective localisation.
  • The critical role of maintaining brand consistency across different markets while respecting cultural nuances.
  • Global brands must adapt their messaging and products to resonate effectively with local markets.
  • Examples of cultural considerations and the importance of native-speaking translators in ensuring content is appropriate for each market.
  • The evolution of audience behaviours and expectations regarding engaging with online video content.
  • The significance of accessibility in business strategy and the advantages of prioritising subtitling and voice-over for individuals with disabilities.
  • Limitations of using AI for translation and the complexities AI faces with languages having different conventions and cultural nuances.


Hosted by ⁠Molly Smith⁠, Group Head of Marketing at ⁠Dark Matter Commerce⁠.


Guests: ⁠Sophie Young, Localisation Director, ⁠Bring Digital⁠ and ⁠Jonny Taylor⁠, Head of Marketing at ⁠Bring Digital

Mar 20, 202438:09
#60: Unboxing Logistics: Overcoming Challenges & Harnessing Tech in Fulfilment Operations

#60: Unboxing Logistics: Overcoming Challenges & Harnessing Tech in Fulfilment Operations

Welcome to the latest insightful episode of the Space Bar Podcast, where we unpack the complexities of logistics and fulfilment that retailers are grappling with in a market full of rising costs and changing consumer expectations. Logistics maestro James Hayes from Whistl Group joins host Pete Robertshaw to dissect the state of delivery in the UK and explore innovative solutions.


Retailers are feeling the pinch as delivery costs spike and operational expenses skyrocket. But what's the underlying cause, and more importantly, what can be done? We're discussing whether it's better to pick up or drop off, the myth of carrier hierarchies, and the pressing question - to free deliver or not to free deliver?

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James lends his expertise to the gripes with packaging, locker services' real benefits, PUDO's rising popularity, and the ins and outs of providing an 'eco' delivery option. Can customers expect to pay less, and should retailers offer it as a necessity? Tune in to find out.


With a focus on eCommerce and technology, hear James divulge the details regarding game-changing fulfilment and shipping technologies and whether AI is making significant strides in logistics.


Listen now to understand how you can overcome these current logistics challenges.

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Remember to subscribe to the Space Bar Podcast for more episodes like this, and if you found value in our discussion, give us a review on your favorite podcast platform. Stay tuned for more expert takes and deep dives into the world of eCommerce and logistics! 🚀

Feb 28, 202401:04:20
#59: How to craft a winning strategy

#59: How to craft a winning strategy

Welcome back to the Space Bar podcast! In this episode, we discuss the importance of digital strategy and how to craft a winning one. In today's ever-shifting digital ecosystem, the marketing landscape has transformed dramatically, ushering in a new era of strategies, technologies, and consumer behaviours that continually redefine digital marketing.


We’re joined by Mel Walker, COO, who leads the strategy function at Bring Digital, and Ollie Lees, Strategy Director at Bring Digital. Some of our loyal listeners may know Ollie already, as he has been a long-standing employee at Space 48 and has recently moved over to Bring, Space 48’s sister performance marketing agency and part of the Dark Matter Commerce group. 


Both bring a wealth of experience across strategy, data, and consultancy in this space. So, eCommerce professionals who are looking to build an effective strategy for your brand in 2024, this episode is worth seeing. 


Topics include:

  • Introducing Mel Walker and Ollie Lees

  • The importance of strategy in eCommerce

  • Adopting new technologies without a clear strategy

  • Strategy misconceptions in business

  • Simplicity in strategy

  • Business Strategy and Cost Efficiencies 

  • Strategy's Impact on Business Direction and Consistency

  • Attribution Modeling in Digital Marketing

  • Data Accuracy in Attribution Modelling and GA4

  • Measuring Marketing ROI and Data Accuracy

  • Taking a step back and auditing for growth

  • Strategic frameworks for eCommerce business success

  • The importance of OKRs in eCommerce

  • Strategic planning in eCommerce, focusing on "Why" questions

  • Balance scorecards

  • Top five tips for strategy


    Hosted by Molly Smith, Group Head of Marketing at Dark Matter Commerce.


    Guests: Mel Walker, COO, Bring Digital and Ollie Lees, Strategy Director at Bring Digital

Jan 31, 202401:06:23
#58: Diary of an ecommerce manager - an interview with Clare Kelly

#58: Diary of an ecommerce manager - an interview with Clare Kelly

Welcome back to the Space Bar podcast! In this episode, we have the pleasure of interviewing Clare Kelly, an experienced eCommerce manager who has transitioned into being her own boss in consultancy.  


Join us as we delve into Clare's fascinating 15-year journey in the digital space, where we discovered our shared expertise in all aspects of eCommerce, from marketing strategies to operational know-how. This interview will uncover Clare's valuable experiences and highlight her impactful roles at various companies. Get ready for an enlightening discussion as we tap into Clare's wealth of insights, providing our listeners with a treasure trove of eCommerce wisdom.


Topics include:

  • Introduction to Clare - from working at Amazon to Tate Modern. 
  • Working for Microsoft and the early days of tech and search engines
  • Search Engine Marketing and Demographic Changes 
    • Younger gens favors TikTok and Instagram over traditional search engines.
    • Bing's usage by older gens and potential marketing opportunities.
  • Amazon E-commerce and Merchandising Strategies 
  • Amazon Seller Strategies and Fees 
  • Work Culture at Tate Modern and Amazon 
  • Digital Marketing for Cultural Institutions
  • Replatform project for the Tate Group
  • Salesforce Commerce Cloud Implementation Challenges
  • Importance of correct architecture for business complexity.
  • B2B and B2C E-commerce Experiences 
  • Challenges in B2B and B2C Retail Marketing 
  • Ecommerce Trends and Sustainability 
  • Recommerce potential in the fashion industry.
  • Ecommerce Strategies and Trends 
  • Ecommerce Platforms and Replatforming 
  • Entrepreneurship, E-commerce, and Sustainability 


Guest: Clare Kelly, Ecommerce & Digital | Consultant & Coach, Branch9 Digital

Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48

Dec 13, 202353:23
#57: Simplifying Globalisation For Digital Retail: Strategies For Stress-Free Expansion

#57: Simplifying Globalisation For Digital Retail: Strategies For Stress-Free Expansion

Welcome to this week's episode of the Space Bar podcast!


In this episode, we're diving into the topic of globalisation made easy and how it can help you internationalise your digital retail business without any headaches. We have two amazing guests, Laetitia and Emily Peters, who are sales directors at Global-e, the world leaders in end-to-end cross-border ecommerce solutions.


During this episode, we'll explore the challenges many merchants face when growing their business globally. How Global-e simplifies the cross-border process makes it easier for the consumer and the merchant. No more dealing with issues like currencies, duties, shipping, and languages - Global-e is here to alleviate that stress!


Topics include:

  • Discovering global ecommerce solutions and leveraging data-driven insights
  • Simplifying cross-border processes for brands and merchants
  • Focusing on international expansion opportunities in markets like Poland and Turkey
  • The importance of researching local markets and consumer behaviours before expanding internationally
  • Utilising marketplaces like Amazon or eBay for market research
  • Localising websites and marketing efforts to drive traffic and win back business
  • Strategies for addressing language barriers, payment methods, and checkout processes in ecommerce
  • Pricing strategies, integration, and adjusting prices for different markets
  • Shopify partnership with Markets Pro for global expansion to 200 countries
  • Emphasising localised payment methods and their significance
  • Recommendations for ecommerce logistics, shipping, and fulfilment
  • Addressing customs issues and promoting transparency in cross-border selling
  • The importance of localised checkout and shipping processes for sustainable international sales
  • Emerging trends in ecommerce sustainability, including cash-on-delivery payments in the Middle East and net-zero emissions goals


Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48

Nov 28, 202350:41
#56: Become an ecommerce superhero through the power of data quality

#56: Become an ecommerce superhero through the power of data quality

In this episode, we delve into a critical yet often overlooked aspect of ecommerce - data quality and its profound impact on the customer experience. We'll uncover how poor data quality can severely affect your customers' journey and how improving data quality can enhance that experience.


Joining our host, Pete Robertshaw, are two experts from a company that silently powers much of your online shopping experience, Henry Thomas and Mike OKeefe, both product managers at Loqate. 


In this conversation, we'll explain why data quality and validation might sound boring but how it can transform an ecommerce manager into a superhero for their business.


This conversation will spotlight the importance of data accuracy and validation, laying the groundwork for understanding how this seemingly unglamorous subject can make a substantial difference in business success. Stay tuned as we unravel the hidden power behind data quality and how it can transform an ecommerce manager into a superhero for their business.


So, if you're an ecommerce professional, this is an episode you can't afford to miss. 


Topics include:


  • Importance of data quality in ecommerce
  • The evolution of address validation technology
  • Global address data and geocoding challenges
  • Improving ecommerce fulfillment and international shipping accuracy
  • Impact of delivery failures on reputation
  • Significance of data validation in ecommerce
  • Email validation and impact on customer relationships
  • Phone number validation for SMS Marketing
  • Fraud prevention in the gaming industry via data validation
  • Multi-channel marketing and data quality optimisation
  • Obtaining and managing data from various channels like Amazon or in-store
  • Importance of error prevention in ERP or POS systems for accurate data
  • Leveraging AI for data validation and addressing human errors
  • AI's impact on improving business data accuracy
  • Correcting addresses, especially in regions with poor address data in emerging markets
  • Considerations around data ageing and privacy in the context of ecommerce
  • Potential challenges and changes in data ownership and privacy laws
  • Challenges in expanding ecommerce globally and the importance of accurate, up-to-date datasets
  • Addressing the need to meet customers in various markets with reliable data
  • Becoming an ecommerce superhero
Nov 01, 202345:13
#55: The impacts of delaying sign-off on your ecommerce project

#55: The impacts of delaying sign-off on your ecommerce project

In this episode of The Space Bar podcast, we dive deep into delayed sign-offs when it comes to your ecommerce project, discussing the associated risks and impacts. Join us with our guests, Rob Peterkin, Senior Project Manager, and Sam Varnam, Senior Account Manager, as we unravel the challenges of prolonged approval processes. Tune in to understand the implications of these delays in the current economic landscape, where factors like inflation and interest rates affect businesses. We'll explore how this new reality impacts margins and extends the time required for sign-offs. Plus, we'll get insights from our guests on the most significant impacts of delayed sign-offs. Don't miss out on this engaging discussion!


Topics:

  • Delayed sign-offs in website projects and their impact on costs and effort.
  • Project risks, including knowledge loss and technology changes.
  • Get off Magento 1, please!
  • Project delays, resource management, and communication in website development.
  • Project delays and their impact on agency-merchant relationships.
  • Could there be adverse effects for your brand if you delay?
  • Website redesign phased approach and cost considerations.
  • Ecommerce project delays and the importance of honesty.

Hosted by Gareth James, Engineering Manager, Space 48

Oct 19, 202331:29
#54: E-commerce Marketing Unveiled: Navigating the Landscape of Paid Strategies

#54: E-commerce Marketing Unveiled: Navigating the Landscape of Paid Strategies

In today's episode, our host Paul Casey, delves into the ever-evolving landscape of paid marketing for eCommerce. Joining us are two industry experts: Jonathan Fisher, the Director of Paid Media at Bring, and Divya Patel, a Digital Acquisition Strategist at Space 48, both pivotal players at Dark Matter Commerce. 


This episode aims to cover three vital themes buzzing in paid advertising. First on the agenda is Performance Max, a red-hot topic with everyone talking. Our experts will shed light on various takes from both a practitioner and a client standpoint, discussing the market impact.


Next, we'll deep-dive into general market factors, unravelling the current trends and insights shaping the market in 2023.


And finally, we'll explore the fascinating world of AI automation. How is AI revolutionising performance in the market? What impacts does automation have on advertising strategies? Our experts will provide their unique perspectives on these crucial aspects.


Topics include:


  • Paid Marketing Trends in E-commerce 
  • The challenges of migrating from Smart Shopping to Performance Max
  • Paid Advertising Insights and Reporting Challenges
  • Market Trends and Performance Max Strategies 
  • E-commerce Trends and Challenges in 2023.
  • Advertising Opportunities Despite Declining Revenue 
  • Digital Marketing Strategies and AI Impact 
  • AI's Impact on PPC Roles and Google's Future Projects 

Visit: www.space48.com

Sep 27, 202346:58
#53: Don't Panic: A Developers Guide to Disasters

#53: Don't Panic: A Developers Guide to Disasters

In a perfect world, everything runs smoothly on an ecommerce site, but we all know there are times when things go wrong. As a developer, it's easy to panic, but with a clear action plan, you can deal with the disaster in front of you. This episode will cover steps to help you Keep Calm and Carry on in the face of a disaster.


Our guests, Gareth James, Engineering Manager and Sam Varnam, Account Manager, alongside host Rob Peterkin, Project Delivery Manager at Space 48, share anecdotes from their own experiences, highlighting the significance of staying calm and composed in the face of unexpected issues.


Topics include:

  • The significance of preparedness
  • The disastrous consequences of panic.
  • Staying calm under pressure
  • Navigating communication during crises
  • The ARGGRH Approach
  • The value of hindsight and preventing future website problems 
  • Technical whack-a-mole
  • Tailoring responses for response strategies 
  • Learning from past experiences to prevent future website issues.


This podcast episode provides valuable insights into handling website issues, emphasising the significance of staying calm, communicating effectively, and learning from past experiences to prevent future problems.


www.space48.com

Sep 13, 202331:43
#52: The Digital Commerce Landscape in the Nordics

#52: The Digital Commerce Landscape in the Nordics

In this week's episode, we will explore the digital commerce landscape in a traditionally well-known technology hub territory, with many tech firms choosing to set up shop out there. We're going to be looking at the Nordics region and discussing the opportunities that are out there for UK merchants, as well as some of the challenges merchants in that region face when looking to transact internationally.


Our guest is Theis Vedel, the Channel Account Manager for Nordics at BigCommerce and is based in Copenhagen, so he has great insight and first-hand experience he can share with us. 


Topics Include:

  • Nordics and the digital commerce space
  • How the Nordic market compares to the UK in terms of digital commerce
  • Nordic merchants need to innovate to survive.
  • Brands succeeding in the Nordics
  • Minimal technology challenges and composable commerce
  • How Amazon has changed the competitive dynamics in the market.
  • Nordic tech ecosystem
  • The speed of Amazon in the Nordic market
  • Nordic ecommerce platforms
  • What can BigCommerce offer local merchants
  • Need for Nordic merchants to get online.
  • Challenges of selling online in the UK
  • The age of the agency
  • What's the opportunity in the Nordic market?
  • Payment and delivery options are a huge part of the future.
  • Looking at the future of the industry.


Our host is Pete Robertshaw, Head of Commerce Consulting, Space 48



Jul 12, 202342:20
#51: How to supercharge your customer loyalty program with personalisation

#51: How to supercharge your customer loyalty program with personalisation

Welcome to the Space Bar Podcast with your host, Pete Robertshaw. In this week's episode, we dive into the fascinating world of customer loyalty and explore the power of personalisation in supercharging loyalty programs. At a time when economic challenges are prevalent, retaining customer loyalty has never been more crucial for brands. Join us as we unpack the key aspects of customer loyalty and its impact on your business.


Thank you to our guests: Zsuza Kecsmar, the co-founder and chief strategy officer at Antavo, and Simon Mills, the Senior Channel Manager for the Nordics and Benelux at Bloomreach! 


Topics include:

  • Evolution of loyalty programs
  • Significance of customer loyalty
  • Making your loyalty program stand out
  • The transformative power of AI in loyalty
  • Achieving seamless omnichannel loyalty
  • Building an effective loyalty program
  • Successful loyalty program and innovative ideas
  • Identifying common challenges and Pitfalls in loyalty program 
  • Strategies for loyalty in one-off purchase industries
  • Mitigating churn and maintaining customer loyalty.
Jun 27, 202346:57
#50: Introducing Dark Matter Commerce: Connected Agencies, Transforming Commerce

#50: Introducing Dark Matter Commerce: Connected Agencies, Transforming Commerce

#50: Introducing Dark Matter Commerce


Welcome to the Space Bar. This episode is very exciting as it's our 50th episode of the Space Bar podcast. To celebrate, we're running a social media competition to win a £50 Amazon voucher. To be in with a chance of winning, we want you to share your top piece of advice from your favourite Space Bar episode. Keep an eye out on our social media channels on how to enter. 


This is another exciting episode to record as we're thrilled to announce a significant milestone in our company's journey, Dark Matter Commerce. Today, we embark on an exciting new chapter as we unveil a brand-new collective that will revolutionise the digital commerce landscape globally.


In this episode, we'll explain what Dark Matter Commerce is, the agencies within the group, how it was established, our mission and proposition and the ideas behind the branding. 


Our guests: 

  • Martin Boddy, Chairman, Dark Matter Commerce
  • Hannah Eames, Finance Director, Dark Matter Commerce
  • David Wood, Brand and Creative at Pavement

Our host:

Jon Woodall, CEO of Dark Matter Commerce


Topics Include:

  • What is Dark Matter Commerce?
  • The importance of a collective over a group
  • Opportunity and ambition
  • The Identity of Dark Matter Commerce
  • The importance of the identity of the agencies
  • The power of branding
  • What is the future of Dark Matter Commerce?
  • Being a magnet for talent


Dark Matter Commerce was created by Jon Woodall as a digital commerce collective in 2020. With the backing of Foresight, we’re acquiring technology businesses and agencies that share our unique focus on eComm and other forms of digital commerce.

Our mission is to build an era-defining collective of expert innovators and agencies to transform digital commerce at global scale.


