Work

The Bright Future of Car Sharing

Exploring car sharing and its impact around the world.

Over the past decade, car sharing has become an increasingly popular trend. With the promise of financial savings and personal conveniences, the idea of collaborative consumption is influencing people all around the world to forgo car ownership. With fewer automobiles on the road, we are already beginning to see tremendous environmental benefits.

The Collaborative Fund is an initiative between several dozen internet companies and entrepreneurs that invests in the growth of the creative class and the concept of collaborative consumption. We worked with The Collaborative Fund to create an interactive infographic: The Bright Future of Car Sharing.

The infographic explores car sharing and its impact around the world. Users are invited on a journey around the world, scrolling through to “drive” an animated car down a global highway of statistics and data visualization. We helped The Collaborative Fund’s audience to discover a new age where access is better than ownership.

A computer monitor displaying a webpage titled "The Bright Future of Car Sharing." It highlights different types of car sharing models: P2P (Peer-to-Peer), B2C (Business to Consumer), and NFP (Not-for-Profit). Logos and icons are visible in various sections.
Illustration titled "The Bright Future of Car Sharing." Features three car-sharing types: P2P (Peer to Peer), B2C (Business to Consumer), and NFP (Not-for-Profit). Includes a statistic: 482,170 tons of global carbon dioxide emissions were saved in 2010 due to car sharing.
Infographic titled "Car Sharing is gaining popularity" showing a timeline from 2000 to 2015 with car-sharing membership. Key points: 14 companies in the US (2015), 10 in Canada, US map with flag, Golden Gate Bridge. Acres key below the horizon with milestones.
An infographic depicts transportation statistics and global trends in car usage. A boat sails under a bridge; a car drives above it. Text in various sections shows data such as an average car usage of one hour a day. Small illustrations of Costa Rica, Brazil, and Ireland appear.
Infographic showing Germany's shift from car ownership to car rentals. Main highlights: Over 15 years, rented cars increased from 1.6% to 7.6%. Icons of European monuments and flags are in the background. A bar graph shows 15 fewer owned cars for every rented car.
Infographic illustrating global bike usage rates and preferences from 1990 to 2017. Japan is highlighted with a red gate and 30% bike share. Other countries like Australia and New Zealand are depicted with geographical icons. Cycling benefits like '31% Less' car trips are shown.

Project Credits

Project Team
  • Deroy Peraza
  • Eric Fensterheim
  • Rui Ribeiro
  • Josh Smith
  • Aymie Spitzer
  • Simon Corry
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