CONSULTING CHARTS
NUCLEUS | HAVISH M CONSULTING
McKinsey & Company (1/3)
BEFORE AFTER
Uses of Clustered Column Chart in Corporate:
1. Compare revenues and expenses for various departments, product categories, or projects
2. Analyse and Compare the sales performance of different products, geographical areas or markets
3. To Visualize Cash flows across different months or quarters
4. To Analyze the success rate of different sales and marketing strategies by comparing lead generation and conversion rates
5. To Track key financial indicators like profitability, growth over time
McKinsey & Company Bain & Company Boston Consulting Group 1
McKinsey & Company (2/3)
BEFORE AFTER
Uses of Bubble Chart in Corporate:
1. A bubble chart can be used in risk management to evaluate risks according to their probability and possible consequences and the size of each bubble
can indicate the degree or size of the risk
2. Bubble charts can be used to visualize market trends, with the x-axis representing one financial metric (like revenue) and the y-axis representing another
(like profit margin) and the size of each bubble can represent a third metric (like market share)
McKinsey & Company Bain & Company Boston Consulting Group 2
McKinsey & Company (3/3)
BEFORE AFTER
Uses of Scatter Chart in Corporate:
1. To evaluate the correlations between various variables, such as the amount spent on marketing campaigns and sales income
2. To determine the product’s price sensitivity by plotting price against the amount sold
3. To identify potential quality issues by plotting complaints against production batches
McKinsey & Company Bain & Company Boston Consulting Group 3
Bain & Company (1/4)
BEFORE AFTER
Uses of Donut Chart in Corporate:
1. Used to display the percentage breakdown of a whole into its parts
2. Compare the various subcategories as a percentage of the whole
3. Used to draw attention to the key areas of interest
4. Effective utilization in case of fewer categories
5. Shows customer segments on the basis of demographics
McKinsey & Company Bain & Company Boston Consulting Group 4
Bain & Company (2/4)
BEFORE AFTER
Uses of Waterfall Chart in Corporate:
1. Tracks changes in performance indicators such as revenue, expenses or profits
2. Visualize components of budgets and forecasted figures
3. Tracking project progress by displaying incremental stages and its impact on the output
4. Used for identification of trends
5. Presenting financial statements and showing the effect of each factor on the outcome
McKinsey & Company Bain & Company Boston Consulting Group 5
Bain & Company (3/4)
BEFORE AFTER
Uses of Row Chart in Corporate:
1. Compare revenues and expenses for various departments, product categories, or projects
2. Used for ranking and finding the areas with best results or area which need maximum attention
3. Breaking data into different categories to understand each category better and gain insights about the business
4. To track key performance indicators
McKinsey & Company Bain & Company Boston Consulting Group 6
Bain & Company (4/4)
BEFORE AFTER
Uses of Clustered Column Chart in Corporate:
1. Compare revenues and expenses for various departments, product categories, or projects
2. Analyse and Compare the sales performance of different products, geographical areas or markets
3. To Visualize Cash flows across different months or quarters
4. To Analyze the success rate of different sales and marketing strategies by comparing lead generation and conversion rates
5. To Track key financial indicators like profitability, growth over time
McKinsey & Company Bain & Company Boston Consulting Group 7
Boston Consulting Group (1/3)
BEFORE AFTER
Uses of Line Chart in Corporate:
1. Line charts are frequently used to illustrate financial data such as revenue, expenses, profits, and stock prices over time
2. Line charts are valuable for displaying market trends, including consumer behavior, market share, and competitive analysis
3. Line charts can be used to monitor key performance indicators (KPIs) across various departments or functions within an organization
McKinsey & Company Bain & Company Boston Consulting Group 8
Boston Consulting Group (2/3)
BEFORE AFTER
Uses of Column Chart in Corporate:
1. Column charts are commonly used to depict sales figures for different products, regions, or time periods. This helps management analyze sales trends,
identify top-performing products or regions
2. It is used t determine the difference between the periodic sales of a particular item
3. Depicting the least performing region or product ,column chart also helps to eliminate the underperforming segments
McKinsey & Company Bain & Company Boston Consulting Group 9
Boston Consulting Group (3/3)
BEFORE AFTER
Uses of Clustered Column Chart in Corporate:
1. Compare revenues and expenses for various departments, product categories, or projects
2. Analyse and Compare the sales performance of different products, geographical areas or markets
3. To Visualize Cash flows across different months or quarters
4. To Analyze the success rate of different sales and marketing strategies by comparing lead generation and conversion rates
5. To Track key financial indicators like profitability, growth over time
McKinsey & Company Bain & Company Boston Consulting Group 10