Visit: www.darkmattercommerce.com

Jun 14, 202339:60
#49: Why your PX (product experience) is fundamental to delivering a great CX

#49: Why your PX (product experience) is fundamental to delivering a great CX

Welcome to the latest episode of the Space Bar podcast, where we discuss the importance of the product experience in the customer journey; we'll specifically discuss PIM software's role in a digital commerce business. We're excited to be joined by Joe Richardson, the Director of Channel for the UK & Ireland at Akeneo.


Topics Include:

What is PIM

Who is Akeneo

Why should a business invest in PIM?

When did PIM become a thing in the UK?

Who is PIM relevant to?

Core benefits of PIM

How to put together a business case for PIM

demonstrate the ROI that PIM

Importance of investing in the product experience vs the customer experience

What does a PIM project typically look like?

What can't it solve?

How can PIM help drive culture change within a business?

The future of PIM

AI and product descriptions


Hosted by Space 48's PIM expert and Head of Commerce Consulting, Pete Robertshaw.

May 22, 202349:23
#48: The rise of open banking in Digital Commerce

#48: The rise of open banking in Digital Commerce

Welcome to the latest episode of the Space Bar podcast, where we delve into the rise of open banking in digital commerce with our guests, Adyen and Tink. Open banking is a relatively new concept quickly changing the entire financial landscape, levelling the playing field and making finance fairer for all. With its benefits to merchants and consumers alike, it's no wonder that companies like Tink and Adyen are big on innovation and supporting Pay By Bank. Personalisation, risk mitigation, and cost benefits are just a few reasons merchants adopt this technology to maximise conversions. We'll explore the launch of Pay By Bank and how it's streamlining payments for merchants and consumers alike, from desktop shopping to mobile banking through QR. The future of open banking is looking bright. Listen in as Angus from Adyen and Tom from Tink discuss the exciting future of open banking and their partnership.


Topics Include:

  • The huge scale of Adyen
  • Tink - Building the connectivity between merchants and consumers
  • What is open banking?
  • Making finance fairer
  • The benefits to merchants for adopting this technology
  • The launch of Pay By Bank
  • Personalisation and risk mitigation
  • Offering the relevant payment methods to maximise conversion.
  • Big on innovation and supporting the right payment methods
  • Why Adyen has entered into a partnership with Tink
  • Cost benefits to merchants using pay by bank
  • The efficiency of pay by bank
  • Desktop shopping to Mobile banking through QR
  • Success stories
  • The fatigue of payment brands
  • Chargebacks, costs and user experience benefits
  • Will open banking merge into offline payments?
  • What's the future of open banking?


Pete Robertshaw, Head of Commerce Consulting at Space 48, hosts this episode.


Guests:

  • Angus Blest - Head of UK Commercial, Adyen
  • Tom Pope - SVP Payments & Platforms, Tink
Apr 25, 202336:21
#47: KnowCarbon - Applying Advanced Analytics to Reducing Carbon Emissions in Ecommerce

#47: KnowCarbon - Applying Advanced Analytics to Reducing Carbon Emissions in Ecommerce

Welcome to the Space Bar Podcast! On this episode, we have the pleasure of speaking with Eamonn Galvin, founder of the rapidly growing startup, KnowCarbon. With experience at eBay and as CEO of Daft.ie, Eamonn is applying advanced analytics to one of the most pressing issues of our time – reducing carbon emissions. After its first full year of operation, KnowCarbon has paying customers and is gaining global traction. Eamonn is here to discuss all things carbon and explain how KnowCarbon is revolutionising the world by reducing carbon emissions. One not to be missed.

  • How Eamonn started measuring carbon?
  • KnowCarbon's Mission
  • The scale of the carbon emissions challenge
  • Which sectors are impacted the most?
  • Carbon and the sustainability challenge
  • The impact of a product's carbon footprint and ecommerce
  • The opportunity for merchants to help consumers make better choices
  • Brands pushing the boundaries
  • Getting your data ready and lifecycle analysis
  • ChatGPT vs Eamonn on a product's carbon footprint
  • The Carbon Cost of Returns
  • Changing the Consciousness of the Consumer
  • Opportunities for Reducing Carbon Emissions
  • What's Next for KnowCarbon?

Guest:
Eamonn Galvin - KnowCarbon

Hosted by:
Stephen Kenealy - Strategy Director, Space 48

Mar 21, 202334:42
IWD: Tiffany Salmon - The Founder of Glow Hub & Scientia Beauty - Succeeding in the online beauty industry

IWD: Tiffany Salmon - The Founder of Glow Hub & Scientia Beauty - Succeeding in the online beauty industry

Welcome to the Space Bar, the ecommerce podcast for online retailers, brought to you by Space 48.

On International Women's Day, we are thrilled to be joined by Tiffany Salmon, Creative Director at Amelia Knight Ltd and Founder of Scientia Beauty, Soak Sunday and Glow Hub!, She is an inspiring entrepreneur with several successful businesses in beauty and ecommerce! Tune into this podcast to learn more about her incredible journey from starting in the beauty industry to growing three successful brands. You'll gain valuable insight and her perspective on our latest research about Beauty & Cosmetics Online Shopping trends on topics such as TikTok marketing, Instagram influencers, sustainability & ecommerce tech trends - plus get career advice straight from the source! Don't miss this inspiring conversation.

Topics include:

  • From the family business, Amelia Knight, to founding three brands!
  • Finding Glow Hub and Soak Sunday during lockdown
  • Launching in lockdown - Evened the playing field with influencer marketing
  • Talking to different target audiences
  • Replicating the in-store experience with educational conversion
  • Beauty, grooming & cosmetics online shopping consumer insights
  • Partnership with Amelia Olivia
  • TikTok - partnership, community and authenticity
  • Social media impacts the whole marketing journey
  • Going viral - Is it luck or strategy?
  • The phenomenon of TikTok shopping
  • Investing in tech as a new form of sampling
  • Sustainability - pick your pledge
  • Advice from Tiffany for someone who wants to start a business in ecommerce
  • Be brave and be kind

Guest:

Tiffany Salmon, Creative Director at Amelia Knight Ltd and Founder of Scientia Beauty, Soak Sunday and Glow Hub!

Hosted by:

Rebecca Sambrook, Project Manager at Space 48.

Molly Smith, Head of Marketing at Space 48

Download the Beauty, Grooming & Cosmetics Online Shopping Consumer Survey findings 2023

Mar 08, 202331:60
#45: Digital Marketing Challenges Retailers Face in 2023

#45: Digital Marketing Challenges Retailers Face in 2023

Digital marketing has become increasingly competitive and challenging for online retailers. The increased competition in the ad space is one of the main challenges digital marketers face this year. Alongside an economic downturn in 2023, retailers focus more on revenue versus profit and customer retention. On this podcast, we will be discussing some of these challenges as well as aspects such as customer retention and migration to GA4. Our data and insight expert will advise navigating this ever-changing digital environment, enabling businesses to move forward profitably and successfully.

Topics include:

  • Increased competition in the ad space
  • Brands tapping into marketplaces
  • Cannibalising your brand strategy
  • SEO is the long game
  • Google ads to drive brand awareness
  • Tapping into micro-moments
  • Rising acquisition costs
  • Customers are very disloyal
  • Reviewing your retention strategy
  • Creating an efficient funnel
  • GA4 and GTM
  • Mastering your channels

Guests:

  • Lee Smorthit, Digital Acquisition Strategist, Space 48

Hosted by:

Paul Casey, Head of Account Management at Space 48.

Feb 21, 202346:45
#44: The return of Mage Titans 2023

#44: The return of Mage Titans 2023

Mage Titans is returning to Manchester after a 4.5-year hiatus and promises to be the must-attend event for Magento developers in the UK and beyond. On this special episode of the Space Bar podcast, we talk with Jon Woodall, the creator of Mage Titans, and Rob Peterkin and Gareth James - the people who are behind the return! Tune in as we reveal two very exciting guest speakers!

In this episode, we cover:

  • What is Mage Titans
  • The history of Mage Titans
  • What to expect at the event
  • Why should you attend?
  • Why sponsor?
  • Talks and a call for speaker submissions
  • Bonus - we reveal a very exciting speaker announcement

Hosted by Stephen Kenealy, Strategy Director at Space 48.

Feb 07, 202323:12
#43: The power of User Generated Content in the beauty and cosmetics industry with Yotpo

#43: The power of User Generated Content in the beauty and cosmetics industry with Yotpo

Welcome back to the Space Bar Podcast, season 3!

In this episode, we're discussing the powerful potential of user-generated content for businesses within the health and beauty sector. Our guest Matt Brindley, Partner Growth Manager at Yotpo, will be helping us unpack this topic and giving us his insight into how businesses in this sector can use UGC. For those who may not be familiar with it, user-generated content is any content created by people external to a brand—such as text, videos, images, or reviews—which has excellent potential for growth in the online health and beauty market. Let's hear what Matt says about UGC and how businesses can make it work for them.

Topics include:

  • What is UGC?
  • What is Yotpo?
  • How can beauty brands cut through the noise?
  • Authenticity in the form of reviews and customer imagery
  • Getting started with user-generated content
  • Encouraging customers to submit user-generated content
  • Measuring the ROI of customer content
  • How does UGC help with retention and brand loyalty
  • Beauty brands leading the way in UGC
  • Yotpo success stories
  • Best practices for integrating UGC into your commerce site
Jan 24, 202324:02
#42 How SaaS is changing the world of IT

#42 How SaaS is changing the world of IT

The rise of SaaS is inescapable, whatever business you’re in. Those who choose to ignore it will get left behind.

In this episode, we reminisce about times gone by in the technology world and look beyond these immediate benefits to understand how SaaS is changing the IT world.

Two industry veterans join our host, Tom Robertshaw, Innovation Director at Space 48, to unpack what this future might look like.

We have Aaron Sheehan, Director of Competitive Strategy at BigCommerce, and Pete Robertshaw, Head of Ecommerce consultancy at Space 48.

Topics include:

  • The rise of SaaS
  • The reduction in single-use, custom-built software
  • The evolution of the solutions specialist
Nov 14, 202237:16
#41: The debate on Headless

#41: The debate on Headless

In this episode, we're debating whether Headless is still just a buzzword or whether there is substance to it. We'll revisit where it is today and close the debate on what it is. Headless has been around in the ecommerce space for a long time. For a while, it was just a word that no one really knew what it meant. In this episode, we look at how headless has evolved and things to consider when evaluating Headless.

Topics

  • What does headless mean to you?
  • Headless is a delivery mechanism.
  • The difference between Headless CMS and full Headless
  • Microservices, Composable Commerce and PWA
  • What sites have done Headless well?
  • When is Headless right for your business?
  • Does Headless help you improve your site performance?
  • What can you expect from a project implementation point of view?
  • Does Headless mean you have to have an internal Dev team?
  • The key risks and challenges of Headless

Today's guest is Tom Robertshaw, Innovation Director, Space 48

Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48

Oct 28, 202246:27
#40: Planning for an ecommerce re-platform project with Vervaunt

#40: Planning for an ecommerce re-platform project with Vervaunt

Planning for an ecommerce re-platform project with Vervaunt

In this episode of the Space Bar Podcast, we're discussing planning for an ecommerce re-platform project with Paul Rogers, Co-Founder of Vervaunt and Sham Miah, Operations Director at Vervaunt. The two have so much knowledge and experience when it comes to large and complex re-platform projects on an international level. So, we were super excited to get them in the studio to discuss what you need to consider when planning for a re-platform.

Topics include:

  • The motivations for re-platforming
  • The critical part of getting a project right is the right people and partners
  • Derisking a project
  • You couldn't get a better time to cleanse your data
  • Making the most of the re-platforming opportunity
  • The importance of the product data
  • The training and development to get comfortable with your new platform
  • The future of re-platforming
  • What about headless?
  • The emergence of new technologies and platforms

Guests:

  • Paul Rodgers, Co-Founder, Vervaunt
  • Sham Miah, Operations Director, Vervaunt

Hosted by: 

  • Jon Woodall, Managing Director, Vervaunt
Oct 12, 202250:01
#39: BigCommerce Partner Summit EMEA 2022 Roundup

#39: BigCommerce Partner Summit EMEA 2022 Roundup

In this episode, we discussed the BigCommerce Partner Summit for EMEA in London a couple of weeks ago. This year's summit was bigger than ever, with around 300 partners attending to listen to a day filled with exhilarating talks, energetic dancing and an all-welcoming atmosphere, proving BigCommerce is bringing the partner ecosystem together for success.

If you didn't attend or missed some of the talks, here are our takeaways:

  • The size and scale that BigCommerce has grown in EMEA.
  • BigCommerce doubles down on its "open commerce" strategy.
  • The event is an excellent physical representation of the success of the business.
  • The way BigCommerce do partnerships and the extent of the partner network.
  • The ecommerce platform architecture and supporting third-party technologies is changing.
  • BigCommerce's move into the enterprise space with Bundle B2B and B2B Ninja.
  • Brent Bellm, CEO, BigCommerce's Keynote talk.
  • A frankly impressive ability to deliver against an ambitious roadmap.
  • Headless & composable commerce is here to stay but choose wisely.
  • How to grow your BigCommerce practice with our very own Tom Robertshaw
  • Troy Cox's Product Roadmap talk.
  • The team at BigCommerce: a fantasy football team of the ecommerce world.
  • Stand with Ukraine.

Guests:

Jon Woodall, Managing Director, Space 48

Stephen Kenealy, Strategy Director, Space 48

Hosted by:

Pete Robertshaw, Head of Commerce Consulting at Space 48

Oct 04, 202238:09
#38: Shopify Unite Roundup Part 2

#38: Shopify Unite Roundup Part 2

This week's episode follows the last Shopify Unite episode we released. In this one, we'll delve deeper into Shopify's product roadmap with Stephen Kenealy, Space 48's Strategy Director and Jon Woodall, Space 48's Managing Director. 


Topics include:

  • Doubling down on enabling direct-to-consumer brands and retailers to trade internationally. 
  • Investment in a single platform solution 
  • Playing more into the enterprise space
  • The ability to serve wholesale and b2b 
  • Taking the platform forward with CMS functionality 
  • Building the developer community 


Hosted by Pete Robertshaw, Head of Commerce Consulting, Space 48

Sep 23, 202220:17
#37: Shopify Unite Roundup Part 1

#37: Shopify Unite Roundup Part 1

In this episode, we talk about our experience at Shopify Unite with Laura Black, General Manager at Brave the Skies. Listen to Jon and Laura cover the talks they saw, the event as a whole, the Shopify community and the ecosystem as a whole. 

Topics:

  • Fostering the developer community 
  • A rundown on the talk 'How We Made React Developers Love to Code on Liquid Projects'
  • A rundown on the talk 'Out of Step: From Bootstrapped to Venture Backed.'
  • Taking inspiration from Ask Phill on their approach to headless 
  • Learnings to take forward 
  • Headless, hydrogen and Oxygen 

Hosted by Jon Woodall, Managing Director at Space 48.

Sep 16, 202219:32
#36: Josh Wood Colour: Replicating the Celebrity Salon Experience Online

#36: Josh Wood Colour: Replicating the Celebrity Salon Experience Online

This episode provides an insight into the world of Josh Wood Colour. Josh Wood is a celebrity colour expert with a highly sought-after salon in West London. His experience spans over three decades of working with some of the biggest names in the business. Josh Wood Colour translates this exclusive in-salon experience to online with at-home hair colour products that are more widely available across the UK.

We sit down with Linda Benjamin, Director of Product and Kieran Chapman, Director of Growth at Josh Wood Colour, to understand their ecommerce journey and how they approach user experience.

Topics:

  • Career highlights and how Linda and Kieran came to Josh Wood Colour
  • An insight into Josh Wood and the brand Josh Wood Colour
  • Replicating the experience that a customer has in the salon online with Headless and Shopify
  • Subscription is a lightbulb moment with Recharge
  • Where Josh Wood Colour are placing their bets on customer acquisition
  • Launching their first TV ad, #DyeHappy
  • The pros and cons of going Headless

Our host is Stephen Kenealy, Strategy Director at Space 48

Aug 17, 202255:06
#35: When Website Builds Go Wrong - Top Tips To Avoid A Project Disaster

#35: When Website Builds Go Wrong - Top Tips To Avoid A Project Disaster

After a brief hiatus, we're back with season 2 of the Space Bar Podcast and on this episode we're talking about common mistakes we encounter on new website builds and how to avoid them. If you're about to embark on new web project, there's some great tips from Rob Peterkin, Project Manager at Space 48, on what to look out for and what are some of the most frequent issues we see when working with our customers.

We discuss the problems of data migration, design, working with 3rd party technology and how important honesty is in the customer / agency partnership.

Hosted by Pete Robertshaw, Head of Commerce Consultancy at Space 48.


Aug 02, 202238:34
#34: An Insight Into An Agency Acquisition With Brave The Skies

#34: An Insight Into An Agency Acquisition With Brave The Skies

On this week's episode of the Space Bar Podcast, we have an exclusive first interview with the team that were involved in the acquisition of the Shopify Plus agency, Brave the Skies into the Space 48 family. We speak to Laura Black and Lucy Roberts, GM and MD of Brave the Skies to get some background on the agency and about their experience of the acquisition and what the future holds for the business. We're also joined by CEO and founder of Space 48, Jon Woodall and also Stephen Kenealy, strategy director at Space 48 to get their take on why the acquisition was important for both Space 48 and Brave the Skies.

Presented by Pete Robertshaw, Head Of Commerce Consultancy at Space 48



Jun 14, 202201:02:27
#33: A Retro On A BigCommerce Re-platforming Project With Sarah Raven

#33: A Retro On A BigCommerce Re-platforming Project With Sarah Raven

In this week's episode we talk to one of our customers, Sarah Raven about their recent re-platform over to BigCommerce.

We discuss how the platform and partner selection process ran, why they ended up working with BigCommerce and some of the other supporting technologies they selected for their tech stack. We also hear about the design process as well as what they learned from the project and what their advice would be for other retailers who are looking to embark on a similar project.

We're joined by Ashley Pallett - Digital Marketing Manager at Sarah Raven, Jim Herbert - Vice President and GM for EMEA at Bigcommerce, Claudia Ditri - Head of Partnerships for Klevu EMEA and Holli Barrett - Head of CX Design at Space 48.


Presented by Pete Robertshaw - Head of Commerce Consultancy at Space 48

May 31, 202201:10:02
#32: The challenges home and garden retailers face post-pandemic with J.Parkers

#32: The challenges home and garden retailers face post-pandemic with J.Parkers

In this episode, we discuss the home and garden sector. The last two years have seen exponential change for online retailers due to the pandemic. With this new 'norm' comes challenges; we cover what this looks like going forward and discuss some potential solutions for brands. If you're a home and garden retailer looking for some tips on what you should include in your ecommerce strategy, this episode is for you.

Topics:

  • J.Parkers: the shift from offline to online
  • How the pandemic changed J.Parkers' business
  • Turning marketing and sales off to protect the customer experience
  • Changing the tech infrastructure to get to the next level of growth
  • Challenges retailers have faced in fulfilling consumer demand
  • The need for a digital roadmap
  • The need for talent and increased costs
  • Keeping a competitive edge and focusing on customer experience
  • Investing in your customer data
  • Retention is more important than ever
  • Buy now, pay later payment options
  • Investing in Product Management (PIM)
  • Merchandising solutions
  • Experimentation, engagement, and experience
  • Whatever you do, has to benefit your customer
  • Understanding the 'considered commerce' customer journey

Guests:

  • Jonathan Bracewell, Head of Digital at J.Parkers
  • Holli Barrett, Head of Customer Experience, Space 48
  • Pete Robertshaw, Head of Commerce Consulting, Space 48

Hosted by:

Paul Casey, Head of Account Management

May 17, 202249:30
#31: Martin Boddy: From co-founding Jaywing to transitioning to Non-Exec Chairman of Space 48

#31: Martin Boddy: From co-founding Jaywing to transitioning to Non-Exec Chairman of Space 48

Martin Boddy is Space 48's Non-Executive Chairman and chairs several other businesses. Having founded the listed data, creative and performance marketing agency Jaywing plc, Martin has an impressive track record and experience when it comes to accelerating growth. He has extensive commercial acumen while also being a data-digital innovator. 

This episode with Martin is a special one. Space 48's Managing Director, Jon Woodall, sits down with Martin to get an insight into his successful career. He talks about his journey from co-founding Jaywing in Sheffield with three people to becoming AIM-listed with offices internationally and over 300 people.  

You can expect a look into Martin's entrepreneurial mind, golden nuggets of advice and a plethora of sports analogies for business. Thank you to Martin for sitting down and sharing his journey with us. We hope you find this episode as enjoyable as we did to record! 

Topics:

  • How Martin became a Middlesborough fan
  • How his career began 
  • How he came to co-found Jaywing
  • From start-up to 120 people in two countries
  • Taking some time out  
  • Angel investing 
  • Batman and Robin are back together at Jaywing 
  • The pressure of a CEO of an AIM-listed business
  • Transitioning to the world of Non-Exec Chairman
May 04, 202244:20
#30: Succeeding in Global Ecommerce

#30: Succeeding in Global Ecommerce

In this episode, we're going to cover global ecommerce and the challenges you may face as a retailer when growing internationally and, through our experience, how we can help solve those challenges. 

Cross border shopping has grown exponentially. With the lack of physical retail stores being open in the last two years, consumers have gone online and found new brands, and the likelihood is these brands are from overseas. 

This online drive provides businesses more power to reach and sell to consumers globally. 

This new era of global commerce requires brands who maybe haven't always dealt with international ecommerce to step up and create excellent customer experiences in their home market and overseas. How can brands replicate this model and hedge on technology to provide the experiences, scalability and data needed to keep pace with the rapid changes?

Our guests are:

Pete Robertshaw, Head of Commerce Consulting at Space 48

Ollie Lees, Head of Data and Insight at Space 48

Paul Casey, Head of Account Management at Space 48

Hosted by Molly Smith, Head of Marketing at Space 48. 

For more information, download our global ecommerce guide at https://www.space48.com/downloads/global-ecommerce-guide/

Apr 20, 202241:08
#29: What are you doing if you're a merchant and don't have Klarna?

#29: What are you doing if you're a merchant and don't have Klarna?

What are you doing if you're a merchant and don't have Klarna? With the Klarna app having over 40 million downloads, what it can offer for brands and consumers is game-changing.

Beginning as a payments provider that has disrupted the retail banking industry, today, Klarna is a very diverse business in terms of its products. In this episode, we find out what has made Klarna the renowned brand for frictionless shopping for consumers and retailers. We cover the following topics:

  • The history of Klarna
  • The rebrand of Klarna
  • Innovation, acquisitions and product releases
  • Tackling financial wellness and consumer protection

Our guests are Rob Beattie, Commercial Manager for UK partnerships at Klarna, and Anisha, Mohammed, Head of UK Partnerships at Klarna.

