The Customer Onboarding Handbook [PDF]

A free PDF with five articles:

  • The Brand Experience Gap by Emma Parnell
  • Ongoing Onboarding: Taking Customers from First Use to Product Mastery by Chris How
  • Just Add ICE: 3 Ways to Make Your Customer Experience More Meaningful by Candi Williams
  • Effectively Researching and Using Customer Journey Maps by Lauren Isaacson
  • Using and Abusing Surveys in Customer Onboarding by Caroline Jarrett

Three of those authors spoke at this year’s UX London!

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