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Geico vs. Progressive

Progressive is our pick for best auto insurer, though Geico’s rates are cheaper for most drivers, according to our research
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Key Takeaways

  • Geico has a cheaper average rate estimate than Progressive in 90% of U.S. states, according to our research.
  • Geico and Progressive are comparable in terms of customer experience and provide good service nationally.
  • Progressive offers more coverage options, add-ons and customizations than Geico.

Is Geico Or Progressive Car Insurance Better?

Geico and Progressive earned similar scores in most categories in our latest auto insurance study. While Geico has the edge over Progressive in the cost category, Progressive wins when it comes to add-on coverage options.

4.3
Coverage 4.3/5
Costs and Discounts 4.4/5
Industry Standing 4.8/5
Customer Experience 4.6/5
Availability 5.0/5
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4.6
Coverage 5.0/5
Costs and Discounts 3.9/5
Industry Standing 4.8/5
Customer Experience 4.8/5
Availability 5.0/5
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4.3
Coverage 4.3/5
Costs and Discounts 4.4/5
Industry Standing 4.8/5
Customer Experience 4.6/5
Availability 5.0/5
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4.6
Coverage 5.0/5
Costs and Discounts 3.9/5
Industry Standing 4.8/5
Customer Experience 4.8/5
Availability 5.0/5
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Who Geico Is Best For

Because of its often lower cost, wide range of discounts and more, Geico is often better than Progressive for:

Geico Pros and Cons

Pros

Consistently low rates, often among the cheapest

Large number of insurance discounts

Discounts for federal employees, including active and retired military

Cons

Less-than-stellar customer reviews

Only offers usage-based insurance in 43 states

Doesn’t offer guaranteed asset protection coverage

Who Progressive Is Best For

Progressive can be a better option for:

  • Drivers looking for usage-based coverage (programs that monitor driving habits and reward safe and low-mileage drivers)
  • People who want an online customer experience
  • Drivers who fall into high-risk categories, such as those with multiple accidents or a DUI

Progressive Pros and Cons

Pros

Affordable rates for drivers in some high-risk categories

Strong selection of additional coverage options

Offers large and small accident forgiveness

Cons

Higher rates than Geico for drivers in many categories

No discounts for safety equipment

Average customer service ratings


Geico vs. Progressive: Cost Comparison

Geico has minimum-coverage rates that are 28% cheaper and full-coverage rates that are 21% cheaper overall, according to our research. In other words, on average, you might save $199 per year on minimum-coverage plans and $513 per year on full coverage by choosing Geico over Progressive.

Car Insurance CategoryCheaper ProviderAnnual Savings With Cheaper Provider**
Minimum coverageGeico$199 (28% cheaper)
Full coverageGeico$513 (21% cheaper)
Good driver, good credit, age 16Geico$194 (3% cheaper)
Good driver, good credit, age 21Geico$475 (13% cheaper)
Good driver, good credit, age 65Geico$192 (10% cheaper)
Drivers with bad creditGeico$961 (25% cheaper)
Drivers with a DUIProgressive$738 (19% cheaper)
Drivers with an accidentGeico$437 (12% cheaper)
Drivers with a speeding ticketGeico$601 (19% cheaper)
*Unless specified otherwise, averages are based on full-coverage quotes we received from Quadrant Information Services.
Data Updated as of Oct. 2025
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Geico vs. Progressive: Car Insurance Discounts

We found that Geico offers more options with a greater amount of savings and transparency than Progressive.

DiscountsGeicoProgressive
Accident forgiveness
Accident-free driver
Anti-lock brakes
Anti-theft system
Automatic payment
Continuous insurance
Defensive driving
Distant student
Drivers education
Emergency deployment
Data Updated as of Oct. 2025

Geico vs. Progressive: Usage-Based Programs

If you don’t drive very often or travel long distances, and are careful with following the rules of the road — you might be a great candidate for savings through a telematics program like Geico’s DriveEasy program and Progressive’s Snapshot:

Telematics Program CategoryGeico DriveEasyProgressive Snapshot
DiscountUp to 15%Average of $169 at signup and $322 at program completion, according to Progressive’s site
DeviceMobile appPlug-in device or mobile app
Behaviors tracked• Braking
• Time of day
• Phone use
• Road type
• Weather conditions
• Braking
• Acceleration
• Time of day
• Mileage driven
• Phone use
Can premiums go up?YesYes
AvailabilityNot available in 7 states*Not available in California. No initial participation discount in New York.
*DriveEasy is not available in Alaska, California, Hawaii, Maine, New Hampshire, Rhode Island and Vermont.
Data Updated as of Oct. 2025

Geico vs. Progressive Customer Experience

Progressive and Geico have similar customer service scores. When it comes to claims, both companies received lower-than-average scores in the J.D. Power 2024 U.S. Auto Claims Satisfaction Study. Geico scored 692 out of 1,000, indicating a slightly better claims reputation, while Progressive scored 672. The industry average was 697. In our 2025 MarketWatch Guides survey of 1,000 auto insurance customers, however, the vast majority of Geico and Progressive customers had positive claims experiences — 93% of Progressive customers and 98% of Geico customers said they were satisfied.

Both companies have low customer satisfaction ratings on the BBB, which isn’t uncommon for the insurance industry. Reviewers rate Progressive with nearly 1.1 out of 5 stars overall, and Geico with 1.1 stars. Keep in mind that the number of reviewers only accounts for a small fraction of total customers. In our survey, 84% of Progressive customers and 85% of Geico customers were satisfied with their providers’ service overall.

Ratings CategoryGeico RatingProgressive Rating
Better Business Bureau customer review rating1.1 out of 5 stars1.1 out of 5 stars
BBB industry scoreA+A+
Trustpilot customer review rating1.3 out of 5 stars1.2 out of 5 stars
J.D. Power 2025 U.S. Insurance Shopping Study660 out of 1,000645 out of 1,000
J.D. Power’s 2025 U.S. Auto Insurance Study*645 out of 1,000621 out of 1,000
J.D. Power 2024 U.S. Auto Claims Satisfaction Study692 out of 1,000672 out of 1,000
A.M. Best financial strengthA++A+
NAIC market share (2024)11.63%16.72%
*Since this study breaks down ratings by U.S. region, these scores are an average of each provider’s score across all regions in the study.
Data Updated as of Oct. 2025

We reached out to both companies for comment on their performance ratings, scores and customer reviews, but neither has responded.


Geico vs. Progressive: Auto Insurance Coverage Options

Along with standard auto insurance policy options, both Geico and Progressive offer additional coverage add-ons that help cover other costs related to auto insurance losses and claims. Progressive has more options.

Coverage OptionDoes Geico Offer It?Does Progressive Offer It?
Roadside assistance
Rental car reimbursement
Rideshare insurance
Mechanical breakdown insurance
Gap insurance
Custom parts and equipment coverage
Disappearing deductible
Pet injury coverage
Data Updated as of Oct. 2025

Frequently Asked Questions About Progressive vs. Geico

Both Geico and Progressive are reputable insurers with positive industry reputations and multiple discounts, but which is better for you depends on your situation. We found Geico offers slightly better rates for the average driver, while Progressive tends to have lower rates for some high-risk drivers. We recommend getting quotes from both providers.

One reason Geico may be cheap for many drivers is due to its long list of available discounts — it offers 17 discounts that many drivers qualify for.

Geico is not owned by Progressive — it’s owned by Berkshire Hathaway. The Progressive Corporation is an independent company.


Our Methodology

Because consumers rely on us to provide objective and accurate information, we created a comprehensive rating system to formulate our rankings of the best car insurance companies. We collected data on dozens of auto insurance providers to grade the companies on a wide range of ranking factors. The end result was an overall rating for each provider, with the insurers that scored the most points topping the list.

Here are the factors our ratings take into account:

  • Coverage (30% of total score): Companies that offer a variety of choices for insurance coverage are more likely to meet consumer needs.
  • Cost and Discounts (25% of total score): Auto insurance rate estimates generated by Quadrant Information Services and discount opportunities are both taken into consideration.
  • Industry Standing (20% of total score): Our research team considers market share, ratings from industry experts and years in business when giving this score.
  • Customer Experience (15% of total score): This score is based on volume of complaints reported by the National Association of Insurance Commissioners (NAIC) and customer satisfaction ratings reported by J.D. Power. We also consider the responsiveness, friendliness and helpfulness of each insurance company’s customer service team based on our own shopper analysis.
  • Availability (10% of total score): Auto insurance companies with greater state availability and few eligibility requirements score highest in this category.

Our credentials:

  • 800+ hours researched
  • 130+ companies reviewed
  • 8,500+ consumers surveyed

Studies and Ratings We Cite

    Our provider reviews cite several key industry studies and ratings, including:
  • J.D. Power 2024 U.S. Insurance Shopping Study
  • The annual J.D. Power U.S. Insurance Shopping Study measures customer satisfaction and purchase experience with auto insurance providers based on five categories: brand, price, distribution channel, quote process and policy offerings. The study average score is 676/1,000.
  • J.D. Power 2024 U.S. Auto Claims Satisfaction Study
  • The annual J.D. Power U.S. Auto Claims Study rates the claims experience customers have with different providers based on eight categories: trust, fairness of settlement, time to settle a claim, people, communication, ease of resolving a claim, ease of starting a claim and digital channels. Car insurance providers are assessed at the national level. The study average score is 697/1,000.
  • NAIC Complaint Index
  • The National Association of Insurance Commissioners Complaint Index is a representation of the number of complaints auto insurance providers receive relative to the average number of complaints for the industry based on their size. A score of 1 represents the average number of complaints for the industry.

*Data accurate at time of publication.

If you have feedback or questions about this article, please email our team at editors@marketwatchguides.com.

Meet the Team

Daniel Robinson is a writer based in Greenville, N.C. with expertise in auto insurance, loans, warranty options and more. Away from the keyboard, Daniel spends time with his wife and son, plays guitar and obsesses over the Beatles and Baltimore Orioles.

Learn more about Daniel Robinson

Shelby Fishman is an assistant editor for MarketWatch Picks. Previously, she served as an assistant editor for custom content at Barron’s Group. Shelby studied broadcast journalism at Southern Methodist University in Dallas and received her Master’s in Journalism from American University in Washington, D.C.

Learn more about Shelby Fishman
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