Presented by Pete Robertshaw

Apr 05, 202236:16
#28: Thriving remotely: How culture is key to success

#28: Thriving remotely: How culture is key to success

This episode discusses our journey of going remote overnight and not looking back. Space 48 closed its offices in March 2020 and permanently embraced a remote work culture. As ecommerce boomed in the last two years, we've seen rapid growth as a business and with our people. Keeping a solid company culture is at the heart of this success. As we transition into the world opening up again, we reflect on what we've learned and how we'll adapt. This episode covers:

  • Adapting and changing to a remote-first work culture
  • How do you drive culture remote?
  • Growing, developing and supporting a remote team
  • Keeping the human connection while remote

Our guests are:

  • Jon Woodall, Managing Director, Space 48
  • Stephen Kenealy, Strategy Director, Space 48
  • Jake Smith, Operations Director, Space 48
  • Hannah Eames, Finance Director, Space 48
  • Erica Mackay, Head of People and Culture, Space 48

Hosted by Molly Smith, Head of Marketing, Space 48

Mar 22, 202245:05
#27: Inside The Very Group with Paul Hornby, Digital Customer Experience (DCX) Director

#27: Inside The Very Group with Paul Hornby, Digital Customer Experience (DCX) Director

We sit down with The Very Group's Digital Customer Experience (DCX) Director, Paul Hornby. Get a look at the 2.3 billion pound company behind the scenes with this high-performing digital leader. 


Paul combines the ecommerce growth journey and strategy at The Very Group with his lessons learned over the years and advice for fellow ecommerce professionals. 


This conversation is not to be missed with lots of insightful knowledge around building outstanding customer journeys and being ahead of the curve. There are plenty of valuable lessons for you to take away. 

Mar 06, 202252:58
#26: The Battle Of SaaS - Shopify Plus vs BigCommerce

#26: The Battle Of SaaS - Shopify Plus vs BigCommerce

In this episode of the Space Bar Podcast we compare the two heavy hitters in the SaaS eCommerce Platform space where we put Shopify Plus head to head against BigCommerce. We look at how flexible and extendable each platform is, what their tech architecture looks like, how they perform out of the box, as well as a host of other topics including SEO, B2B and pricing.

Discussing the differences and similarities are 2 of the Space 48 team. We have Peter Hicks, a Technical Lead on the SaaS side of the business who knows everything there is to know about Shopify Plus, and also Sam Brown, a Systems Architect who has worked on numerous BigCommerce projects over the past few years.


Presented by Pete Robertshaw, Head of Commerce Consulting at Space 48.

Jan 16, 202201:14:31
#25 - The state of eCommerce on the web

#25 - The state of eCommerce on the web

The Web Almanac report is an annual review of the state of eCommerce which was authored this year by our very own Tom Robertshaw. We discuss how eCommerce websites are built, their performance, and other technologies that are commonly used by eCommerce sites.

Topics we cover from the report:

  • An introduction to Web Almanac and the methodology from the report
  • Top eCommerce platforms and what are the changes in the market
  • The impact of COVID-19 for the eCommerce industry
  • Lighthouse scores for platforms and what can we learn from the data
  • Site speed Performance & Core Web Vitals for eCommerce platforms
  • A summary of the state of the web for eCommerce

You can read the Web Almanac report today, it is completely free and it has lots of interesting data, graphs and commentary to help you understand the state of e-commerce at the end of 2021.

Guests - Rockey Nebhwani - eCommerce Consultant and Tom Robertshaw - Innovation Director at Space 48.

Host - Paul Casey, Head of Account Management at Space 48.

Dec 20, 202101:07:21
#24: Top 10 BigCommerce Apps
Nov 30, 202143:28
#23: Secrets To Making The Most Of The B2B eCommerce Opportunity

#23: Secrets To Making The Most Of The B2B eCommerce Opportunity

The B2B customer is evolving, they’re no longer a user of fax machines or even a mobile device to make calls. They’re shoppers like you and I so how should B2B businesses be changing their approach to digital commerce to accommodate for this new generation of B2B customers. How does the commerce experience differ and where does it start to cross over into B2C? Should eCommerce technology companies be focussing their products in this ever evolving B2B market or should their products already cater for the B2B customer anyway?


To answer these questions, on this week's episode of the Space Bar Podcast, we're joined by the IT and Operations DIrector at the B2B Health & Beauty wholesaler Ellisons, Lee Farmer and the Sales Director for the UK & Ireland at Factfinder, Stuart Patterson.


Presented By Pete Robertshaw, Head of Commerce Consulting at Space 48

Nov 15, 202153:16
#22: Don’t Get Caught Out! The Hidden Risks Of Failing To Prepare For BFCM

#22: Don’t Get Caught Out! The Hidden Risks Of Failing To Prepare For BFCM

What is generally considered as the busiest week of the year for most retailers, the Black Friday / Cyber Monday period can see many retailers doing over 50% of their annual sales in just 7 days. With opportunity comes risk so what can retailers be putting in place to make sure their peak period doesn't end in disaster?

On this week's episode of the Space Bar Podcast we talk to two technology companies who sit behind the scenes in your tech stack, but two that are equally as important for maximising opportunity and reducing risk. We're joined by Daniel Sim - General Manager at Rewind, a SaaS backup solution, and Ti Osnat, a sales engineer at Signifyd who are fraud prevention company using AI and machine learning to help businesses reduce fraud and increase acceptance rates.

Make sure you listen ahead of your BFCM week and take on board their tips and advice for how to make sure you fully capitalise on one of the biggest weeks of the year.

Presented by Pete Robertshaw, Digital Commerce Consultant at Space 48.

Oct 10, 202156:21
#21: How Headless Technology Can Deliver High Performing Commerce Experiences

#21: How Headless Technology Can Deliver High Performing Commerce Experiences

In this week's episode we discuss a topic which has been the source of much debate within the digital commerce industry over the past couple of years and that is Headless. We breakdown what headless actually means at a non-technical level and why it's important for the future of digital commerce. We discuss why merchants should consider a headless approach, including the benefits it brings them and more importantly, their end customers.

To discuss this, we're joined by Franz Riedl, COO of the front end experience platform Styla, and Thom Armstrong - VP of Go to Market Solutions and Strategy at Fast, the one click checkout solution. We discuss with them how headless has enabled their businesses to move forward and how it's enabling them to deliver great commerce experiences to their customers.

Presented by Pete Robertshaw, Digital Commerce Consultant at Space 48.

Sep 26, 202154:30