improve: pricing page copy + competitive analysis refresh#8
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added 2 commits
February 4, 2026 14:46
Pricing page: - Hero rewritten to 'See the Bill. Then Stop It.' (GTM wedge) - Added Observe → Control → Charge journey visual - Each tier copy tightened around upgrade path - Free tier positioned as zero-risk entry - Pro tier leads with budget enforcement - Added upgrade path FAQ and stronger bottom CTA Competitive analysis: - Corrected Aperture status (active, not stale) - Added Kong, Zuplo, Unkey comparisons - Added honest 'Where Competitors Are Stronger' section - Flagged Zuplo MCP Gateway as strategic gap - Added Economic Firewall category rationale - Updated recommendations for when to use competitors
- New docs/guides/mcp-gateway.md: practical guide for gating MCP servers with SatGate, config examples, architecture diagram - Homepage: added protocol-agnostic line (MCP, REST, GraphQL) - /design-partners: MCP in hero and Observe mode card - /govern: MCP mention in observe mode description Positioned as 'works today as reverse proxy, MCP-aware cost attribution coming' — no overselling.
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Pricing Page
Rewrote copy to align with the GTM wedge (Observe → Control → Charge):
Build passes clean. No design language changes.
Competitive Analysis (docs/SATGATE_VS_APERTURE.md)
Full refresh with honest assessment: