Charting the CES Chatter, Thursday Edition [INFOGRAPHIC]

By Sam Laird  on 
Charting the CES Chatter, Thursday Edition [INFOGRAPHIC]
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This is our latest glimpse into what has techies talking this week in Las Vegas, provided again by Simply Measured analytics. The statistics offer a quantified analysis of who and what is grabbing electronic attention at one of the world's most important trade shows. Here we offer Simply Measured's findings for Wednesday's buzz, as well as which brands have been dominating the conversation all week. Click here for our rundown of Tuesday's stats, and here for our recap of Monday.

How Did Wednesday's Overall Twitter Chatter Compare to Last Year?

On Wednesday, #CES-tagged tweets showed roughly the same general trend as on the event's second day in 2011: rising popularity in the morning before a trail-off as the afternoon wore on. But people maintained their Twitter tenacity at a higher rate in 2012 than in 2011, with the gap between tweets from the two years much wider in the late morning and afternoon than earlier in the day. Why is this? We're not sure. Twitter use has grown significantly over the past year, so maybe while there are more users at CES 2012 better parties have led to harder mornings?

(Note on graphics: CES officially runs Tuesday through Friday, so Monday is referred to as “Day 0," Tuesday is referred to as “Day 1," and Wednesday is referred to as "Day 2.")

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What Were Wednesday's Hottest Brands?

Motorola took the day, consistently gaining more mentions than other bands and enjoying a huge spike likely related to the news that Intel had agreed to a multi-year deal for Intel-based Motorola phones and tablets. Interestingly, however, Intel didn't get the same boost in buzz. Aside from Motorola, Samsung performed solidly throughout the day, while HP had a couple of modest bumps in the evening and around midday.

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What Tech Trends Had People Talking?

For the third consecutive day, more people discussed OLED display technology than any other tech-world trend. But tablet devices finally passed ultrabook laptops in popularity; ultrabooks were second and tablets third on both Monday and Tuesday. Gaming technology made a big jump on Wednesday as well, edging out tablets for second place on the day.

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What Were Wednesday's Most Popular Domains?

As usual, news and social sharing sites dominated the list of most-tweeted domain names on the #CES hashtag. But a couple of new leaders emerged, with mashable.com replacing ces.cnet.com as Wednesday's go-to news site and twitter.com taking over for the first time as the most-tweeted overall domain. For other sharing sites, youtube.com held firm near the head of the pack, while facebook.com interestingly took a precipitous drop in mentions from nearly 1,500 on Tuesday to just over 300 on Wednesday.

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Who Are the Overall Brand Leaders?

Microsoft has still grabbed the largest total share of #CES-tagged tweets, holding steady at 6% of the total count for the second consecutive day. But the Seattle tech giant's daily share of tweets has decreased consistently since it corralled a whopping 12% on Monday behind Ballmer's big speech to kick off the company's final CES appearance. Among the top 10 overall, Google still gets the most value per tweet, as people who mention it have the most followers on average.

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